Business psychologist Tomas Chamorro-Premuzic reveals the reasons why the online publisher is so successfulWhen it comes to online content and storytelling, there are few sites as savvy as BuzzFeed, a platform that combines artificial and human intelligence to detect, produce and increase viral content. It has taken social networks by storm, accounting for a disproportionate number of posts shared, liked and discussed online and offline, attracting 10 million UK users in November.Its quirky lists (eg, "63 reasons why Bradley Cooper definitely isn't the sexiest man alive" – which simply features 63 pictures of Ryan Gosling) and interactive quizzes including "What city should you actually live in?", have caught consumer attention worldwide and are the envy and nightmare of marketers, publishers and anyone obsessed with traffic and the battle of feeds. At this year's annual Online Publishers Association meeting, every other keynote on content made reference to the BuzzFeed phenomenon, mostly to express jealousy or concern about its success.So what explains the astronomic rise of BuzzFeed? In an attempt to emulate the site's snappy and catchy lists here are 18 reasons why we love BuzzFeed:1) We are all quite average: although we hate to admit it, most people are just like most people, which is why we tend to like most of the things everybody else likes. BuzzFeed's success is largely based on sharing popular content, rather than making content popular. It's as if a publisher... Continue reading at 'The Guardian'
[ The Guardian | 2014-02-11 00:00:00 UTC ]
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Having had an abrupt COVID-driven halt to its plan for a late-August opening, Beijing International Book Fair now runs in mid-September. The post Beijing International Book Fair Confirms New Dates: September 14 to 18 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-09-01 12:50:31 UTC ]
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In Matthew FitzSimmons’s speculative murder mystery “Constance,” the title character’s consciousness is mistakenly downloaded into a clone. Continue reading at The New York Times
[ The New York Times | 2021-08-24 19:55:19 UTC ]
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It's hard to imagine the bookselling community without Binc, former American Booksellers Association CEO Oren Teicher writes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-06 04:00:00 UTC ]
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Ash Davidson’s debut novel delves into the complex relationship among people who love the trees that are also their livelihood. Continue reading at The Washington Post
[ The Washington Post | 2021-08-02 16:47:33 UTC ]
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For parents, skin colour is often a difficult subject and dealing with it through storytelling can be a useful aid. Continue reading at The Conversation
[ The Conversation | 2021-07-28 15:40:42 UTC ]
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The value channel has been one of the fastest-growing sectors in retail over the past decade in general, if not for books. But opportunities exist—if publishers can make the economics work. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-16 04:00:00 UTC ]
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These websites and apps boost your reading speed, keep track of your personal library and recommend just the right book to fit your mood. Continue reading at The Washington Post
[ The Washington Post | 2021-07-10 12:00:00 UTC ]
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Lit Lists Earlier this spring, the editors of WLT invited twenty-one writers to nominate a single book, published since the year 2000, that has had a major influence on their own work, along with a brief statement explaining their choice. We published... Continue reading at World Literature Today
[ World Literature Today | 2021-06-28 13:32:05 UTC ]
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BuzzFeed is coming for digital media companies, fueled by a SPAC IPO and the acquisition of Complex Networks. The post Cheat Sheet: BuzzFeed will go public via SPAC IPO to fuel acquisitions, the first one being Complex Networks appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-06-25 04:01:00 UTC ]
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The digital media company, which will merge with a publicly listed shell company in what is known as a SPAC deal, also lined up about $150 million in debt financing. Continue reading at The New York Times
[ The New York Times | 2021-06-25 00:38:07 UTC ]
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News and digital media giant to use special purpose acquisition company (Spac) to go public and to acquire Complex for $300mBuzzFeed, the news, digital media and lifestyle company, has announced plans to become a publicly traded company through a special purpose acquisition company (Spac) that... Continue reading at The Guardian
[ The Guardian | 2021-06-24 16:39:34 UTC ]
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The digital publisher is said to be on the verge of announcing a SPAC merger that would take the company public. Continue reading at The New York Times
[ The New York Times | 2021-06-24 15:16:53 UTC ]
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Author Elin Hilderbrand and publisher Little, Brown have come under fire for a passage in Hilderbrand's new book, 'Golden Girls,' that some readers on social media are calling anti-Semitic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-03 04:00:00 UTC ]
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Leaving our earthly bodies and living forever as a machine isn't just a thing of modern science fiction. These transhumanist ideas date back to the 18th century. Continue reading at The Conversation
[ The Conversation | 2021-05-17 05:22:55 UTC ]
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Laing uses the life of psychoanalyst Wilhelm Reich as a springboard to explore a range of topics. Continue reading at The Washington Post
[ The Washington Post | 2021-05-07 12:00:00 UTC ]
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Verso has acquired Becoming Abolitionists: Police, Protests and the Pursuit of Freedom, a memoir by Derecka Purnell. Continue reading at The Bookseller
[ The Bookseller | 2021-05-05 20:05:47 UTC ]
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Six years after the release of For Holly, and after a period where she swore she would never write again, Tanya Byrne is publishing a new YA novel about love, death and what makes life worth living. Continue reading at The Bookseller
[ The Bookseller | 2021-04-30 08:35:56 UTC ]
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It sounds like science fiction but the demonstration by Elon Musk’s neurotechnology company Neuralink is a brain-machine interface in action. Continue reading at Stuff
[ Stuff | 2021-04-15 02:20:13 UTC ]
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In an 11th survey, the French book business sees continued adoption of digital book formats, confirming the 'digital acceleration' in the pandemic. The post France’s New Report: 2020 Has ‘Converted’ Many Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-12 17:19:24 UTC ]
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The marketing of books to readers of colour is often restricted to titles by writers of similar backgrounds, but who ‘the reader’ is must be re-assessed Continue reading at The Bookseller
[ The Bookseller | 2021-04-09 20:27:23 UTC ]
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