In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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Louisiana writer M.O. Walsh (known as Neal) wonders whether the Buzz Books editors were confused or had a head injury when they picked his debut novel (My Sunshine Away, Putnam/Amy Einhorn Books, Jan. 2015) to be a BEA Buzz Book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA attendees faithfully—and eagerly—flock to two panels that have become popular staples of the show’s programming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Author-artist Matthew Van Fleet has spent some two decades putting innovative spins on novelty elements in picture and board books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Madefire, The Berkeley, CA-based digital media company known for producing partially animated “Motion Book” comics has added four more publishers to their lineup. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
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New books look at the religiously unaffiliated--the "nones"--and what it means to be born anew. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-26 00:00:00 UTC ]
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PW will introduce BookLife, a new website for self-publishers, at this year’s BookExpo America. Simultaneously, we are integrating reviews of self-published books into our regular review coverage. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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PW's review of this first publication of J.R.R. Tolkien's translation of the seminal poem, which had a profound interest on The Lord of the Rings trilogy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-17 00:00:00 UTC ]
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A Mormon writer takes a spiritual journey; a Presbyterian minister finds support for same-sex marriage in the Bible. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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With sales of 78,000 copies, Harvard University Press has gone back to press for "Capital in the Twenty-First Century." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-23 00:00:00 UTC ]
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Pope Francis sounds key themes of his papacy; the nun on the bus encourages activism. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-21 00:00:00 UTC ]
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As early as this August, Boston could become the first American city with a Literary Cultural District. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
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A new children's picture book imaginatively depicts Hildegard of Bingen; a Christian pastor welcomes the end of Christendom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Readerlink Distribution Services has reached an agreement with TNG GP to acquire most of TNG’s book business while TNG takes over Readerlink’s store merchandising functions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-02 00:00:00 UTC ]
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The BBC has axed "The Review Show", just two days after announcing a plan to put... Continue reading at The Bookseller
[ The Bookseller | 2014-03-27 00:00:00 UTC ]
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Catholic priest Ronald Rolheiser examines late-life spirituality; scholar Michael Coogan offers a brief history of the Decalogue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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McClelland & Stewart has recruited three prominent poets for a board intended to reinvigorate its renowned poetry program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Ukraine's new government is considering withdrawing support for the publishing industry and eliminating tax and other benefits for publishers to save cash. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
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This study of teenagers' social networking habits shows that's it's not technology they are 'addicted' to – it's friendship groupsForget the revelations about the NSA: one group in society has been living with surveillance for years. A group whose every move is tracked, whose freedom of movement... Continue reading at The Guardian
[ The Guardian | 2014-03-24 00:00:00 UTC ]
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Karen Stevens's collection of essays offers practical advice and inspiration for those embarking on the long, lonely journey of writing a novelAccording to Karen Stevens, "writing a novel is the longest and loneliest journey a writer can embark upon". Her collection of essays by established and... Continue reading at The Guardian
[ The Guardian | 2014-03-21 00:00:00 UTC ]
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Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
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