Ad Age's Magazine A-List: Vice Media is Publishing Company of the Year

When Vice first appeared on Ad Age's Magazine A-List in 2010, it raised more than few eyebrows among industry stalwarts. For one thing, it was the first free-distribution magazine Ad Age had ever honored. And another thing -- OK, the main thing -- Vice is a cheerfully irreverent, quasi-rude youth-culture magazine that wears its louche attitude on its sleeve.But a funny thing happened between then and now. Vice continued to grow up as a business (somehow without having to grow up emotionally), and the rest of the media world started paying respect.What had started in Canada as Voice of Montreal in 1994 has now morphed into a Brooklyn-based multimedia empire that can land a deal with HBO -- for "Vice," the Emmy-nominated documentary "news magazine" series that was renewed this summer for a second season -- while also playing with the magazine-world big boys (Vice was a 2012 National Magazine Award finalist in the General Excellence category). The print edition under Publisher John Martin continues to thrive, with a 4% year-over-year bump in ad pages in the flagship U.S. edition, and expansion to 24 international editions for global distribution of 1.1 million copies. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
News tagged with: #cheerfully irreverent #hbo -- #news magazine #ad pages #global distribution

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ASA drops W H Smith R&J book club ad complaint

Written By: Lisa Campbell A complaint against a W H Smith advert for the Richard and Judy Book Club has not been upheld by the Advertising Standards Authority. The television broadcast, promoting the husband-and wife team’s exclusive deal with W H Smith to run Richard and Judy’s Book Club,... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
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Hearst To Buy Lagardere Magazine, Digital Units for $889 Million

Hearst Corp. announced today that it has made an offer of 651 million euros (or about $889 million) for Lagardere's international press and magazine business, including 102 titles in 15 countries, and 50 related Web sites. The deal includes publishing rights to Elle in 15 countries as well as 10... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-31 00:00:00 UTC ]
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Media Decoder: Hearst Makes Offer For Elle, Other Lagardère Titles

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[ The New York Times | 2011-01-31 00:00:00 UTC ]
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Hearst pays €651m for Lagardère magazine business

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[ Media Week | 2011-01-31 00:00:00 UTC ]
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Waterstone's asks publishers to scale-back March orders

Written By: Lisa Campbell Waterstone's is cutting orders it makes on new titles from March to reduce its number of returns. The book retailer contacted suppliers this week asking them to reduce initial orders by about 20%. Publishers were asked to cancel existing pre-orders so that new orders... Continue reading at The Bookseller

[ The Bookseller | 2011-01-28 00:00:00 UTC ]
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Eric Carle to write first book in four years for Puffin

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[ The Bookseller | 2011-01-28 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-26 00:00:00 UTC ]
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[ The New York Times | 2011-01-26 00:00:00 UTC ]
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[ Folio Magazine | 2011-01-21 00:00:00 UTC ]
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How One Small Publisher Cracked the App Store Top 25

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[ Folio Magazine | 2011-01-19 00:00:00 UTC ]
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Oxford Media Convention: Trinity Mirror's Sly Bailey on the 'need to educate' Hunt

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[ Media Week | 2011-01-19 00:00:00 UTC ]
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