Written By: Lisa Campbell Publication Date: Fri, 04/11/2011 - 15:27 World Book Day is set for a 2012 revamp, with new management, branding and digital promotional ideas hoping to achieve more than one million book token redemptions. WBD will return on 1st March 2012led by childrens marketing specialist Kirsten Grant as its new director and Penguins Joanna Prior as chairwith a new push after what Prior described as a loss of energy for redemptions which were not getting children excited enough. read more Continue reading at 'The Bookseller'
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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It didn't take a Hogwarts magician to know this day would eventually come. The bookstore feature of J.K. Rowling's Pottermore website went live Tuesday, enabling English-language readers to buy the digital editions of all seven Harry Potter novels—and the audiobook editions—from anywhere in the... Continue reading at AllThingsD
[ AllThingsD | 2012-03-27 00:00:00 UTC ]
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Next month, Marvel Comics will release a new application to add content enhanced with augmented reality to some of its comic books. Continue reading at PC World
[ PC World | 2012-03-26 00:00:00 UTC ]
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Newspapers have until 4 May to submit an entry to the World Young Reader Prizes, the annual awards from the World Association of Newspapers and News Publishers (WAN-IFRA) that recognize success in engaging the young. The awards in five categories - E ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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The Justice Department's top antitrust official says she won't stand by quietly if companies make agreements with rivals on price, signaling a stern stance as the department conducts a high-profile probe into electronic-book publishing. Continue reading at AllThingsD
[ AllThingsD | 2012-03-26 00:00:00 UTC ]
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A look at AT&T's Bell Labs documents what in its heyday was truly a marvelous innovation machine and focuses on a handful of compelling narratives.For generations of industry research executives, AT&T's Bell Telephone Laboratories served as an inspiration: a warren of youthful scientists... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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Lionel Shriver deftly handles terrorism, politics and satire in 'The New Republic.'It takes guts to write a satire about terrorism — and Lionel Shriver has guts. She has already published biting novels about the failings of the U.S. healthcare system ("So Much for That") and a school shooter... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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Thane Rosenbaum skillfully mixes fantasy and tragedy in 'The Stranger Within Sarah Stein,' whose heroine weathers her parents' divorce with pluck and defiance.Young adult novelists are increasingly tackling darker subjects: kidnappings, drugs, rape. But few have delved into so many dark subjects... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-24 00:00:00 UTC ]
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Oxford University Press has appointed a new commissioning editor with a view to expanding its... Continue reading at The Bookseller
[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Hachette Book Group has appointed Evan Schnittman to the role of executive vice president,... Continue reading at The Bookseller
[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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In 'These Dreams of You,' Steve Erickson writes incisively and movingly about issues of family and race, but the novel goes off the rails with tangents.Zan Nordhoc's unhappy family is certainly unhappy in its own ways in Steve Erickson's new novel "These Dreams of You." For instance, in a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-23 00:00:00 UTC ]
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In 'The Escape Artists' by Noam Scheiber and 'Confidence Men' by Ron Suskind, President Obama's economic recovery plan and his advisors are in the spotlight, but the books' analyses are off the mark in places.On Oct. 28 and 29, 1929, when the great crash devastated the stock market, Herbert... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-22 00:00:00 UTC ]
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Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
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Bonnier-owned Autumn Publishing Group is to launch Smellessence, a division which will use new... Continue reading at The Bookseller
[ The Bookseller | 2012-03-21 00:00:00 UTC ]
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The Booksellers Association is calling for publishers to nominate titles for the Independent... Continue reading at The Bookseller
[ The Bookseller | 2012-03-21 00:00:00 UTC ]
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Allen Lane will be publishing another title by Neil MacGregor, author of A History of the World... Continue reading at The Bookseller
[ The Bookseller | 2012-03-20 00:00:00 UTC ]
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By encouraging readers to tackle longer, more sophisticated novels, the queen of daytime TV may have hurt overall fiction sales. Continue reading at The Atlantic
[ The Atlantic | 2012-03-20 00:00:00 UTC ]
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Encyclopaedia Britannica, the 244-year-old company, recently announced it would stop printing encyclopedias. Of course this triggered a flurry of talk about the end of printed books, magazines, and newspapers and a once-great company humbled by shifts in technology. But to fall into that... Continue reading at Fast Company
[ Fast Company | 2012-03-20 00:00:00 UTC ]
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Schoolchildren will be encouraged to cash in their World Book Day vouchers by visiting W H Smith... Continue reading at The Bookseller
[ The Bookseller | 2012-03-20 00:00:00 UTC ]
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The London Book Fair is criticised by a leading Chinese dissident for inviting only writers approved by the Chinese communist authorities. Continue reading at BBC News
[ BBC News | 2012-03-20 00:00:00 UTC ]
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