Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak

As do many parts of the international marketplace, India's book retail districts like Delhi's Nai Sarak face growing competition from online retail. The post Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
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Post office partnership trebles Amazon's UK collection points

Amazon has trebled its number of collection points for customers via a partnership with Royal Mail. The e-commerce giant revealed the link-up today ( 25th November), which has added an extra 10,500 collection points in post offices to its PickUp Location Programme in the UK, bringing its total... Continue reading at The Bookseller

[ The Bookseller | 2014-11-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #royal mail #total number


Exhibitors Find a Buzzing Shanghai Fair and a Booming Children's Market

A bigger venue and a much expanded professional program awaited exhibitors and visitors to this year's China Shanghai International Children's Book Fair, which recently completed its second run from November 20–22. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #recently completed #book fair #booming children


Reinventing Book Printing: New Ideas for a New Market

When PW began this series in September 2013, the book publishing industry appeared headed to a market where print and digital books would coexist. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital books


'Neglect of textbooks' harming English education system

A new policy paper from the Cambridge Assessment Group has warned that the neglect of textbooks in our education system and publishing is one of the reasons that England has been overtaken by other countries. However the paper, written by Tim Oates, the body's group director of research and... Continue reading at The Bookseller

[ The Bookseller | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #drawn criticism #group director #tim oates #education system


Reinventing Book Printing: The Next Generation of Custom Textbooks

A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #early 1990s #technologies suggest #custom textbooks


Content Marketing For Book Nerds

Two book companies from different ends of the spectrum are now using magazines to promote themselves. Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book nerds #content marketing


Reinventing Book Printing: Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hybrid market


Bookselling Roundup, Week Ending November 21, 2014

B&N is leading off the holiday push for bricks-and-mortar bookstores. This weekend it launches an expanded Discovery Weekend, one week in advance of Indies First/Small Business Saturday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bricks-and-mortar bookstores


What Every Tech-Savvy Marketer Should Know About the Future of Programmatic Advertising

Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open exchanges where low-quality advertisers compete for low-quality Web inventory, a more... Continue reading at AdWeek

[ AdWeek | 2014-11-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #neal mohan


HarperCollins Tests Bundling Packs With Australian Booksellers

The Bookseller notes that HarperCollins Australia and Kobo have teamed with two indie Australian booksellers to sell print and digital titles together. The post HarperCollins Tests Bundling Packs With Australian Booksellers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital titles #sell print #harpercollins australia #australian booksellers


Nosy Crow creates in-house sales and marketing department

Nosy Crow is to create a new in-house sales and marketing department, appointing Catherine Stokes as head of sales and marketing. Since 2011 Nosy Crow has outsourced its selling to Bounce Sales and Marketing, but from the beginning of 2015, the children’s publisher will create an in-house sales... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nosy crow #bounce sales #marketing director #marketing department


Blinkbox books launches 'biggest ever' marketing campaign

Blinkbox books is this week launching its biggest marketing campaign to date, which includes a partnership with the Mirror Group of newspapers. The Tesco-owned company’s marketing drive will celebrate “the joys of digital reading – without needing to buy a dedicated device”. A three-month... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #key moments #digital reading #week launching #blinkbox books


Why Business Books Are Blue (And Other Tricky Marketing Techniques)

Yes, you judge books by their covers. Here's what draws you in.I review a lot of business books. Consequently, publishers often send me copies of new releases. As I was cleaning out my office the other day, and staring at about 50 book covers, I had a thought: Why are so many of these books blue... Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #judge books #business books


Cashmore: 'Let marketers take risks'

Departing Blackwells digital director Michael Cashmore went out on a high at FutureBook's panel session on the future of content retailing, urging the industry to emulate the runaway marketing success of the John Lewis Christmas advertisement. Cashmore asked how other industries could be more... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #telling stories #panel session


Booksellers Edgy About Harper Direct-Sale Program

Publishers have been in the direct-to-consumer sales business for some time now, offering titles online, through direct mail, and at book fairs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book fairs #direct mail


Bookselling Roundup, Week Ending November 14, 2014

As the holiday season approaches, several cities are getting in the book spirit with book fairs, including Miami and New Orleans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book fairs


Pubs, Booksellers, Digesting HC Canada Moves

Canadian publishers and booksellers are still digesting last week’s news that HarperCollins Canada will be getting out of the distribution business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution business #harpercollins canada #canadian publishers


Bookseller's Digital Census predicts end to territoriality

Publishers are confident their digital sales will continue to increase, but at a slower rate than in the past, The Bookseller’s 2014 Digital Census has found. However, over three quarters of publishers think digital will lead to a collapse of territoriality and there continues to be... Continue reading at The Bookseller

[ The Bookseller | 2014-11-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital sales


Bookselling Roundup, Week Ending November 7, 2014

Washington, D.C., is on its way to becoming capital booktown. It got its first new bookstore in a decade this week, Upshur Street Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
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