Anatomy of a campaign: #LoveAudio

When I talk to non-publishing people (and sometimes publishing people too) about my job in audiobooks, I often hear that people simply don’t know where to start. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
News tagged with: ##loveaudio #publishing people

Other news stories related to: "Anatomy of a campaign: #LoveAudio"


PRH launches global campaign marking 120 years of Peter Rabbit

Penguin Random House Children's is to launch a programme of commemorative publishing next year, in celebration of the 120th anniversary of Beatrix Potter's The Tale of Peter Rabbit.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 17:06:39 UTC ]
More news stories like this | All news stories tagged with: #penguin random house #beatrix potter #peter rabbit


Quercus reveals UK tour and campaign for Emily Ratajkowski’s 'My Body'

Quercus has unveiled the UK press tour and “unmissable publicity and marketing campaign” for Emily Ratajkowski’s debut My Body.   Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 11:59:42 UTC ]
More news stories like this | All news stories tagged with: #emily ratajkowski #marketing campaign


Springer Nature campaign highlights climate research ahead of COP26

Springer Nature has launched a campaign to highlight the importance of research in identifying climate solutions ahead of the UN Climate Conference, known as COP26, which begins on 31st October. Continue reading at The Bookseller

[ The Bookseller | 2021-10-27 10:06:25 UTC ]
More news stories like this | All news stories tagged with: #springer nature #31st october


Saqi Books launches marketing campaign to reach non-traditional readers

Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller

[ The Bookseller | 2021-10-25 18:43:56 UTC ]
More news stories like this | All news stories tagged with: #reluctant readers #reading agency


Ally taps DC universe in new campaign supporting diverse comic book creators

This is part of a broader marketing effort by the online financial company that includes its first foray into TikTok.  Continue reading at Advertising Age

[ Advertising Age | 2021-10-16 17:30:00 UTC ]
More news stories like this | All news stories tagged with: #comic book


Springer Nature joins climate action emission reduction campaign

Springer Nature is joining the Business Ambition for 1.5°C campaign, a call-to-action for companies to set emissions reduction targets that can collectively limit global temperature increases.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-15 02:29:56 UTC ]
More news stories like this | All news stories tagged with: #springer nature


News Corp’s Andrew Bolt says his company’s climate campaign is ‘rubbish’

Commentator adds voice to backlash against Mission Zero editorial project which has been criticised by some longtime supporters of climate actionGet our free news app; get our morning email briefingThe prominent Murdoch commentator Andrew Bolt says News Corp Australia’s major editorial campaign... Continue reading at The Guardian

[ The Guardian | 2021-10-12 16:30:58 UTC ]
More news stories like this | All news stories tagged with: #news corp #australian readers #scott morrison #climate action #andrew bolt


School Librarians Must Treat the Fight for Their Future Like the Political Campaign It Is

The time has come for school librarians and their allies to abandon their traditional advocacy toolkits and to act boldly to secure the future of the profession. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #political campaign #school librarians


Campaign urges action with days left before copyright consultation ends

Organisers of the Save Our Books campaign against changes to the UK’s copyright laws have called on supporters to make their voice heard before the government’s consultation ends on 31st August.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-27 05:38:21 UTC ]
More news stories like this | All news stories tagged with: #copyright laws #books campaign #days left


Hamnet summer campaign employs 'living billboard'

The marketing and publicity team behind Maggie O'Farrell's Hamnet (Tinder Press) have unfurled a living billboard in south London, as part of their summer reading campaign. Continue reading at The Bookseller

[ The Bookseller | 2021-08-17 10:34:54 UTC ]
More news stories like this | All news stories tagged with: #south london #shamnettinder press #publicity team


Wildfire signs rainforest campaigner Nenquimo's 'clarion call'

Wildfire has signed memoir We Will Not Be Saved, a “clarion call” to protect the rainforest and respect tribespeople by Nemonte Nenquimo and Mitch Anderson. Continue reading at The Bookseller

[ The Bookseller | 2021-06-24 23:25:53 UTC ]
More news stories like this | All news stories tagged with: #clarion call


ABA Brings Back #BoxedOut Marketing Campaign

Ahead of Amazon's Prime Day sales event, set for June 21 and 22, the ABA is reviving its #BoxedOut campaign, which is aimed at highlighting the danger that Amazon's dominance of online retailing continues to pose for local communities and independent stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-18 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent stores #local communities


The campaign to erect Confederate statues — and preserve Confederate values

After the Civil War, monuments aimed to cast the South in a positive light, writes Karen Cox. Continue reading at The Washington Post

[ The Washington Post | 2021-05-21 12:00:00 UTC ]
More news stories like this | All news stories tagged with: #positive light #civil war


Thousands of supporters join staff at Mike Pence’s publisher in campaign against book deal

Petition signed by more than 200 Simon & Schuster employees delivered to publishing house also calls for end to deals with members of Trump administrationMore than 200 members of staff at Simon & Schuster have signed a petition calling for the publishing house to cancel its seven-figure... Continue reading at The Guardian

[ The Guardian | 2021-04-27 13:55:17 UTC ]
More news stories like this | All news stories tagged with: #book deal #simon schuster #mike pence #petition calling #book deals #petition signed


Clear Channel scoops Commercial Team of the Year at Campaign Media Awards

The outdoor media owner beat 4 Sales, Hearst Solutions, News UK and Reach Solutions to claim the coveted prize. Continue reading at Media Week

[ Media Week | 2021-04-14 15:33:07 UTC ]
More news stories like this | All news stories tagged with: #hearst #news uk


AAPI Authors, Bookstagrammers Organize Support Campaign

Asian American and Pacific Islander members of the book business have launched a social media campaign, #StandUpforAAPI, intended to raise awareness of the ongoing violence and hate incidents targeting AAPI communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-22 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #book business #raise awareness #asian american


Faber details campaign for Ishiguro's Klara and the Sun

Faber has detailed its publicity and marketing for Kazuo Ishiguro's Klara and the Sun, published this week, which features the first ever in-conversation public event between Ishiguro and his daughter, Naomi. Continue reading at The Bookseller

[ The Bookseller | 2021-03-03 07:25:11 UTC ]
More news stories like this | All news stories tagged with: #kazuo ishiguro


Vintage launches Free Books Campaign partnership

Vintage has launched a new partnership with the Free Books Campaign, a charity set up by education activist Sofia Akel to get books by authors of colour to those who cannot access them. Continue reading at The Bookseller

[ The Bookseller | 2021-02-17 17:41:21 UTC ]
More news stories like this | All news stories tagged with: #free books #charity set


Bluebird claims Facebook first for Shukla's Brown Baby campaign

Bluebird has released Nikesh Shukla's debut memoir Brown Baby with a campaign featuring innovative Facebook adverts which are said to be a first for UK publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-02-08 03:25:47 UTC ]
More news stories like this | All news stories tagged with: #uk publishing


Crime, Children's and YA Celebrity campaign categories unveiled for PPC Awards

This year's Publishers Publicity Circle Awards, which this week unveiled their shortlists, include a Crime and Thriller campaign category and an award for the Best Children’s and YA Celebrity campaign for the first time. Continue reading at The Bookseller

[ The Bookseller | 2021-02-05 12:50:16 UTC ]
More news stories like this | All news stories tagged with: #week unveiled #ppc awards