Their young audience made them the envy of the media’s old guard. But, ultimately, they couldn’t convert this into profitAfter Rupert Murdoch invested tens of millions of pounds in his digital publishing company in 2013, Shane Smith, boss of Vice Media, laughed at how much old media companies wanted his sexy young business. Acknowledging that they were being left behind, they would offer billions: “And we keep saying ‘no, no, no’”.Soon afterwards, BuzzFeed’s Jonah Peretti, Smith’s closest rival for the attentions of both young eyeballs and wealthy older men, was in London to talk about plans for his own global domination. There is over-preoccupation with the money he said. He tried to avoid that, because, “then we’re not thinking about what the company is doing but what it’s worth”.Jane Martinson is a Guardian columnist Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2023-05-20 07:00:50 UTC ]
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Australian Associated Press board to discuss future of wire service, which is 45% owned by News CorpNews agency Australian Associated Press, whose 180 journalists provide much of the nation’s daily news and photos, is facing an uncertain future as major shareholders Nine Entertainment and News... Continue reading at The Guardian
[ The Guardian | 2020-03-02 01:40:44 UTC ]
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Two authors from the recent Future Tense Fiction anthology discuss how they approach their craft. Continue reading at Slate
[ Slate | 2019-10-25 11:30:07 UTC ]
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Like they did with Snapchat in previous years, publishers are still figuring out what works and what doesn't on this latest hot new app. The post What publishers like BuzzFeed, Hearst and Vice are learning from being on TikTok appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-23 04:01:04 UTC ]
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The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times
[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Digital media organizations aren’t easy places to work in — very long hours, unexpected layoffs and consistently inconsistent policies have Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-13 19:27:16 UTC ]
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When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
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BuzzFeed, Group Nine Media and Vice are teaming up to try to solve the nagging puzzle of measurement in digital media.The three digital publishers are working with Tubular Labs, a social analytics firm, to create new standards for measuring digital media on Facebook, YouTube and other sites.... Continue reading at Advertising Age
[ Advertising Age | 2019-01-30 00:00:00 UTC ]
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Job losses follow sales or cuts at Mic, Refinery29 and elsewhere, but publishing as a whole had already shrunk sharplyRevenue-per-click, the business strategy that has informed digital publishers for years, was effectively pronounced DOA this week as leading players in a sector once viewed as... Continue reading at The Guardian
[ The Guardian | 2019-01-27 00:00:00 UTC ]
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Once dependent on Facebook, the publisher is broadening the ways it distributes its news and makes money. The post BuzzFeed News’ Ben Smith: ‘Every company needs diverse business models’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-27 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: BuzzFeed, the for-profit, venture... Continue reading at Advertising Age
[ Advertising Age | 2018-08-28 00:00:00 UTC ]
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The news publisher is testing a membership program that will let readers contribute $5 to $100 to support its journalism. The post BuzzFeed News quietly tests a membership program appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-28 00:00:00 UTC ]
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Adweek recently caught up with BuzzFeed CEO Jonah Peretti and chief revenue officer Lee Brown about the state of the digital publisher, the challenges of a changing industry and where they see the company in the years ahead. We also chatted with them about the evolution of Tasty in the three... Continue reading at AdWeek
[ AdWeek | 2018-08-21 00:00:00 UTC ]
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Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-08 00:00:00 UTC ]
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Michael Wolff’s Fire and Fury is further proof that Murdoch never lets personal feelings get in the way of good businessThere are many reasons to want to go back to early 2016 – not least the fact that Rupert Murdoch was still tweeting his views of the world rather than leaving it to the minions... Continue reading at The Guardian
[ The Guardian | 2018-01-07 00:00:00 UTC ]
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Imagine the forecasters are right, and that print will die and social media rises to domination. What would the 2042 general election be like then?It was the week when the fake news furore went legacy-viral. Facebook bought full-page print ads in national dailies featuring 10 tips for spotting... Continue reading at The Guardian
[ The Guardian | 2017-05-14 00:00:00 UTC ]
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Association of Online Publishers Digital Publishing Awards give consumer publisher of the year award to newspaperThe Guardian picked up three prizes at this year’s Association of Online Publishers (AOP) Digital Publishing Awards, including consumer digital publisher of the year and best mobile... Continue reading at The Guardian
[ The Guardian | 2015-07-03 00:00:00 UTC ]
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The viral news publisher has made a push into hard news, with nearly half its editorial staff devoted to traditional news stories. But the vast majority of its traffic is still driven by entertainment and lifestyle content. Seventeen percent of its traffic in April, the first month BuzzFeed... Continue reading at Digiday
[ Digiday | 2015-05-29 00:00:00 UTC ]
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It's never been easier to spread fake news online. Publishers, driven by publishing economics to publish faster, are playing fast and loose with the facts, readers are spreading information they though they could trust and Facebook, up until very recently, has taken a backseat to fixing things.... Continue reading at Digiday
[ Digiday | 2015-03-03 00:00:00 UTC ]
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Another week, another digital media company with a big funding round.Woven Digital has raised $18 million in the company's second funding round since its 2010 launch. Woven intends to use the funding money to add more people to its ad sales and editorial teams, grow its video business into... Continue reading at Advertising Age
[ Advertising Age | 2014-12-11 00:00:00 UTC ]
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Silicon Valley firm Andreessen Horowitz has more than doubled investments in the meme-tastic site. Can traditional media companies compete?Venture capital funds exist to make risky bets. Theyre intended to be a place where excess cash can find a better return than in a bank or bonds.So how... Continue reading at The Guardian
[ The Guardian | 2014-08-11 00:00:00 UTC ]
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