Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over the hometown Bears averaged 22 million viewers and a 12.8 household rating, making it the most-watched season opener since the Panthers and Broncos served up 25.2 million viewers and a 14.6 rating back in 2016. Streaming on NBC’s digital platforms added another 627,000 viewers to Thursday night’s overall deliveries. NBC’s linear TV viewership was up 16 percent compared to last season’s rain-delayed Falcons-Eagles matchup (19 million), and edged the 2017 Chiefs-Patriots table-setter by some 200,000 viewers, or 1 percent. While the low scoring and a dearth of explosive offensive plays could have cast a pall over the ratings, the NFC North hatefest proved compelling enough to make it the most-watched sporting event since Super Bowl LIII. The Kickoff Game currently stands as the year’s 17th most-watched broadcast, slotting between CBS’s post-Super Bowl premiere of the short-lived “World’s Best” (22.2 million) and the 61st Annual Grammy Awards (19.9 million). Incidentally, NBC’s final linear deliveries measured up to our August 23 projection (“20 NFL games advertisers can’t afford to ignore”) of 22.1 millions viewers and a 12.5 rating. It’s a gift. As expected, last night’s broadcast... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-06 21:11:16 UTC ]
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SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
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SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
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Apple Inc. has agreed to pay $400 million to settle allegations that the company conspired with publishers to raise ebook prices. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-07-17 00:00:00 UTC ]
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Under a proposed agreement to settle damages in its ebook price-fixing case, Apple would pay consumers $400 million if Judge Denise Cote's 2013 decision is affirmed on appeal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
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North Carolina Governor Pat McCrory chose self-published poet Valerie Macon without approval from the North Carolina Arts Council. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-16 00:00:00 UTC ]
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Apple has resisted settling with the government over charges that it conspired with publishers to fix ebook prices. While its alleged co-conspirators have already opted to pay up and move on, Cupertino has been steadfast in maintaining its... Continue reading at Engadget
[ Engadget | 2014-07-16 00:00:00 UTC ]
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Led by book format comics with $415 million in sales, the North American comics and graphic novel marketplace generated $870 million in sales in 2013, according to a new estimate by ICV2 and Comichron. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
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Apple has reached a settlement in a long-standing case that accused the company of fixing the price on ebooks, with the company paying up to $400 million, depending on the outcome of its appeal in the case, a law firm has announced. Apple would pay the $400 million in the class-action lawsuit if... Continue reading at PC World
[ PC World | 2014-07-16 00:00:00 UTC ]
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The post On the agenda at Digiday Publishing Summit: Sept. 17-19 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-10 00:00:00 UTC ]
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The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-03 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended June 22, 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-30 00:00:00 UTC ]
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If you use Facebook and found yourself momentarily feeling either better or worse in early 2012, an algorithm may have caused your shift in mood. And that's what has some social media users upset today. A controversial research study published by the Proceedings of the National Academy of... Continue reading at AdWeek
[ AdWeek | 2014-06-30 00:00:00 UTC ]
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Twitter users are subbing in 'Thrones' themes for famous children's book titles. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-06-20 00:00:00 UTC ]
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Penguin Young Readers Group has partnered with NFL Players Inc., the licensing and marketing subsidiary of the NFL Players Association, to create a range of books inspired by National Football League athletes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-19 00:00:00 UTC ]
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A new publication about soccer--and nothing but--tries to be as visually dazzling as the game itself. Sketch Remembering the 1949 plane crash that killed the dominant Italian club team Torino A.C. meant a more sullen depiction. "That took just one sketch to make the finished product," Priest... Continue reading at Fast Company
[ Fast Company | 2014-06-18 00:00:00 UTC ]
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Carolyn Foley has joined the Penguin Random House in-house Legal group as v-p, associate general counsel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-17 00:00:00 UTC ]
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Ray “Dr. BBQ” Lampe, author of "Pork Chop: 60 Recipes for Living High on the Hog" (Chronicle Books, 9781452113678) will appear on the CBS’s "The Talk" on Wednesday, June 18. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-17 00:00:00 UTC ]
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Author George R.R. Martin, the creator of the "Game of Thrones" series, is introducing another new character in one of his upcoming books thanks to a $20,000 charitable donation. Continue reading at ABC News
[ ABC News | 2014-06-15 00:00:00 UTC ]
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Simon Scarrow is “leading the charge in redefining what it means to be an author brand... Continue reading at The Bookseller
[ The Bookseller | 2014-06-13 00:00:00 UTC ]
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Author George R.R. Martin, the creator of the "Game of Thrones" series, will introduce a new character in one of his upcoming books thanks to a $20,000 charity auction prize. Continue reading at ABC News
[ ABC News | 2014-06-12 00:00:00 UTC ]
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