YouTube Kids Launches #ReadAlong Campaign to Encourage Kids to Read

YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to read and show them why reading is fun. As part of this... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-01 00:00:00 UTC ]
News tagged with: #encourage kids #taking place

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CES 2018: Luka owl robot reads bedtime stories to kids

A robot that can read any of 50,000 picture books to young children will soon launch. Continue reading at BBC World

[ BBC World | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young children


Man Booker Prize-winning translator helps launch Shared Reading in Doncaster

Man Booker International Prize-winning translator and publisher Deborah Smith is to support national charity The Reader by match-funding donations to the total value of £5,000. Continue reading at The Bookseller

[ The Bookseller | 2017-11-29 00:00:00 UTC ]
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Kid Normal chosen as 2018 Young City Read

Kid Normal by Greg James and Chris Smith (Bloomsbury Children's) has been chosen as 2018 Young City Read for children across Brighton & Hove and "beyond". Continue reading at The Bookseller

[ The Bookseller | 2017-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kid normal #greg james


Dolly Parton launches nursery reading programme

US country singer and philanthropist Dolly Parton is launching Story Starters, a new volunteer-led programme designed to help nursery children become ready to read. Continue reading at The Bookseller

[ The Bookseller | 2017-10-06 00:00:00 UTC ]
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Tom Fletcher launches kids book club with WH Smith

McFly band member turned children's author Tom Fletcher has launched a children's book club exclusively with WH Smith. The book club titles will get promotion in-store, online and on Fletcher's YouTube channel, which has over 625,000 subscribers. The new club follows that WH Smith already runs... Continue reading at The Bookseller

[ The Bookseller | 2017-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wh smith #youtube channel


Best of the week: Facebook eyes YouTube with launch of Watch shows

This week, our top stories examined the debut of Facebook-funded shows on Watch, publishers’ pivots to video and more. The post Best of the week: Facebook eyes YouTube with launch of Watch shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #watch shows


Yen Press to Launch JY, a Kids’ Graphic Novel Imprint in Fall 2017

Yen Press has announced plans to launch JY, a middle grade graphic novel imprint in fall 2017, named after Yen deputy publisher JuYoun Lee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yen press #announced plans


Amazon boosts kids' reading app with Signature Stories

Reading app Amazon Rapids has extended its offering with Signature Stories, a feature which introduces stories from its TV shows. Continue reading at The Bookseller

[ The Bookseller | 2017-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading app #tv shows


Industry Notes: Canada’s Kids Can Press to Adapt YouTube ‘Carmilla’ Series into YA Book

Following the cult success on YouTube of the vlog-series ‘Carmilla,’ a book deal has been struck between Toronto’s Kids Can Press and Shaftesbury films. 0″ height=”276″ /> Poster artwork for the coming film treatment of ‘Carmilla’[/caption] n a statement from the Los Angeles presentation of... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya book #book deal #ya imprint


Trade figures say campaign needed to promote the value of books and reading

Leading figures have urged the publishing industry to pool its data and money to create a cross-industry campaign about the value of books and reading.  Continue reading at The Bookseller

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade figures #leading figures #publishing industry


HarperCollins Launches Literacy Campaign #WhyIRead

The social media and charity initiative is timed to the publisher's 200th anniversary. It aims to stress the importance of literacy, and will donate $200,000 to literacy-related charities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #200th anniversary


PRH Partners with Save the Children on Reading Campaign

The new initiative. #ProjectReadathon Million Minutes, encourages children to read in communities throughout North America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #encourages children #reading campaign #north america


Literati, a New Subscription Service for Kids' Books, Launches

The Austin, Tex.-based company, founded by a former Google staffer, charges a recurring $9.95 membership fee to deliver five curated titles a month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service #-based company


Scholastic’s Kids & Family Reading Report: Insights From the US, UK, India and Australia

With new attention to diversity issues, Scholastic's sixth biennial survey adds an Australian edition, and looks extensively on reading aloud at home. The post Scholastic’s Kids & Family Reading Report: Insights From the US, UK, India and Australia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post scholastic #australia appeared #diversity issues #reading aloud


Cornerstone campaign counts down to launch Tim Peake

Cornerstone has initiated countdown for the launch of astronaut Tim Peake's Hello, is this Planet Earth? on 17th November with a full roster of marketing and promotional activity.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #planet earth #17th november


Barbour launches Snowman Christmas campaign with Penguin

Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin ventures #christmas campaign #raymond briggs


Waterstones launches new refugee campaign after 'escalation' of crisis

Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller

[ The Bookseller | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones launches #refugee campaign


Facebook Encourages More Live Broadcasts With New Ad Campaign

Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company

[ Fast Company | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #live broadcasts #ad campaign #outer space #public figures #vast majority


Peter James launches YouTube channel PJTV

Crime writer Peter James has launched his own "crime-hub" YouTube channel, Peter James TV, promising to feature exclusive interviews with household names in crime including RL Stine, Martina Cole and Paula Hawkins, as well as behind the scenes research footage for his bestselling Roy Grace series. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #youtube channel #martina cole #paula hawkins


Audible launches TV campaign starring Juliet Stevenson and Eddie Marsan

Audible has launched an audio-visual campaign starring British actors Juliet Stevenson CBE and Eddie Marsan to demonstrate the "highly intimate, visceral nature" of the Audible experience. Continue reading at The Bookseller

[ The Bookseller | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eddie marsan