One of my greatest lessons at Flipboard has been that no two publishers are the same. While our business discussions typically revolve around two key areas—growth and monetization—there are so many paths to achieving both. In my role as Flipboard’s head of paid content partnerships, I have spoken with over 100 publishers around the world about their challenges and the need to diversify their distribution strategies. It’s given me a deeper appreciation for the uniqueness of each publisher while also allowing me to spot similarities and trends. Here are five major areas in which we see publishers sharpening their focus in 2020: 1. Fighting a reliance on the duopoly Long gone are the days of typing your favorite website into a browser to catch up on the latest news or gossip. Today is all about SEO, algorithmic distribution and virality. Publishers are so reliant on just a couple of key external traffic drivers that a simple algorithmic or ad rate change can cause momentous swings to their organic and paid traffic, putting their sustainability in a precarious state. Thus, many publishers are keen to diversify their referral traffic mix and build a portfolio of partnerships with multiple social, SEO, referral and paid distribution platforms. 2. Owning their audiences As fickle as those algorithms are, it's scary to think about how a majority of any publisher’s traffic is dependent on referral sources that could drastically decline or disappear entirely from one day to the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-02 19:29:48 UTC ]
Trade book revenues were nearly flat in 2023, according to the AAP. Digital audiobooks saw continued growth, outpacing ebook sales. The post AAP StatShot: In 2023, US Revenues Were $12.6 Billion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-26 20:56:08 UTC ]
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With the company's continued growth, CEO and publisher Maggie Langrick has become one of hybrid publishing’smost outspoken advocates. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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The board of directors at Ebony has removed CEO Willard Jackson, the magazine said Sunday, citing an ongoing independent investigation into "a number of transactions that Jackson led." A co-founder and vice chairman of Clear View Group (CVG), the private equity firm that acquired Ebony from... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-06 17:59:58 UTC ]
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Even when shuttered by the coronavirus pandemic, libraries are coming up with creative ways to serve their communities. On March 16, the El Dorado County Library in California closed its doors to patrons after a state-wide stay-at-home order. But that hasn’t stopped the library, which serves... Continue reading at Fast Company
[ Fast Company | 2020-04-15 07:00:32 UTC ]
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In response to the coronavirus outbreak and government advice to socially distance, authors, readers and booksellers are thinking of new, exciting and creative ways to launch their books and keep readers engaged after in-person-events get cancelled. Continue reading at The Bookseller
[ The Bookseller | 2020-03-18 11:27:40 UTC ]
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One of my greatest lessons at Flipboard has been that no two publishers are the same. While our business discussions typically revolve around two key areas—growth and monetization—there are so many paths to achieving both. In my role as Flipboard’s head of paid content partnerships, I have... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-02 19:29:48 UTC ]
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A year after its sale to private equity firm MidOcean Partners, Questex's path forward continues to take shape. The global B2B media and events firm revealed Tuesday that it has acquired a handful of events and digital brands from Informa plc—a move that CEO Paul Miller says aligns with the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-05 19:51:20 UTC ]
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The publishing arm of ReaderLink has enjoyed solid gains over the past four years.that ended this September. Tasker has been with ReaderLink since 2015, when he joined as v-p and publisher of Silver Dolphin Books, and since that time, PRPG has expanded through a series of acquisitions, as well... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-08 05:00:00 UTC ]
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For a second year in a row, the rapid growth of digital audio will be a hot topic at the London Book Fair, and that growth shows no signs of slowing down in 2019. PW recently caught up with Amanda D’Acierno, President & Publisher, Penguin Random House Audio Group to talk about audio’s rise,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
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The 'New York Times' eliminating its Graphic Novel Bestseller List and the continued growth of manga sales in North America were among PW’s most popular articles about graphic novel publishing in 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-27 00:00:00 UTC ]
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It's official: Time Inc. has not found a buyer -- and is no longer considering offers. In an announcement that put a cap on months of speculation over who would buy the publishing giant and when, Time Inc. said Friday morning that the "Company will continue to pursue its strategic plan."The... Continue reading at Advertising Age
[ Advertising Age | 2017-04-28 00:00:00 UTC ]
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Another record year for the children’s sector in revenue terms, led by Middle Grade fiction from burgeoning brand David Walliams and dependable diarist Jeff Kinney, underpinned the print market’s continued growth in 2016 . Continue reading at The Bookseller
[ The Bookseller | 2017-01-27 00:00:00 UTC ]
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This year's regional bookseller shows benefited from the continued growth of the indie bookstore channel, which brought in more new bookstore owners and younger frontline booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-10 00:00:00 UTC ]
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Bertelsmann has reported a year-on-year rise in group revenues in its first quarter to €3.95bn (2015: €3.92bn), with organic growth at 2.7% with operating EBITDA up 8% to €500m (2015: €463m) and group profit up by nearly 30% to €185m (2015: €143m). Continue reading at The Bookseller
[ The Bookseller | 2016-05-12 00:00:00 UTC ]
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This is an exciting time for Sharjah-based publisher Kalimat. Caroline Carpenter finds out more. Continue reading at The Bookseller
[ The Bookseller | 2016-05-04 00:00:00 UTC ]
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Tech firm Charles River Analytics is expanding in Cambridge as the company pursues a long-term plan for organic growth, a move that will result in roughly doubling its headquarters space by 2018. The company has renewed its lease at 625 Mount Auburn St. and also has plans to move into space... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2016-02-19 00:00:00 UTC ]
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Illustrated book publisher Quarto made “steady progress in 2014 despite a tough first half to the year”, c.e.o. Marcus Leaver has said in a trading update. Reporting on the year ending 31st December 2014, the publisher said that it had reduced debt and had seen “organic growth”. Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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According to a study released by Digimarc Corporation, magazines are increasing their use of digital watermarks to drive mobile engagement.The second annual Digital Watermarks in Magazines: Traction Report showed a continued growth in the number of magazine using Digimarc Discover to connect... Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-24 00:00:00 UTC ]
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A noticeable trend at the 2013 New York International Toy Fair, held at the Javits Center February 10–13, was the continued growth of the arts and crafts category. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-02-22 00:00:00 UTC ]
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Ziff Davis valuation is way up in the clouds. The tech-centric publisher has been sold to j2 Global, Inc., a business cloud services company, for $167 million, the companies announced today. The cash purchase is expected to yield j2 $60 million in 2013 revenues, said officials. Formerly a... Continue reading at AdWeek
[ AdWeek | 2012-11-13 00:00:00 UTC ]
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