Ads in tablet editions work pretty much as well as those in print magazines, at least when it comes to recall, according to a study released today by GfK.The research company's MRI Starch Advertising Research unit found ads in tablet versions of magazines had an average 52% level of recall, the... Continue reading >> [ Source: Advertising Age | 2014-07-03 00:00:00 UTC ]
The UK-born father of two and CEO of Hachette Australia was washed on to a dangerous rocky area at the Sydney beachA surfer who died after hitting his head at a popular Sydney beach has been named as publishing company boss Matthew Richell.Paramedics were called to Tamarama beach about 2pm... Continue reading >> [ Source: The Guardian | 2014-07-03 00:00:00 UTC ]
But that doesn't necessarily mean printed books and linear television will die out by 2020, suggest expertsAre these the best of times or the worst of times for the children's entertainment industry? A panel session at the Children's Media Conference explored the question, concluding... well, it... Continue reading >> [ Source: The Guardian | 2014-07-03 00:00:00 UTC ]
The bestselling iBooks in romance, biography, memoir, children & teens, fiction, and more, for the week of June 29. Continue reading >> [ Source: Publishers Weekly | 2014-07-03 00:00:00 UTC ]
Michigan’s Ypsilanti District Library and Montana’s Lewis & Clark Library were both awarded 2014 Will Eisner Graphic Novel Grants for Libraries at the recent American Library Association convention in Las Vegas. Continue reading >> [ Source: Publishers Weekly | 2014-07-03 00:00:00 UTC ]
Bookshops around the country are gearing up to cash in on the Tour de France. Anticipation of... Continue reading >> [ Source: The Bookseller | 2014-07-03 00:00:00 UTC ]
Hodder & Stoughton has announced a theatre tour to support TV host Graham Norton's... Continue reading >> [ Source: The Bookseller | 2014-07-03 00:00:00 UTC ]
The book world is mourning Matt Richell, killed yesterday in a freak surfing accident in Sydney. Continue reading >> [ Source: The Sydney Morning Herald | 2014-07-03 00:00:00 UTC ]
Independent bookshops need to make readers feel special in order to compete against online retailers, say book trade experts. Continue reading >> [ Source: BBC News | 2014-07-03 00:00:00 UTC ]
Yellow Jersey Press has signed a book about the new Manchester United manager Louis van Gaal by... Continue reading >> [ Source: The Bookseller | 2014-07-02 00:00:00 UTC ]
Yesterday the GOP released a video on YouTube titled "Campaign Tails," which is a "new documentary video" -- as the GOP describes it -- "starring the squirrel who has been tailing Hillary Clinton and the Ready for Hillary bus on her 'book tour.' The video delves into the squirrel's past work in... Continue reading >> [ Source: Advertising Age | 2014-07-02 00:00:00 UTC ]
Cartoonist Paul Pope is dipping back into his archives to reissue his 1999 work 'Escapo' in a new hardcover edition from Z2 Comics that will be in full color for the first time and offer a wealth of supplementary material. Continue reading >> [ Source: Publishers Weekly | 2014-07-02 00:00:00 UTC ]
In spite of news stories citing a rift between Tyndale House Publishers and controversial pastor Mark Driscoll, the publisher stated on Tuesday that the relationship is still intact. Continue reading >> [ Source: Publishers Weekly | 2014-07-02 00:00:00 UTC ]
A publishing training programme led by Oxford Brookes University in partnership with publishers... Continue reading >> [ Source: The Bookseller | 2014-07-02 00:00:00 UTC ]
PW talks to the executive director of PubWest about expansion and the group's new summer program, the Pub501 summer sessions. Continue reading >> [ Source: Publishers Weekly | 2014-07-02 00:00:00 UTC ]
Yes, there's money to be made in mobile advertising. New York-based eMarketer predicts mobile will account for 9.8 percent of the total United States ads marketplace this year, surpassing newspapers (9.3 percent), magazines (8.4 percent) and radio (8.6 percent). Brands are spending 83 percent... Continue reading >> [ Source: AdWeek | 2014-07-02 00:00:00 UTC ]
It's been rumored for years and now coming to pass: Neil Gaiman's beloved fantasy novel American Gods has a network ready to go all-in on a long-rumored TV adaptation. HBO took a pass on adapting the complex book last month; now the show is headed to independent premium network Starz, which has... Continue reading >> [ Source: AdWeek | 2014-07-02 00:00:00 UTC ]
Two Swedish online bookstores, CD-on and Bonnier-owned Adlibris, have been reported to the... Continue reading >> [ Source: The Bookseller | 2014-07-02 00:00:00 UTC ]
It may surprise many Americans, but German authors are paid to read in bookstores, have access to numerous fellowships and discounted health insurance. Continue reading >> [ Source: Publishing Perspectives | 2014-07-02 00:00:00 UTC ]
The European and International Booksellers Federation has supported the German Publishers... Continue reading >> [ Source: The Bookseller | 2014-07-02 00:00:00 UTC ]