AMG/Parade Launching New Print Magazine Partnership with Lori Greiner

In response to the popularity of her Parade cover last year, AMG/Parade is teaming up with the Shark Tank "Shark" to launch a new lifestyle publication, Inspire by Lori Greiner. Inspire’s first issue is set to debut in March 2019. “When Lori was featured on the cover of Parade last year, it was one of our top 10 most popular issues of 2017,” said Tracey Altman, EVP of new ventures and business development. “Lori is a hero to women of all ages–and in Inspire by Lori Greiner, she’ll teach her readers how they can be heroes in their own lives. Lori and AMG/Parade are a symbiotic match and we’re looking forward to working with her and her team regularly.” The magazine will be piloted with an initial run of 150,000 issues at a cover price of $4.99, and then the frequency of further editions will depend on the success of the premiere issue, which will feature 100 pages of content related to everything from advice and inspiration, to money and investing, and to health and beauty.  "We are planning to increase annual frequency to quarterly or bi-monthly," said Altman. "We will announce the full rollout in July." However, prior to its launch, the new magazine will be sampled as an eight-page-long "pull & save" version within the March 10, 2019 issue of Parade—which has a distribution of 45 million—as a promotional measure, and will feature product reviews and recommendations, success tips and ideas for authentic living; all topics that will be covered in the main magazine.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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Marie Claire to debut NFC technology for magazine ad

Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week

[ Media Week | 2012-11-07 00:00:00 UTC ]
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Connecting Print and Mobile

Publishers are literally driving engagement between the print product and digital platforms by linking print magazines directly to smartphones. The idea aims to neutralize the “either-or” aspect of print and mobile and merge the strengths of both. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-06 00:00:00 UTC ]
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Kobo to launch in South Africa

Kobo is to launch in South Africa in partnership with Pick n Pay hyperstores and supermarkets.... Continue reading at The Bookseller

[ The Bookseller | 2012-10-31 00:00:00 UTC ]
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David Baldacci campaign to launch in libraries

The Reading Agency and Pan Macmillan are launching a new scheme to introduce library users to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-30 00:00:00 UTC ]
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The Optimal Production Model for Today—and Tomorrow: Digital Printing in 2012

High-speed inkjet printing has been described as the biggest development in book publishing in the past 50 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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A Solution for Right Now: Digital Printing in 2012

General George S. Patton Jr. once famously said that "A good solution applied with vigor now is better than a perfect solution applied ten minutes later." Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Optimizing Profitability In a Blended Production Environment: Digital Printing in 2012

To take advantage of the many exciting opportunities in the book market today, you need a partner that understands your business and offers a variety of tailored solutions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Digital Printing and Kodak

This week's issue of Publishers Weekly magazine includes a feature on how digital printing is changing book production and the printer-publisher relationship. There is also a supplement on Kodak's role in that transition. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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A Publisher's Dream: Never Overprint Again: Digital Printing in 2012

For decades, large and small publishers alike have wrestled with one simple but crucial question about their books, on which success and failure often hang in the balance: How many copies should we print? Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Italy Print Falls 8.7%, But E-Books Are Up

At the Frankfurt Book Fair 2012, the Italian Publishers Association presented statistics about Italy's book market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-27 00:00:00 UTC ]
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Building the New Business Model: Printing and Paper 2012

The digital transformation of publishing—kicked into high gear by devices like the iPad, the Kindle, and the Nook—is one of the top business stories of the turn of the millennium. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-26 00:00:00 UTC ]
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Cruise sues magazine publisher

An attorney for Tom Cruise said he filed a US$50 million defamation lawsuit Wednesday against the publishers of Life & Style magazine for articles that said the actor has abandoned his 6-year-old daughter, Suri. Continue reading at Stuff

[ Stuff | 2012-10-25 00:00:00 UTC ]
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Amazon confirms Japan Kindle launch

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[ The Bookseller | 2012-10-24 00:00:00 UTC ]
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Esquire to launch £6 biannual style guide

Hearst Magazines UK's Esquire is to publish the first edition of The Big Black Book, a biannual style guide, in March next year. Continue reading at Media Week

[ Media Week | 2012-10-24 00:00:00 UTC ]
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Australia launches Stella Prize for women's writing

Australia's first major literary prize for women's writing, the Stella Prize, said to be... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Bertrams to launch online bookseller

UK book wholesaler Bertrams is teaming up with former Book Depository IT director Will Jones to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Collins launches 'revolutionary' Atlas app

Collins has launched a new Atlas app for iPhones and iPads, allowing users to explore the world... Continue reading at The Bookseller

[ The Bookseller | 2012-10-18 00:00:00 UTC ]
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Newsweek to cease print edition

Newsweek, the 80-year-old US current affairs magazine, is to become an online-only publication, ending its print edition. Continue reading at BBC News

[ BBC News | 2012-10-18 00:00:00 UTC ]
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Johnny Depp will launch a publishing imprint

Infinitum Nihi – Johnny Depp's new publishing imprint with partner HarperCollins – will publish titles including a Bob Dylan biography and a novel by Woody Guthrie. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-16 00:00:00 UTC ]
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Mondadori Sees Synergy in Kobo Partnership

Mondadori's GM, Riccardo Cavallero, talks with PP at the Frankfurt Book Fair about the Italian bookstore's new partnership with Kobo. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-15 00:00:00 UTC ]
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