Facebook is making it easier for users to unfollow brand and publisher pages, which will have a polarizing effect on distribution. The post What Facebook’s new unfollow feature means for brands, publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-11-08 00:00:00 UTC ]
The Tandem Collective's Naomi Bacon flew to Taipei International Book Exhibition to introduce 'community-led' book marketing. The post Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-06 14:47:16 UTC ]
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The Digiday Publishing Summit brought leaders in the world of media companies together with the platform and technology partners that work with them. Across the course of three days in Miami, in September 2021, experts and executives framed the state of publishing — identifying trends and next... Continue reading at Digiday
[ Digiday | 2021-10-19 01:00:00 UTC ]
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Publishers surveyed Digiday this May predominately see social platforms as a way to grow their brand awareness rather than generate referral traffic of revenues. Facebook, Instagram and Twitter are the three platforms respondents said best helped them achieve those goals. The post Digiday... Continue reading at Digiday
[ Digiday | 2019-06-10 04:02:14 UTC ]
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BuzzFeed is one of few digital publishers to gain significant traction in brand licensing. The post The Rundown: Brand licensing shows promise for few publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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Publisher Emma Barnes, the UK's leading evangelist for code-capable publishers, brings her Consonance team to London Book Fair. The post Today at London Book Fair: Friendly, Non-Intimidating Coding for Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-03-13 00:00:00 UTC ]
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Naming issues on which 'we are in almost complete alignment,' the UK's author-advocacy organization and revenue collection agency lay out talking points to the Publishers Association in an open letter. It's a new call 'to give everyone a bigger share of the pie." The post How Much Do Writers... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-09 00:00:00 UTC ]
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New insights into the US market, previously not visible to researchers, are coming to light now as NPD Book's new Licensing Report product comes up to speed, tracking more than 4,000 licenses and more than 10,000 ISBNs weekly. The post Interview: NPD Book’s Kristen McLean on a New Licensing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-19 00:00:00 UTC ]
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Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-08 00:00:00 UTC ]
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'Your competitors like Netflix, Amazon Prime and Audible,' publishers will hear this year at BookExpo and the rival rights fair, 'are more than willing to fill the gap.' The post As BookExpo and New York Rights Fair Open: Warnings for Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
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Execs from Meredith Corp., Penske Media, and Nylon on the ways brand licensing extends well beyond selling the rights to a logo. The post Once a Side Gig, Licensing Has Become a Crucial Revenue Source for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Digiday Research conducted an online survey to see if Facebook's news feed algorithm would help or hurt publishers. The post Digiday Research poll: Facebook’s algorithm change isn’t all bad for publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-07 00:00:00 UTC ]
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In this week’s Rundown: A challenging year lies ahead for online publishers, and just how big can Amazon's ad business really get? The post The Rundown: Tough times for publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-01 00:00:00 UTC ]
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Publishers that find themselves at the end of their rope with Facebook have found one person they don't hate: Adam Mosseri, its head of news feed. The post ‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-24 00:00:00 UTC ]
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Brown said that because posts from friends will be weighted most heavily, people are likely to see less content from publishers, brands and celebrities. The post ‘This change will take some time to figure out’: Here’s how Facebook is explaining its feed change to publishers appeared first on... Continue reading at Digiday
[ Digiday | 2018-01-12 00:00:00 UTC ]
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Publishers give Facebook credit for listening to them, but those that are looking for tangible, meaningful benefits say the initiative hasn’t delivered. The post One year in, Facebook Journalism Project gets mixed reviews from publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-06 00:00:00 UTC ]
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Facebook is increasingly seeking to buy publishers' shows outright for its Watch video tab, which would limit the money publishers could make from the platform. The post Facebook is changing licensing terms for Watch shows, creating a dilemma for publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-20 00:00:00 UTC ]
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In the year ahead, publishers might well see more tangible support for video because Facebook knows news adds value to the platform. The post 2018 will be the year Facebook makes nice with publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-15 00:00:00 UTC ]
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Defending freedom to publish, Frankfurt's CEO Talk featured Simon & Schuster CEO Carolyn Reidy and Albin Michel VP Guillaume Dervieux. The post Frankfurt CEO Talk: Defending Freedom to Publish and Role of Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-10-12 00:00:00 UTC ]
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Facebook's still testing mid-roll ad breaks with a limited number of publishing partners -- and, yes, the dollars are still low. The post Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-02 00:00:00 UTC ]
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Publishers have to scramble to keep up on Facebook, while the platform sends very little revenue in return. The post Facebook gives, but continues to take more from publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-20 00:00:00 UTC ]
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