Page 1 of 1 pages
When Baillie Gifford assumed sponsorship of the Samuel Johnson Prize, Four Colman Getty had its work cut out shepherding 17 years of brand recognition into a new phase. Practice director Truda Spruyt reveals how the team made that transition. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#partnership profile
#colman getty
#work cut
#brand recognition
For the launch of Joanna Trollope’s 20th novel, Mantle pursued a series of partnerships to reach a new audience, as Pan Macmillan’s communications director Emma Bravo explains. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#partnership profile
#joanna trollope
#pan macmillan