Employees at ad agencies, tech companies and brands skipped work today to join the Global Climate Strike, a protest of government and corporate inaction on climate change. Today's strike, scheduled just ahead of the U.N. Climate Action Summit in New York, is the third event in a series of global protests that began with student walkouts last year. New Yorkers marched from Foley Square to Battery Park in Lower Manhattan, mirroring protestors in cities around the world. Agencies like Wieden + Kennedy and BBH Group publicly encouraged employees to march in the event, while the design firm Doberman, with support from clients, closed its New York office for the day. "We got a lot of high-five's from them," says Michael Burkin, the firm's managing director. "We're hoping some of them will actually join us for some piece of the march today." Seventh Generation put real dollars behind the climate protest, donating its national broadcast advertising airtime to the climate advocacy group, 350.org, for the past week. The total value of these spots is in the six figures, says Hanneke Willenborg, the brand's chief marketing officer. "The best thing we can do as a company is give a microphone to the organization that needs it most," she says of the 350.org partnership. Willenborg and other employees at the Unilever-owned cleaning and personal care brand traveled to New York today to march alongside team members from its sister company, Ben & Jerry's. "We were very happy when... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-20 22:10:02 UTC ]
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China Education Publishing & Media Group was formed in 2010 to reshape educational publishing in China. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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China South Publishing & Media Group Co., Ltd (ZhongNan) is a book and newspaper publisher and printer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Informa is a provider of professional information with a focus on academic and professional publishing, and informational events, and has 150 offices in 40 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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The Bonnier Group is a family-owned international media group based in Sweden with 160 companies in 16 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Readers Digest is a multi-brand and multi-platform media and direct marketing company that reaches 145 million customers worldwide through a combination of print, digital and DRTV products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-27 00:00:00 UTC ]
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Cambridge University Press is the oldest publishing house in the world, with a focus on education and reference and over 50,000 titles in print. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Wolters Kluwer is a global Dutch company that provides business information, software and services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Sanoma Learning is a leading European provider of education materials and solutions in print and digital formats. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Kyowon, founded in 1985, is one of the biggest publishing companies in Korea. They produce various educational programs, picture books, fairy tales, DVD and online services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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The Klett Group is Germany’s leading private provider of educational and continued education services, with 61 subsidiaries at 36 locations in 14 countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Hachette Livre is a leading publisher in French, Spanish and English. The company published 16,452 titles in 2013 under 155 international publishing houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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De Agostini SpA is an Italian company that operates De Agostini Publishing, De Agostini Libri, Editions Atlas France/Suisse, Digital De Agostini. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Gruppo Editoriale Mauri Spagnol is a privately held publishing group and the third largest publisher in Italy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Woongjin Think Big publishes educational materials for all ages, including study books, collections, single works, after school learning materials, textbooks, and online content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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McGraw-Hill Education provides education and professional products in the United States and internationally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Egmont is a leading Nordic media group that includes Cappelen Damm, Norway's largest publisher, and Lindhardt og Ringhof, Denmark's second-largest publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Olma Media Group is one of the most rapidly expanding publishing houses in Russia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Houghton Mifflin Harcourt (HMH) is a global education and learning company that reaches 50 million students throughout the U.S. and in 150 countries. Ninety percent of its revenue comes from education. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Ad spending for online video is expected to double by 2017, which means publishers and advertisers are placing greater emphasis on not only developing more video content, but tracking user engagement as well. The infographic below, provided by MediaRadar, shows some of the opportunity online... Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
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