Barnes & Nobles advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at 'The New York Times'
[ The New York Times | 2011-04-25 00:00:00 UTC ]
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#nook color
#publishing industry
After a successful initial partnership with Pictela with the OPA Push Down advertising unit, Hearst has decided to give Pictelas Interactive Advertising Bureau (IAB) Portrait technology a try. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-11 00:00:00 UTC ]
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Magazine publishers are making plans to be part of, rather than run over by, the digital revolution. Continue reading at The New York Times
[ The New York Times | 2011-05-09 00:00:00 UTC ]
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#making plans
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Written By: Lisa Campbell Publication Date: Wed, 04/05/2011 - 15:53 WH Smith customers have voted Youre Next by Gregg Hurwitz as the best read from Richard and Judys Spring Book Club titles. The thriller, published by Sphere, came top of an online poll asking readers to judge which of the... Continue reading at The Bookseller
[ The Bookseller | 2011-05-04 00:00:00 UTC ]
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Barnes & Noble Inc. is stepping up their e-reader offering, upping the NOOK Color experience to rival those of tablet computers like the iPad and Motorola Xoom. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-26 00:00:00 UTC ]
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A free update is bringing the ability to install various paid and free Android apps, though only those that Barnes & Noble approves. The new software also offers improved browsing, the Froyo version of Android and support for video content within books. Even with the update, the Nook Color... Continue reading at AllThingsD
[ AllThingsD | 2011-04-25 00:00:00 UTC ]
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Recognizing the fluid state of digital magazine publishing, the ABC board of directors has just modified a key requirement for qualifying a "replica" digital edition. Advertising in the print and digital editions no longer needs to be identical. The board's vote at their mid-March meeting was... Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-22 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 18/03/2011 - 10:18 Bloomsbury has bought a novel about a boy trapped in a collapsed building in the aftermath of the Haiti earthquake. In Darkness by Nick Lake, children's editorial director at HarperCollins, will be published in both adult... Continue reading at The Bookseller
[ The Bookseller | 2011-03-18 00:00:00 UTC ]
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Hearst was the 2010 group publisher's ad-page champ according to FOLIO: sister site minonline, while Condé Nast had the largest number of individual brand advertisers across five major consumer publishers, according to data from MagazineRadar. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-17 00:00:00 UTC ]
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Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay,... Continue reading at The Bookseller
[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 04/03/2011 - 09:12 National Reading Group Day is among the new features designed to boost the importance of indie retailers during this years Independent Booksellers Week. The Booksellers Association has just announced that the annual IBW will... Continue reading at The Bookseller
[ The Bookseller | 2011-03-04 00:00:00 UTC ]
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By Tim Conneally, Betanews Google on Thursday finally launched a renewed web-based Android Market that integrates with a user's Google account and lets him shop for applications and send them to the various Android-powered devices linked to the account. This new shop marks the industry-wide... Continue reading at Betanews
[ Betanews | 2011-02-05 00:00:00 UTC ]
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One month before controversial portions of the USA Patriot Act are set to expire, Sen. Patrick Leahy (D-VT) last week reintroduced a reauthorization bill that would restore protections for reader privacy that were eliminated by the Act in 2001. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-01 00:00:00 UTC ]
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Organic growth will be the primary driver of the media business over the next 12 to 24 months, according to nearly 500 executives in the information, marketing services and technology sectors, according to the first annual Media Growth survey from investment banker The Jordan, Edmiston Group and... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-24 00:00:00 UTC ]
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