Apple, its products adored by consumers all over, has nonetheless had a complicated relationship with publishers, who have battled with the tech giant over its intractable position involving the sale of content on its devices. But those who have railed against Apple's hard-headedness are unlikely to see any satisfaction immediately from Steve Jobs transfer of power to Tim Cook, at least for now. Cook, Apples COO, who filled in as acting CEO twice when Jobs took medical leaves of absence, has been described as the mild, soft-spoken counterpart to the passionate but autocratic Jobs, but no less competitive. Cook is a very competent manager so it is unlikely that he would change what is working so well for them, said one publisher who requested anonymity, citing ongoing talks with the Cupertino, Calif.-based company. Later, he is likely to be more accommodating than Jobs since he doesn't have (no one could have) Jobs credentials as a genius. Back when Apple released the iPad in the spring of 2010, it was quickly hailed as an antidote to the publishing industrys waning advertising revenue and its circulation woes. But those hopes quickly faded as Apple, under the direction of iTunes boss Eddy Cue, proved itself unmovable on two main issues key to publishers. Publishers hoping to sell subscriptions and single copies through Apples iTunes store had to cede control over information about their customersdata they consider critical to renewing and upselling their readers.... Continue reading at 'AdWeek'
[ AdWeek | 2011-08-25 00:00:00 UTC ]
Even though ad exchanges and networks were created to lubricate the buying and selling of digital ad inventory, the system is still far from slippery. One lingering issue is that of transparency: when online publishers cant sell all their inventory directly to advertisers (often at a premium),... Continue reading at AdWeek
[ AdWeek | 2011-07-28 00:00:00 UTC ]
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Today brought two steps forward for transparency when it comes to readership of tablet media. With the tablet market still in its infancy, media buyers have been reluctant to put ad dollars towards an unproven platform where theres little consumer data. One prominent buyer, MediaVests Robin... Continue reading at AdWeek
[ AdWeek | 2011-07-21 00:00:00 UTC ]
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Maybe Apple isnt so untouchable after all. The device maker, which has been locked in a battle with publishers, made a surprise concession recently, dropping a pricing requirement for its App Store that irked publishers. Before, publishers couldn't undercut the subscription price they offered... Continue reading at AdWeek
[ AdWeek | 2011-06-10 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Mon, 06/06/2011 - 08:59 The outgoing Children's Laureate Anthony Browne has warned society "will pay the price in the long term" for closing school and public libraries. In a letter to his successor, Browne urged them to campaign against their... Continue reading at The Bookseller
[ The Bookseller | 2011-06-06 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 25/03/2011 - 09:36 Academic retailers have demanded that academic publishers provide them with greater support, arguing that the current model is "not sustainable" in the long term. The development comes after Waterstone's m.d. Dominic Myers... Continue reading at The Bookseller
[ The Bookseller | 2011-03-25 00:00:00 UTC ]
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Popular Science has been at the front of the pack in terms of early adoption since the start of the apps race. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-10 00:00:00 UTC ]
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