[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the two of them have built since 2011 is anything but a joke. Aging Media Network launched as a digital-only B2B publisher with two brands—Reverse Mortgage Daily, which John launched in 2006, and Senior Housing News, launched by George in 2008. The two merged their operations in 2011 and have since introduced four more brands (including one this year) to the company's core market of senior care professionals. The company is also turning a profit and growing in both revenue and staff size. Aging Media Network may be small in comparison to many legacy publishing companies, however the Yedinak brothers have built it from the ground up, without investor or private equity funding. With such an interesting story to tell, we decided to take some time to speak with Yedinak to hear more about the progress his company has made, his passion for B2B publishing, the future of his business and of the industry in general. Folio: You recently told us you were profitable and growing. So looking back eight years, is Aging Media where you hoped it would be in 2020? John Yedinak: When we started the business we really wanted to figure out how to survive. We had two publications at the time. We thought if... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
News tagged with:
#biggest challenge
#positive note
#media entrepreneur
#publishing right
#publishing industry
The Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for BIPOC booksellers. The program will run for three years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#bipoc booksellers
#announced binctank
#book industry
Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for booksellers looking to open stores serving historically underrepresented or marginalized communities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#announced binctank
#book industry
The digital media company Vice filed for Chapter 11 bankruptcy in May, and new documents disclosed in the proceedings offer a rare glimpse into the financial maneuvering that led the privately held company to insolvency. In particular, they reveal that Vice raised more than $1.3 billion in debt... Continue reading at AdWeek
[ AdWeek | 2023-07-24 11:37:29 UTC ]
More news stories like this | News stories tagged with:
#vice media
#rare glimpse
#digital media
With plenty of choices, it can be overwhelming to pick a Kindle. In this review, I shed light to the question: “Which Kindle should I buy?” Continue reading at Book Riot
[ Book Riot | 2023-07-21 10:31:00 UTC ]
More news stories like this | News stories tagged with:
#kindle models
#shed light
#kindle
“A good home for good projects” is how sales and marketing director Samuel Chung sums up Chang Jiang Printing Media, which he established a decade ago. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#decade ago
An April report by the UK-based publishing site, The Bookseller, showed that more than half of the debut authors they surveyed said the experience of publishing a book adversely affected their mental health. Further reporting from The Guardian reveals that (some) publishers have quickly... Continue reading at Literrary Hub
[ Literrary Hub | 2023-07-19 19:03:31 UTC ]
More news stories like this | News stories tagged with:
#young writers
#april report
#debut authors
#mental health
#anna frame
#communications director
#independent publisher
On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek
[ AdWeek | 2023-07-18 11:31:59 UTC ]
More news stories like this | News stories tagged with:
#user experience
#privately owned
Beth Nguyen left Vietnam and her biological mother when she was a baby. Her memoir “Owner of a Lonely Heart” examines the ripple effect of those departures. Continue reading at The New York Times
[ The New York Times | 2023-07-01 09:03:10 UTC ]
More news stories like this | News stories tagged with:
#book review
#ripple effect
#memoir
Fans of the publisher World Editions, which has brought translations of work by Maryse Condé, Amin Maalouf, Pilar Quintana, Jaap Robben and Zhang Yueran to English-language audiences, has found a new owner—none other than the US director Christine Swedowsky. A rare fairy-tale finish! World... Continue reading at Literrary Hub
[ Literrary Hub | 2023-06-30 13:57:16 UTC ]
More news stories like this | News stories tagged with:
#world editions
#previously owned
The kids are more prepared than most adults to understand and expect acceptance for all in school libraries (and beyond!). Continue reading at Book Riot
[ Book Riot | 2023-06-30 10:35:00 UTC ]
More news stories like this | News stories tagged with:
#school libraries
#libraries
Here are 10 books that feature magical veterinarians in science fiction and fantasy settings, ranging from YA to adult books. Start with Super Extra Grande by Yoss, translated by David Frye. Continue reading at Book Riot
[ Book Riot | 2023-06-28 10:31:00 UTC ]
More news stories like this | News stories tagged with:
#adult books
#science fiction
Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with:
#ad spending
#internet companies
#recession looms
#digital media
Ohio State University professor emeritus Harvey J. Graff praises a new wave of very young authors all trying to change the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-16 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#young heroes
#young authors
A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age
[ Advertising Age | 2023-06-13 14:00:00 UTC ]
More news stories like this | News stories tagged with:
#study finds
#nielsen
Thorndike Press is expanding its library of large-print titles with an eye to helping young readers develop and succeed. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-11 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#large print
#readers young
Midwestern publishers find many advantages to being at the center of the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
More news stories like this |
With a first novel that chronicles a love affair between two young men, 23-year-old Ani Kayode Somtochukwu asserts a commitment to “queer resistance.” Continue reading at The New York Times
[ The New York Times | 2023-06-05 16:02:45 UTC ]
More news stories like this | News stories tagged with:
#love affair
#young men
#first novel
On May 24, Newbery Medalist and newly appointed National Ambassador for Young People’s Literature Meg Medina sat down with the 'New York Times for Kids' editorial director Amber Williams to discuss her storied career, the 10th anniversary of 'Yaqui Delgado Wants to Kick Your Ass,' and her latest... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-26 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#meg medina
#young readers
#storied career
#10th anniversary
#latest project
Editors and literary agents on the mechanics—and the emotions—behind the publishing business, what makes a bestseller, and how book bidding wars can cloud expectations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book show
#book business
#publishing business
#literary agents
In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#millennial parents
#digital media