3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
News tagged with: #book marketing

Other Publishing stories related to: '3 Epiphanies About Social Media Marketing for Books'


Children's Books in China 2018: The Continuing Story of the Children’s Book Market in China

Eleven years ago, in 2007, China Children’s Press & Publication Group (CCPPG) participated in the Bologna Book Fair for the first time. Their booth in Hall 29 was small, shabby, and minimally decorated and very few visitors dropped by. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Children's Books in China 2018: Top 10 Children's Books in China - A Quick Market Analysis

The two biggest online book retailers in China are Dangdang and JD, which combined take up nearly two-thirds of the market. However, despite serving the same readership, their top 10 bestseller lists tend to differ greatly. Interestingly enough, for 2017, their charts share not even one title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this |


Children's Books in China 2017: An Overview of the Children’s Book Market in China

Though describing the massive Chinese children’s book market is as easy as A, B, C (amazing, booming, crowded), explaining the forces behind its growth may take more than 1, 2, 3—but that is still a very good way to start. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Taipei Book Fair 2017: Taking the Pulse of Taiwan’s Book Market

The 25th edition of the Taipei International Book Fair takes place this week amid concerns of a decline in sales and the future for independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #25th edition #independent bookstores


Growing Russian Book Market Looks to Educational and Children’s Books in 2017

With book production down 40 percent in Russia, the country's publishers are looking to favorable book pricing as a source of revenue growth in 2017. The post Growing Russian Book Market Looks to Educational and Children’s Books in 2017 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book production #revenue growth


Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #e-book market #consumer spending


Why Vox Media makes content just for social media

Facebook isn't sharing native-video revenue with publishers yet. But when it does, Vox Media plans to be ready, with content that’s designed to live only on social platforms. The post Why Vox Media makes content just for social media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook isn #social platforms


Nielsen Book: Total book market declined 4% in 2013

The overall book market including print and digital fell by 4% in 2013, according to Nielsen Book... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book


Frankfurt Book Fair 2013: An American’s Take on the French E-book Market

When I moved to Paris in 2010, I’d already begun doing the majority of my reading on my Kindle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-04 00:00:00 UTC ]
More news stories like this |


Profiles in Social Media: Has Your Brand Found Its Social Soul Mate?

Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishing #increasing number


comScore Partners with Buddy Media to Offer Social Media Analytics

Digital analytics provider comScore and social media marketing software company Buddy Media have entered into a strategic partnership that aims to offer marketers a more quantifiable way to evaluate their social media efforts. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic partnership


The Best Children’s Book Deals of April 3, 2024

An epic treehouse, a Loch Ness Monster adventure, Indigenous water protectors, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-04-03 14:54:12 UTC ]
More news stories like this | News stories tagged with: #book deals #children's book #children’s book


Religion Book Deals: April 3, 2024

Paraclete lands world rights for a new series from prolific author Glenys Nellist, Eerdmans signs a new book from contemplative Catholic writer Cameron Bellm, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights


3 New Books About the Possibilities—and Limits—of Science

Three books out this week explore the science behind aging, paranormal phenomena, and our solar system. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #week explore


Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #international markets


Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
More news stories like this | News stories tagged with: #book markets #nielsen


The week's bestselling books, March 3

The Southern California Independent Bookstore Bestsellers list for Sunday, March 3, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-28 14:00:07 UTC ]
More news stories like this | News stories tagged with: #bestselling books #including hardcover #paperback fiction #paperback #hardcover #independent bookstore


3 New Biographical Histories Emphasizing Social Justice

These new books center the efforts of Harriet Tubman, Abraham Lincoln, and Hubert Humphrey to better the lives of the underprivileged and underrepresented. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #abraham lincoln


The Morning After: Senate tells social media CEOs they have ‘blood on their hands’

The CEOs of Meta, Snap, Discord, X and TikTok testified at a high-stakes Senate Judiciary Committee hearing on child exploitation online. During the hearing, Mark Zuckerberg, Evan Spiegel, Jason Citron, Linda Yaccarino and Shou Chew spent nearly four hours being grilled by lawmakers about their... Continue reading at Engadget

[ Engadget | 2024-02-01 13:31:01 UTC ]
More news stories like this | News stories tagged with: #publishing companies


Taipei International Book Exhibition 2024: A Market Profile

A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
More news stories like this | News stories tagged with: #sales tax #strong year #international book