18 human traits that explain why readers can't get enough of BuzzFeed

Business psychologist Tomas Chamorro-Premuzic reveals the reasons why the online publisher is so successfulWhen it comes to online content and storytelling, there are few sites as savvy as BuzzFeed, a platform that combines artificial and human intelligence to detect, produce and increase viral content. It has taken social networks by storm, accounting for a disproportionate number of posts shared, liked and discussed online and offline, attracting 10 million UK users in November.Its quirky lists (eg, "63 reasons why Bradley Cooper definitely isn't the sexiest man alive" – which simply features 63 pictures of Ryan Gosling) and interactive quizzes including "What city should you actually live in?", have caught consumer attention worldwide and are the envy and nightmare of marketers, publishers and anyone obsessed with traffic and the battle of feeds. At this year's annual Online Publishers Association meeting, every other keynote on content made reference to the BuzzFeed phenomenon, mostly to express jealousy or concern about its success.So what explains the astronomic rise of BuzzFeed? In an attempt to emulate the site's snappy and catchy lists here are 18 reasons why we love BuzzFeed:1) We are all quite average: although we hate to admit it, most people are just like most people, which is why we tend to like most of the things everybody else likes. BuzzFeed's success is largely based on sharing popular content, rather than making content popular. It's as if a publisher... Continue reading at 'The Guardian'

[ The Guardian | 2014-02-11 00:00:00 UTC ]
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Pang wins Royal Society Science Book Prize with 'instruction manual for humans'

Dr Camilla Pang has won the £25,000 Royal Society Science Book Prize for her debut Explaining Humans (Viking), written as an instruction manual for a world she had difficulty understanding due to her Autism Spectrum Disorder. Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 02:40:20 UTC ]
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Hodder Studio pre-empts 'captivating' debut from Buzzfeed editor Obaro

Hodder Studio has pre-empted a "captivating and joyous" debut novel from Buzzfeed editor and writer Tomi Obaro, set in Lagos and following the evolving fates of three best friends. Continue reading at The Bookseller

[ The Bookseller | 2020-10-30 07:36:18 UTC ]
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Abigail Dean | 'It is meant to be a novel about humanity and hope'

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[ The Bookseller | 2020-10-26 05:10:18 UTC ]
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Readers share the book endings that infuriated them the most

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[ The Washington Post | 2020-10-24 12:00:00 UTC ]
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What book has the most disappointing ending? Readers have many opinions.

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[ The Washington Post | 2020-10-19 12:00:00 UTC ]
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How Do Readers Rate The New York Times Best-Selling Books?

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[ Book Riot | 2020-10-09 10:33:00 UTC ]
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Bennett and McAnulty on Books Are My Bag Readers Awards shortlists

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[ The Bookseller | 2020-09-30 00:27:03 UTC ]
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Our food shopping habits have human and environmental costs. ‘The Secret Life of Groceries’ adds them up.

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[ The Washington Post | 2020-09-28 05:44:22 UTC ]
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The LARB Banned Books Reader

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[ Los Angeles Review of Books | 2020-09-27 12:30:06 UTC ]
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12 Manga For Kids, From Early To Middle Grade Readers

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[ Book Riot | 2020-09-25 10:36:00 UTC ]
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SDG Book Club for Young Readers: A Portuguese-Language Expansion

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[ Publishing Perspectives | 2020-09-23 13:02:41 UTC ]
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Reader, Heal Yourself: Spotlight on Wim Hof

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[ Publishers Weekly | 2020-09-14 04:00:00 UTC ]
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I’m Too Slow a Reader for Book Clubs

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[ Book Riot | 2020-09-02 10:34:00 UTC ]
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[ The Bookseller | 2020-09-02 09:37:50 UTC ]
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J.K. Rowling returns human rights award amid criticism from organization

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[ CBC | 2020-08-28 20:34:31 UTC ]
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[ The Bookseller | 2020-08-24 18:03:10 UTC ]
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[ The Bookseller | 2020-08-23 20:03:38 UTC ]
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[ The Bookseller | 2020-08-19 17:01:04 UTC ]
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[ The Washington Post | 2020-08-19 12:00:00 UTC ]
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