One of my greatest lessons at Flipboard has been that no two publishers are the same. While our business discussions typically revolve around two key areas—growth and monetization—there are so many paths to achieving both. In my role as Flipboard’s head of paid content partnerships, I have spoken with over 100 publishers around the world about their challenges and the need to diversify their distribution strategies. It’s given me a deeper appreciation for the uniqueness of each publisher while also allowing me to spot similarities and trends. Here are five major areas in which we see publishers sharpening their focus in 2020: 1. Fighting a reliance on the duopoly Long gone are the days of typing your favorite website into a browser to catch up on the latest news or gossip. Today is all about SEO, algorithmic distribution and virality. Publishers are so reliant on just a couple of key external traffic drivers that a simple algorithmic or ad rate change can cause momentous swings to their organic and paid traffic, putting their sustainability in a precarious state. Thus, many publishers are keen to diversify their referral traffic mix and build a portfolio of partnerships with multiple social, SEO, referral and paid distribution platforms. 2. Owning their audiences As fickle as those algorithms are, it's scary to think about how a majority of any publisher’s traffic is dependent on referral sources that could drastically decline or disappear entirely from one day to the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-02 19:29:48 UTC ]
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A 16% increase in sales in the pre-K–12 educational materials segment helped to counter declines in the other major categories, resulting in total publishing sales of $28.1 billion in 2022, the Association of American Publishers reported. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
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Colombian author’s En Agosto Now Vemos (We’ll See Each Other in August) had been just a rumour but now fans will get to read itRumours had long circulated that an entire literary masterpiece, never seen by the public, could still be lying in a dusty safe held by the late author’s family or under... Continue reading at The Guardian
[ The Guardian | 2023-04-28 21:10:15 UTC ]
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There were 669m physical books sold in the UK last year, according to new figures from the Publishers AssociationThe UK publishing industry had a “record-breaking year” in 2022, with a total income of £6.9bn.A Year in Publishing, a look at the state of the book market by trade body the... Continue reading at The Guardian
[ The Guardian | 2023-04-17 11:26:08 UTC ]
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It’s true: a new Haruki Murakami novel—his first since 2017’s Killing Commendatore—will be published on April 13th . . . but only in Japan. Sorry to tease you, English-speaking readers! Still, not to fret: I’m sure this means that translations are forthcoming. In the meantime, here’s everything... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-02 15:32:49 UTC ]
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Publisher Penguin Random House announced Friday it will publish "classic" versions of Roald Dahl's children's novels after it received criticism for cuts and rewrites that were intended to make the books suitable for modern readers. Continue reading at CBC
[ CBC | 2023-02-24 14:35:12 UTC ]
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Following a down year for print book sales, NPD Group's publishing industry analyst, Kristen McLean, predicts that 2023 will be a year of transition for the publishing industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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The end of the year has produced a spike in financial troubles that include at least four independent comics publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
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Publisher Doug Seibold’s personal and professional goals haven’t changed since he incorporated his company in Illinois in the fall of 2002: he Seibold wants to publish books that he is passionate about and that fill a niche, and he wants to make the industry more inclusive. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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From book fair stands to support for diversity and accessibility, Livres Canada Books is celebrating 50 years of key support for the Canadian book industry. (Sponsored) The post Livres Canada Books: 50 Years Supporting Canadian Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-15 15:02:21 UTC ]
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The book, to be written with her husband Richard Ratcliffe, will detail her six years in prison and the campaign for her releaseNazanin Zaghari-Ratcliffe, who spent six years in jail in Iran, is to write a memoir with her husband Richard Ratcliffe.The book, which is currently untitled, will tell... Continue reading at The Guardian
[ The Guardian | 2022-10-18 09:45:58 UTC ]
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Jane Campbell on why more angry, sexy old ladies is exactly what the publishing industry needs. Continue reading at Slate
[ Slate | 2022-10-15 09:50:00 UTC ]
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Final statistics from the Association of American Publishers show that sales in 2021 topped $29 billion, with all categories posting increases. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-23 04:00:00 UTC ]
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Yes, it’s Tingle Time. One of my all-time favorite literary personalities, the greatest self-published author to ever live, Chuck Tingle, has signed a two-novel deal with Tor’s Nightfire imprint. Per the Publishers Marketplace announcement, the first book, Camp Damascus, is about “a group of... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-29 15:04:14 UTC ]
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In its fourth and final year, IPA’s Africa Publishing Innovation Fund will support publishers in accessibility. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Opening the Literary World to Everyone’ ur readers will recall that at mid-June, we had the announcement of the Africa... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-06-29 10:33:25 UTC ]
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In San Diego, an 8-year-old published a book about a courageous turtle and plans to donate the proceeds for art and music supplies. Continue reading at Book Riot
[ Book Riot | 2022-05-12 21:42:48 UTC ]
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This year, 'The White House: An Historic Guide,' coedited by first lady Jacqueline Kennedy, celebrates its 60th year in print and, with it, the WHHA’s 60th year in publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
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The National Book Foundation has released its annual list of the “5 Under 35,” a group of five fiction writers under the age of 35 “whose debut work promises to leave a lasting impression on the literary landscape.” Each winner was chosen by a judge who has won a National Book Award, been... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-13 15:03:17 UTC ]
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The publishing jamboree was finally back after a two year break with clues of what we can expect in bookshops once all the deals are signedAfter two years off because of the Covid-19 pandemic, the London book fair, one of the biggest international literary events, returned in full force last... Continue reading at The Guardian
[ The Guardian | 2022-04-13 12:56:37 UTC ]
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The Bologna Children's Book Fair announced the winners of its 10th annual BOP – Bologna Prize for the Best Children's Publishers of the Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
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Now here’s a celebrity memoir to get excited about. Elliot Page, the Oscar- and Emmy-nominated star of Juno, Inception, and The Umbrella Academy, is currently working on his first memoir, which is due to be published by Flatiron in 2023. According to the publisher’s announcement, the memoir... Continue reading at Literrary Hub
[ Literrary Hub | 2022-02-18 17:08:00 UTC ]
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