Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a plane. Bought by Philip Morris in 1958, Benson & Hedges is a British brand and still a subsidiary of the American conglomerate Philip Morris International. This ad was part of a larger “favorite cigarette break” campaign that leaned into the fact that Benson & Hedges offered longer cigarettes at the same price point, so people kept accidentally snapping the suckers in two. “Nobody had ever mutilated a cigarette before in American advertising—cigarettes, like automobiles, had always been treated with reverent respect by their manufacturers,” Mad Woman Mary Wells Lawrence wrote in her 2002 memoir “A Big Life (In Advertising).” “Anything anti-establishment seemed smart in the mid-’60s, so our advertising made Benson & Hedges wildly hip and cool and the cigarette to be seen with.” (Lawrence, the first female CEO listed on the New York Stock Exchange, is still alive at 91. Must not have been a smoker.) But the times? They are a-changin’. Benson & Hedges parent PMI was in the news last week as merger talks between it and Altria Group, another American purveyor of cancer, broke down. Altria itself holds a minority stake in Juul Labs, the embattled e-cigarette maker... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
A memoir from a Twitter celebrity doesn’t name names, but it does provide an entertaining back story. Continue reading at The New York Times
[ The New York Times | 2020-07-07 09:00:09 UTC ]
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It has been a TV film, a play and now the chef's memoir has been adapted to help a local theatre. Continue reading at BBC News
[ BBC News | 2020-07-06 23:02:05 UTC ]
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Crawford’s memoir looks back at her own assault at a prestigious boarding school. Continue reading at The Washington Post
[ The Washington Post | 2020-07-05 08:02:09 UTC ]
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“Surely some revelation is at hand.” ¤ A MEMOIR BY the journalist and sportswriter Simon Kuper appeared in the Financial Times in late July last year. It was about Kuper’s time at Oxford from the late 1980s onward, when he overlapped with Boris Johnson and Rory Stewart at Balliol College. Young... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-07-02 13:00:48 UTC ]
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Michael Dirda is taking a vacation next month, and he’s already getting his to-be-read pile in order. Continue reading at The Washington Post
[ The Washington Post | 2020-07-01 16:17:23 UTC ]
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“Becoming Duchess Goldblatt” is a memoir by the writer behind a beloved fictional character whose fans include Lyle Lovett and Celeste Ng. Continue reading at The New York Times
[ The New York Times | 2020-07-01 14:20:37 UTC ]
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Simon & Schuster is to publish the memoir of renowned actor Sir Patrick Stewart. Continue reading at The Bookseller
[ The Bookseller | 2020-07-01 10:22:58 UTC ]
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A New York state judge has temporarily blocked Mary Trump and Simon & Schuster from "publishing, printing or distributing" her memoir Too Much and Never Enough: How My Family Created the World's most Dangerous Man. Continue reading at The Bookseller
[ The Bookseller | 2020-06-30 20:33:21 UTC ]
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Rock star Lenny Kravitz has written Let Love Rule, a memoir covering the first 25 years of his life, to be published by Sphere in the UK. Continue reading at The Bookseller
[ The Bookseller | 2020-06-30 18:47:37 UTC ]
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The 80-year-old Sci-Fi icon's book will cover everything from "Star Trek" to his work on "American Dad." Continue reading at HuffPost
[ HuffPost | 2020-06-30 18:18:47 UTC ]
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The Trump family has filed a new lawsuit in the US to block the publication of Mary Trump's forthcoming exposé. It comes after Queen's County Surrogate Court dismissed the first motion on 23rd June. Continue reading at The Bookseller
[ The Bookseller | 2020-06-29 21:41:26 UTC ]
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Robert Trump takes his bid to stop publication of Mary Trump’s Too Much and Never Enough to the New York supreme courtDonald Trump’s brother is making a second attempt to block publication of the much-anticipated book by their niece Mary Trump, about “the damaged man who currently occupies the... Continue reading at The Guardian
[ The Guardian | 2020-06-29 11:28:44 UTC ]
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NEAL POLLACK, known to his fans as “The Greatest Living American Writer,” has had many incarnations in his literary life, from novelist to mystery writer to prolific memoirist. First, in his 2008 memoir Alternadad, Pollack reflects on his recent fatherhood and its incompatibility with his grumpy... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-06-28 15:00:57 UTC ]
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HQ has acquired a memoir by the co-founder of the Women’s Equality Party Catherine Mayer and her mother Anne Mayer Bird, written after they were both widowed within weeks of each other just before the Covid-19 lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-06-28 14:16:03 UTC ]
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“I’m done with shame,” says Lacy Crawford, the author of the memoir “Notes on a Silencing.” Continue reading at The New York Times
[ The New York Times | 2020-06-27 09:00:22 UTC ]
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President Donald Trump had little interest in the fine-grained details of charges Meng Wanzhou faces for allegedly skirting U.S. sanctions and viewed the case with far-ranging international implications in transactional terms, John Bolton told... Continue reading at CBC
[ CBC | 2020-06-26 16:55:49 UTC ]
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A “marginalized people’s history of labor in the U.S.” goes to One Signal for six figures, HarperCollins takes on a book about Prince Harry and Prince William, Willie Nelson and his sister sell a memoir to Random House, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-26 04:00:00 UTC ]
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The Trump family is reportedly seeking a court order to block the president's niece, Mary L Trump, and Simon & Schuster from publishing memoir Too Much and Never Enough: How My Family Created the World's Most Dangerous Man. Continue reading at The Bookseller
[ The Bookseller | 2020-06-25 12:16:46 UTC ]
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The dismissal is certainly not the end of the road, however, as Trump family attorneys are likely re-file their motion for a restraining order in a proper venue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-25 04:00:00 UTC ]
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His new memoir “Lot Six” traces the Syrian-Jewish enclave that spawned him, the instructor who unnerved him, and the biting comedy that made his name. Continue reading at The New York Times
[ The New York Times | 2020-06-24 17:09:30 UTC ]
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