Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing decision making in real time, Kroger partnered with Analytic Partners, the leading global analytics solutions company, to implement AP’s “always on” Commercial Mix Analytics program. Tune in Tuesday, January 26 as Kroger VP of Marketing Sarah Landsman and Analytic Partners Senior VP Mike Menkes join Heidi Waldusky, Ad Age associate publisher and general manager of marketing and brand, to discuss how always-on analytics helps the supermarket track performance, shape quicker decisioning and inspire a test-and-learn culture for the organization. Watch live from your laptop, phone or other connected device. Continue reading at 'Advertising Age'

[ Advertising Age | 2021-01-21 19:30:00 UTC ]
News tagged with: #analytics helps #watch live #kroger leverages #live broadcast #business disruptions #global pandemic #real time #kroger partnered #analytic partners #implement ap #kroger vp #general manager #test-and-learn culture #connected device #associate publisher

Other Publishing stories related to: 'Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions'


Liz Truss book enters bestseller list in 70th place with 2,228 copies sold

Former PM’s first-week sales compare with 21,000 for David Cameron’s memoir and 92,000 for Tony Blair bookLiz Truss’s book about her 49-day stint as prime minister sold 2,228 copies in the UK during its first week on sale, after a wall-to-wall promotional media blitz.Ten Years to Save the West:... Continue reading at The Guardian

[ The Guardian | 2024-04-26 15:49:38 UTC ]
More news stories like this | News stories tagged with: #david cameron #ten years #memoir #bestseller list


Deals of the Day: April 26

LeasesStartup moving headquarters to Refinery at DominoAddress: 300 Kent Ave., BrooklynLandlord: Two Trees Management Co.Tenant: WhopLease size: 9,554 square feetAsset type: OfficeChildren’s book publisher inks Midtown South leaseAddress: 381 Park Ave. South, ManhattanLandlord: ATCO Properties... Continue reading at Crains New York

[ Crains New York | 2024-04-26 15:25:09 UTC ]
More news stories like this | News stories tagged with: #book publisher


Lit Hub Daily: April 26, 2024

“I yearned for a bigger life and was sure it would come for me.” Aaron Hicklin on how the novels of Lynne Reid Banks helped him see himself. | Lit Hub Memoir “The more pertinent question than what we can write is what we who are Black authors can write about that a publisher will […] Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-26 10:30:59 UTC ]
More news stories like this | News stories tagged with: #black authors #memoir


The Week in Libraries: April 26, 2024

Among the week's headlines: a deadline looms for federal library funding; the FCC votes to restore net neutrality rules; Maryland passes a law designed to discourage book bans; and why Alabama librarians are feeling exhausted. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #deadline looms


Doris Kearns Goodwin and husband Dick Goodwin lived, observed, created and chronicled the 1960s

A mix of history, memoir and biography, this book reflects on how time, perspective and stories left unwritten can shape our view of the past. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-24 10:00:41 UTC ]
More news stories like this | News stories tagged with: #memoir


L.A. Times Book Prize winners named in a ceremony filled with support for USC valedictorian Asna Tabassum

Winners at the 2024 L.A. Times Book Prizes included Ed Park for fiction, Ivy Pochoda for mystery/thriller and the pro-Palestinian commencement speaker whose name has become a rallying cry for free speech. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-20 05:08:39 UTC ]
More news stories like this | News stories tagged with: #ivy pochoda #rallying cry #free speech #times book


Marjane Satrapi on Resistance in Iran: ‘A Real Revolution Is Cultural’

The author, known for her “Persepolis” series, is releasing a new illustrated book about the “Woman, Life, Freedom” movement, inspired by the death of Mahsa Amini. Continue reading at The New York Times

[ The New York Times | 2024-04-18 14:44:18 UTC ]
More news stories like this | News stories tagged with: #marjane satrapi #illustrated book


Circana BookScan on March 2024: US Print Books 2 Percent Under 2023

The Circana BookScan analysis of the US print market in March shows that Q1 2024 was 15 percent ahead of where it was in 2019. The post Circana BookScan on March 2024: US Print Books 2 Percent Under 2023 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-16 20:56:31 UTC ]
More news stories like this | News stories tagged with: #circana bookscan #print market #bookscan


Double The Book Bans In Half The Time: PEN America’s Latest Book Ban Report

PEN's new report shows that book bans continue to rise and continue to target books by or about queer people and people of color. Continue reading at Book Riot

[ Book Riot | 2024-04-16 12:05:00 UTC ]
More news stories like this | News stories tagged with: #pen america #book bans #report shows #latest book


‘Unfurling tension and menace’: how slow TV like Ripley makes for a truly gripping watch

Elegant, luxurious, catlike … Netflix’s Andrew Scott-starring series is devastatingly unhurried – although not all viewers agree• Don’t get the What’s On TV newsletter delivered to your inbox? Sign up hereThe reviews for Netflix’s elegant new Patricia Highsmith adaptation, Ripley, have been... Continue reading at The Guardian

[ The Guardian | 2024-04-09 11:00:06 UTC ]
More news stories like this | News stories tagged with: #andrew scott #amalfi coast #first novel


Horror novel sales boomed during year of real-world anxieties

The genre has departed from classic themes, with new books dealing with war, politics and powerlessness – and sales have risen 54% year-on-yearHorror fiction is having a moment, according to data showing 2023 was a record-breaking year for book sales in the genre.Between 2022 and 2023, sales of... Continue reading at The Guardian

[ The Guardian | 2024-04-04 13:22:32 UTC ]
More news stories like this | News stories tagged with: #book sales #record-breaking year #biggest year #nielsen


YA Book Deals for March 30, 2024

Backstage at the circus, a twisty sci fi story about sisters, feminism for teens, and more of today's best YA book deals. Continue reading at Book Riot

[ Book Riot | 2024-03-30 10:30:00 UTC ]
More news stories like this | News stories tagged with: #ya book


The Liturgy and Anxiety of Ordinary Lives: In Conversation with Rigoberto González, by Darlington Chibueze Anuonye

The Liturgy and Anxiety of Ordinary Lives: In Conversation with Rigoberto González, by Darlington Chibueze Anuonye Interviews [email protected] Tue, 03/26/2024 - 08:23 Rigoberto González / Photo by Mahsa HojjatiRecently, I scheduled a zoom call... Continue reading at World Literature Today

[ World Literature Today | 2024-03-26 13:23:19 UTC ]
More news stories like this | News stories tagged with: #disappointing results #bank account #american literature #book award #memoir


The Kindle Paperwhite Signature is $30 off for Prime members during the Amazon Big Spring Sale

Amazon's Big Spring Sale has brought a $30 discount to the company's upgraded e-reader, the Kindle Paperwhite Signature. It's down to $160 instead of the $190 list price for Prime members. That's not an all-time low (we saw it drop to $125 for Prime Day last July) but still a decent discount on... Continue reading at Engadget

[ Engadget | 2024-03-20 16:30:29 UTC ]
More news stories like this | News stories tagged with: #8-inch screen #spring sales #expert editors #car experts #kindle


London: Tom Crewe Wins the Sunday Times’ Young Writer Award

Jury comments about the Sunday Times Young Writer-winning debut, 'The New Life,' call Tom Crewe's book, a 'tenderly sensual account of masculine sexuality.' The post London: Tom Crewe Wins the Sunday Times’ Young Writer Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-20 12:50:02 UTC ]
More news stories like this | News stories tagged with: #post london #sunday times #young writer


Gerald Levin, the former Time Warner CEO who engineered a disastrous mega-merger, is dead at 84

Gerald Levin, who led Time Warner Media into a disastrous $182 billion merger with the internet provider America Online, has died at the age of 84 Continue reading at ABC News

[ ABC News | 2024-03-15 09:02:35 UTC ]
More news stories like this | News stories tagged with: #time warner