Despicable or brilliant? How three publishers have grown, at least in part by repurposing or resurfacing old content. The post Recycle, reuse … re-publish? How publishers make what’s old new again appeared first on Digiday. Continue reading >> [ Source: Digiday | 2014-08-15 00:00:00 UTC ]
Publishers have an engagement problem. Here's how some of them are making the best out of the situation and maximizing the drive-by session. The post How publishers make the most of casual encounters appeared first on Digiday. Continue reading >> [ Source: Digiday | 2014-07-14 00:00:00 UTC ]
Google’s Android is now the most popular smartphone operating system in the UK – so publishers can no longer just talk about iPhone and iPad apps. But despite its increasing market dominance (on mobile anyway) the Google propo ... Continue reading >> [ Source: Editor & Publisher | 2014-02-12 00:00:00 UTC ]
In starting Bookish.com, Simon & Schuster, Penguin Group USA and Hachette Book Group hope to provide one-stop shopping for books and information about authors. Continue reading >> [ Source: The New York Times | 2011-05-07 00:00:00 UTC ]