What Media Buyers Think About Print Cuts at O, The Oprah Magazine

After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for 11 issues this year. It's not known... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-28 19:52:06 UTC ]
News tagged with: #oprah winfrey #oprah magazine #media buyers #hearst magazines #hearst

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Seventeen Magazine Cutting Publication Schedule to ‘Special’ Issues Only

Seventeen magazine says they will only print special issues next year, timed around news events and "key moments" for readers as Hearst prioritizes growing its brands digitally. "Seventeen is leading an authentic conversation with a growing audience, from social issues to important life advice,... Continue reading at AdWeek

[ AdWeek | 2018-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #growing audience #key moments #social issues #seventeen magazine


Autoweek and Veranda Edge Royals Among May’s Top-Performing Print Magazines

Enthusiast and shelter magazine issues attracted the highest relative audiences for the month, per new data from GfK MRI. The post Autoweek and Veranda Edge Royals Among May’s Top-Performing Print Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-11-07 00:00:00 UTC ]
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The Brightest Minds in Magazine Media Named to the Folio: 100

Folio: is pleased to unveil the 2018 Class of Folio: 100 Honorees. The annual list is comprised of the best and brightest minds in the magazine media industry today. From Corporate Catalysts to Industry Influencers and C-Level Visionaries, these honorees represent every sector: consumer, b2b,... Continue reading at Folio Magazine

[ Folio Magazine | 2018-11-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #yale club #elite group #annual list #brightest minds


Magazine Media Has Positive Outlook For 2019

SPECIAL SURVEY REPORT [caption id="attachment_139065" align="alignright" width="300"] SPONSORED BY:[/caption] One might expect recent layoffs, consolidations, frequency reductions, and closures in magazine media would have the industry feeling gloomy about its future, but a new survey of Folio:... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print revenue #publishers continue #double-digit increases #expected revenue #readers surveyed #frequency reductions #caption id= #magazine media


New Haven Biz Launches as Print Magazine

[caption id="attachment_139169" align="alignright" width="225"] New Haven Biz's inaugural October issue.[/caption] New Haven Biz, a b2b website and e-newsletter covering the business community of Southern Connecticut, launched its premier print magazine this month. The magazine debuts in... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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AMG/Parade Launching New Print Magazine Partnership with Lori Greiner

In response to the popularity of her Parade cover last year, AMG/Parade is teaming up with the Shark Tank "Shark" to launch a new lifestyle publication, Inspire by Lori Greiner. Inspire’s first issue is set to debut in March 2019. “When Lori was featured on the cover of Parade last year, it was... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #joanna gaines #tv personalities #interesting things #creative director


These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media executives #revenue streams #media brand #digital publishers


Parents Magazine Proves Print Still Has Panache

This year has brought forth a renewed optimism in print, but times are still tough for an industry that once had more advertising demand than inventory to sell. Last year, magazine media lost a reported $417.5 million in print ad revenue, a 6.4-percent drop from the previous period. So why... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hilton midtown #unique program #third-party data #crystal ball #diverse range #millennial moms


Davler Media Acquires Another Local Parenting Magazine

Davler Media has acquired the 29-year-old monthly Staten Island Parent magazine from founding publisher Roselle Farina-Hecht, growing its NYMetroParents portfolio to comprise eight local magazines and "completing its footprint" in the greater New York City area, according to an announcement... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-30 00:00:00 UTC ]
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Q&A: Hearst Magazines’ New President Troy Young On What Print Means to the Company

Troy Young was named to succeed David Carey as president of Hearst Magazines today. In the more than five years Young worked as president of Hearst Magazines Digital Media, he transformed the digital brand to more closely align with the print product, brought in revenue and a surge in pageviews.... Continue reading at AdWeek

[ AdWeek | 2018-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print product #closely align #digital brand #troy young #hearst magazines #amazing company


CommonWealth Magazine Shutters Print Edition

CommonWealth magazine, the 22-year-old quarterly published by Boston-based nonpartisan think tank MassINC, is going all digital. The Summer 2018 issue, out today, will be CommonWealth's last, editor Bruce Mohl revealed in the issue's editor's letter, arguing the magazine will more effectively... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #redesigned website #investigative reporting #political insiders #breaking news #caption id=


Why Brands and Celebs Still Want Their Own Print Magazines

When Doug Olson, the president and general manager of Meredith magazines, reaches for an analogy to describe the launch of Magnolia Journal, his mind goes immediately to O, The Oprah Magazine. “It’s the first time in our history at Meredith that the largest retailers in the business called back... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-28 00:00:00 UTC ]
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Hearst Magazines Digital Media is launching a 20-person data studio

The newly created team's mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. The post Hearst Magazines Digital Media is launching a 20-person data studio appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-15 00:00:00 UTC ]
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Teen Vogue is ditching print, but it’s still making ‘magazine’ covers for Snapchat

Though Teen Vogue announced the shuttering of its print edition in November 2017, it hasn’t stopped the Condé Nast-owned publication from ensuring the art of the magazine cover hasn’t been lost as it embraces a now fully digital identity. The post Teen Vogue is ditching print, but it’s still... Continue reading at Digiday

[ Digiday | 2018-04-18 00:00:00 UTC ]
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Apple Buys Into Magazine Media with Texture Acquisition

What's next for the "Netflix of magazines?" The post Apple Buys Into Magazine Media with Texture Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine media


Out of print: NME’s demise shows pressure on consumer magazines

Niche publications hold on to readership as general titles yield to onslaught from digital mediaThe closure of NME magazine after almost seven decades is the latest warning sign that the shift to digital media is threatening to kill the British love affair with print magazines.NME.com continues... Continue reading at The Guardian

[ The Guardian | 2018-03-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #decision made #consumer magazines #print magazines


In the new issue of Digiday magazine, ‘game over’ for Facebook and media

In this issue, we focus on how publishers are cobbling together a sustainable, independent future, free, as much as possible, from the whims of the duopoly. The post In the new issue of Digiday magazine, ‘game over’ for Facebook and media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-07 00:00:00 UTC ]
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Music fans mourn end of 66-year-old British magazine NME's print edition

British music magazine NME, which helped mold musical tastes for several generations, will stop publishing its weekly print edition. Continue reading at Stuff

[ Stuff | 2018-03-07 00:00:00 UTC ]
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It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
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3 Predictions for Magazine Media in the Year Ahead

Will this be the year magazine media turns itself around, or should we expect more doom and gloom? The post 3 Predictions for Magazine Media in the Year Ahead appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #year ahead #magazine media