Why this B2B agency group is adding account-based marketing expertise to its roster

Gravity Global, a B2B mini-holding company, is on the acquisition trail, looking to add new practices such as account-based marketing and digital content creation to its roster. The post Why this B2B agency group is adding account-based marketing expertise to its roster appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2022-06-15 09:30:00 UTC ]
News tagged with: #digital content

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Strothman Agency Relocating to NYC

After a decade in Boston, the agency will be moving its headquarters to New York on July 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-09 00:00:00 UTC ]
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Time shares drop on market debut

Shares in newly spun-off Time Inc - publisher of magazines including Time, People and Fortune - plunge 4% after being spun off from parent company Time Warner. Continue reading at BBC News

[ BBC News | 2014-06-09 00:00:00 UTC ]
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Literary Agent Q&A: Melanie Rostock, K Literary Agency in Spain

Melanie Rostock with the K Literary and Film Agency in Barcelona offers best-practice advice for literary agents and tips on promising international markets. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agency #literary agents #film agency


Canadian market is 'blockbuster dependent'

The Canadian book industry’s increasing reliance on bestselling “blockbuster”... Continue reading at The Bookseller

[ The Bookseller | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasing reliance


Literary Agent Q&A: Sedef Ilgiç, Kalem Agency in Turkey

Sedef Ilgiç, a literary agent at the Kalem Agency in Turkey, on selling Turkish books to publishers abroad and representing international authors in Turkey. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agent


Google Looks Beyond YouTube For Video Ad Dollars

Google has a new message for premium publishers: "Hey, let us help you sell your video ads."Google has created a new ad-buying program for premium publishers to automate their video ad sales in a bid to expand their video business beyond YouTube.The company already helps some publishers manage... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #video ads #video business #search giant


People Magazine Sheds About a Dozen, All You Group Publisher Exits

People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age

[ Advertising Age | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people familiar #sec filings #comment specifically


Native Ad Revenue May Be One Click Away With ‘Selfies’

Community news publishers everywhere are searching hard for new revenue. But who knew that dollars might be staring them virtually  in the face?   Broadstreet, which provides ad services to news publishers, is offering a new ad unit c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad services #news publishers #ad unit


Can Armenian Literature Reach an International Market?

Arevik Ashkharoyan, owner of the First Armenian Literary Agency, discusses trends in international literature and global interest in Armenian authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international market #international literature #global interest


Literary Agent Q&A: Barbara Griffini of Berla & Griffini Rights Agency

Barbara Griffini, a translator and literary agent representing Italian authors, provides a snapshot of her working life selling rights in Europe and the US. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-02 00:00:00 UTC ]
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Andrew Wylie Merges Agency With Carmen Balcells

Super-agent Andrew Wylie has struck a deal with Spanish agent Carmen Balcells to merge their two eponymous shingles and form a new agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carmen balcells


The Beijing Cookbook Fair: Tasting the $4bn Global Cookbook Market

For Gourmand's new Beijing Cookbook Fair, launched this year, publishers came from around the world for a taste of China's and the world's $4bn cookbook market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Measuring the E-book Market

When ebooks first began to make meaningful inroads in publishing in 2009–2010, a number of executives predicted they would become another format within the industry. In 2013 ebooks had become part of the “normal” book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book market


Amazon escalates standoff with publisher Hachette Book Group

If you're hoping to pre-order books by J.K. Rowling, Michael Connelly and other Hachette Book Group authors, you'll have to go somewhere besides Amazon.com. Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-order books #michael connelly


Houghton Mifflin Harcourt acquires Cockeysville-based children's website

The publisher of the "Curious George" children's books expanded its presence in the fast-growing early-childhood education market with the acquisition of Cockeysville-based children's learning website Curiosityville. Continue reading at Baltimore Sun

[ Baltimore Sun | 2014-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curious george


Changes (and Opportunities) in the Chinese Children's Market

Changes coming to the Chinese education system are aimed at increasing creative activities and broader curricula in lieu of old-school testing and homework. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese children


Will the Agency Model Survive?

For publishers, negotiating terms of sale with Amazon has always been difficult. But reports last week of Amazon’s hardball tactics with the Hachette Book Group suggest that this year’s negotiations could be among the most brutal yet. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hardball tactics


Close to Run PRH Consumer Marketing Unit

Penguin Random House has created a consumer marketing development and operations group which will be led by Amanda Close. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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Sophie Hicks Forms Eponymous Agency

Well known U.K. agent Sophie Hicks has hung up her own shingle, starting the Sophie Hicks Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-14 00:00:00 UTC ]
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McEvoy Group Buys I See Me!

The San Francisco-based McEvoy Group, owner of Chronicle Books, has acquired children's book and gift publisher, I See Me! Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chronicle books #acquired children