Amazon's PR Troubles Show How Corporate Culture Impacts Brand Perception

Among his other talents, Amazon CEO Jeff Bezos has been an effective public face of his company. No matter what you may have heard about Amazon, it was hard not to smile when Bezos brought his infectious laugh to such venues as The Tonight Show with Jay Leno and The Daily Show with Jon Stewart.Last weekend, though, consumers were presented with another image of Bezos. A damning front-page expose in The New York Times depicted a brutal workplace in which employees are reportedly penalized for being distracted by life-threatening illnesses facing themselves or their children. A former Amazon book marketer named Bo Olson is quoted as saying "Nearly every person I worked with, I saw cry at their desk."Bezos was quick to dispute the story, telling employees in a memo that, "I don't recognize this Amazon and I very much hope you don't, either." Another employee, Nick Ciubotariu, also defended the company on LinkedIn Pulse, arguing that the reporters ignored facts to make their case. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-08-21 00:00:00 UTC ]
News tagged with: #tonight show #daily show #jon stewart

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The Amazon Price Check App and The Battle over 'Showrooming'

If “showrooming” wasn’t part of the industry lexicon before last week, it is now, thanks to Amazon’s price check app that gives customers up to $15 in discounts to those who scan prices of products at different stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-12-09 00:00:00 UTC ]
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How to Share Amazon Kindle ebooks

I love reading, and I love books. I don't care much about the medium--paper or digital, it's all the same to me, for the most part. Continue reading at PC World

[ PC World | 2011-12-08 00:00:00 UTC ]
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Online-only News Brands Garner More “Buzz” than Print-Affiliated Counterparts

Online-only news sites received more—and more positive—online “buzz” than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Digital Book Census shows rates creep up

Digital royalty rates paid to authors by publishers are increasing, though there remains... Continue reading at The Bookseller

[ The Bookseller | 2011-11-25 00:00:00 UTC ]
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In Fight with Amazon, Libraries Caught in the Crossfire

When Penguin announced last week that it was disabling library ebook lending on the Kindle and pulling its latest ebook titles from all library lending platforms, libraries and readers took the hit, but to some observers they were collateral damage in a fight between publishers and Amazon about... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-25 00:00:00 UTC ]
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Penguin to restore e-backlist for Amazon lending

Penguin US will restore its supply of backlist titles for ebook lending to Amazon until the end... Continue reading at The Bookseller

[ The Bookseller | 2011-11-24 00:00:00 UTC ]
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Keeping Regional Shows Relevant

For the past five years publishers have talked about the need to consolidate trade shows—and lower their costs. A struggling economy, the increased power of Amazon, and the erosion of print book sales to ebooks have only accelerated calls for change from not only publishers but from some... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-18 00:00:00 UTC ]
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US Authors Guild attacks Amazon over Kindle Lending

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[ The Bookseller | 2011-11-15 00:00:00 UTC ]
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Haynes tops Amazon's best books of 2011

Written By: Benedicte Page Publication Date: Wed, 09/11/2011 - 08:12 Amazon.co.uk has chosen Elizabeth Haynes' debut Into the Darkest Corner (Myriad Editions) as its best book of 2011, as part of a top 50 selection made "after thoughtful consideration and lengthy debate", and taking into... Continue reading at The Bookseller

[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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Attic Brand Media falls into administration after 22 years

Attic Brand Media, the customer and consumer magazine publisher behind Kick and National Geographic Kids, has fallen into administration after 22 years, according to sources. Continue reading at Media Week

[ Media Week | 2011-11-09 00:00:00 UTC ]
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Chopra book to Amazon in "game-changing" deal

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[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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Amazon's Prime Lending Library Collection Now Viewable Online

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[ PC World | 2011-11-06 00:00:00 UTC ]
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Amazon launches Kindle lending library for US

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[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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Barnsley: Amazon and WHS key performers for HC

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[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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Amazon Prime Book Lending: Your FAQs Answered

Users can start borrowing books from Amazon right now, so here's what you need to know about using the service with your Kindle device. Continue reading at PC World

[ PC World | 2011-11-03 00:00:00 UTC ]
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Amazon Sets up Kindle Lending Library

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[ PC World | 2011-11-03 00:00:00 UTC ]
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Can a Nook Color 2 Dampen Kindle’s PR Blaze?

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[ Folio Magazine | 2011-11-03 00:00:00 UTC ]
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Amazon sweetens Prime with Kindle book lending

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[ Betanews | 2011-11-03 00:00:00 UTC ]
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TBD needs "freedom" post Amazon takeover - IPG

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[ The Bookseller | 2011-11-02 00:00:00 UTC ]
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Amazon profits slump after heavy Kindle investment

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[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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