Zite, CNN Launch Publisher Program To Ease Cease-And-Desist Concerns

Last April Fools' Day, publishers from Time Inc. to the Washington Post Company sent fast-growing startup Zite an aggressive cease-and-desist letter. The publishers weren't joking, accusing Zite's app, a personalized news reader for the iPad and iPhone, of copyright infringement and calling it "plainly unlawful." Fast forward to this year, and Zite, which CNN acquired in September for a reported $20 million, is trying to get back in the good graces of publishers. Today, the startup unveiled the Zite Publisher Program, an initiative to ease content-partner concerns over Zite's use of their content. Rather than just simply feature news categories tailored to your tastes--interior design, state politics, surfing--Zite is now offering publishers the opportunity to be featured as their own news categories. Unsurprisingly, CNN is one of the first publishers to jump on board for the program. Now, if Zite determines your interests are relevant, it'll bubble up news publisher suggestions in addition to category recommendations. "We have a lot of information about a person's interest graph, so we can target Bleacher Report to sports fans, and target Motley Fool to finance fans," says CEO Mark Johnson. Other participating publishers include The Daily Beast and VentureBeat. The benefits, Johnson says, are two-fold: Zite's discovery engine will help readers discover new publications, and those publishers can in turn try to upsell those readers subscriptions or app downloads.... Continue reading at 'Fast Company'

[ Fast Company | 2012-04-04 00:00:00 UTC ]
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Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities

In this edition of the Digiday+ Research Briefing, we examine how publisher-hosted events and influencer partnerships offer brands more key marketing opportunities, how The New Yorker refocused its newsletter strategy in the last year, and how digital media companies are exploring the fediverse,... Continue reading at Digiday

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Italy Unveils Program for 2024 Frankfurt Book Fair

As the fair's guest of honor, Italy will be represented by more than 100 authors and speakers at this year's fair, as part of a robust programming slate programming with the theme 'Roots in the Future.' Italy was previously the guest of honor at Frankfurt in 1988. Continue reading at Publishers Weekly

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UK: Jude Gates Leads the Publishers Association’s Sustainability Task Force

The Publishers Association in London is in advanced stages of development with its 'Publishing Declares' sustainability pledge program. The post UK: Jude Gates Leads the Publishers Association’s Sustainability Task Force appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

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Will Human-AI Partnerships Make Publishing Workers More Innovative?

The journey is just beginning, but we can already see that publishing workflows are especially ripe for AI integration that enables the automation of rote tasks—and AI-driven support for more humans making more complex decisions and judgments. Continue reading at Publishers Weekly

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Goodway Group launches retail media accelerator to bring order to a growing industry

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The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

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2 top Penguin Random House editors leaving amid ongoing changes at publishing house

Two top editors at Penguin Random House are leaving as the country’s leading trading publisher continues to transform during a period of uncertain revenues and generational change Continue reading at ABC News

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Penguin Random House Dismisses Two of Its Top Publishers

The departures of Reagan Arthur, who led Alfred A. Knopf, and Lisa Lucas, who held the top job at Pantheon and Schocken, came as a surprise to many in the company. Continue reading at The New York Times

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Latin American Publishers on Children’s Books, and Markets

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Is print dead? Not at this indie bookstore publishing L.A.'s untold stories

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Republic of Georgia: Publishing Industry Criticizes ‘Foreign Agents’ Bill

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Publishing Industry Sales Were Flat in the First Quarter of 2023

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Irish poetry publisher toasts new home in pub after crowdfunding campaign

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Ken Follett to Publish New Novel with Hachette in 2025

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How Fall Became The Big Season in Book Publishing

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Arcadia Publishing Acquires Dry Climate Studios

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