ViacomCBS adds VideoAmp as Nielsen TV ratings alternative

The network aims for ‘symmetry’ by having agencies use the same tool for currency they already use for planning and optimizing. Continue reading at 'Advertising Age'

[ Advertising Age | 2021-09-28 12:45:00 UTC ]
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Boeing, Nielsen fall; Alleghany, Anaplan rise

Stocks that traded heavily or had substantial price changes Monday: Boeing, Nielsen fall; Alleghany, Anaplan rise Continue reading at ABC News

[ ABC News | 2022-03-21 21:37:31 UTC ]
More news stories like this | News stories tagged with: #traded heavily #substantial price #nielsen

Nielsen Rejects $15 Billion Acquisition Offer From Private-Equity Consortium

Nielsen Holdings has rejected an acquisition offer of roughly $15 billion from a private equity consortium, explaining that the deal "significantly undervalues" the measurement company. On Sunday night, Nielsen said its board of directors had determined not to proceed with an "unsolicited... Continue reading at AdWeek

[ AdWeek | 2022-03-21 01:43:07 UTC ]
More news stories like this | News stories tagged with: #nielsen holdings #acquisition offer #measurement company #sunday night #nielsen

Nielsen buyout may be driven by doubts about its next-generation measurement

Elliott Management may think the market is undervaluing Nielsen One, whose chief just left for Meta.  Continue reading at Advertising Age

[ Advertising Age | 2022-03-15 13:42:32 UTC ]
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Networks Ask Nielsen to Delay ‘Big Data’ Releases Until After Upfronts

The networks are once again publicly taking Nielsen to task for what they allege is flawed data from the measurement company. This time, the Video Advertising Bureau is asking the Nielsen to delay its new "big data" monthly impact releases--set-top box and smart television viewership metrics... Continue reading at AdWeek

[ AdWeek | 2022-03-08 22:58:31 UTC ]
More news stories like this | News stories tagged with: #measurement company #big data #national tv #nielsen

TV Alert: 'Theodosia'

A live-action adaptation of the Theodosia series by Robin L. LaFevers will begin streaming on HBO Max starting March 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #tv alert #live-action adaptation #begin streaming

Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #nielsen

Comscore CEO retiring as Nielsen rival gets big chance and more competition

Bill Livek announces departure amid growing industry interest in Nielsen competitors. Continue reading at Advertising Age

[ Advertising Age | 2022-03-01 00:04:04 UTC ]
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10 books to add to your reading list in March

Bethanne Patrick's March picks include works by Bob Odenkirk and Elena Ferrante, as well as an Indigenous punk memoir and magical African allegories. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-02-28 14:00:38 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick #bob odenkirk #elena ferrante #memoir

Super Bowl has 101 million TV viewers, up from 2021

The Nielsen company estimates that 101.1 million people watched the Los Angeles Rams win the Super Bowl on NBC and Telemundo Continue reading at ABC News

[ ABC News | 2022-02-15 21:42:02 UTC ]
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Review: A debut novel of love and privilege that's made for TV

Coco Mellors' 'Cleopatra and Frankenstein' evokes a rich universe in multiple senses, but it feels engineered for a Netflix adaptation. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-02-04 14:00:54 UTC ]
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UK film and TV industry bounces back from Covid with record £5.6bn spend

Annual investment doubles as production industry races to replenish libraries depleted by the pandemicThe UK film and TV industry has bounced back spectacularly from the pandemic with a record £5.6bn spent making blockbusters such as Mission: Impossible 7 and big-budget dramas including... Continue reading at The Guardian

[ The Guardian | 2022-02-04 13:52:58 UTC ]
More news stories like this | News stories tagged with: #tv industry #coronavirus shut #libraries

10 books to add to your reading list in February

Bethanne Patrick's February picks include two Nobel Prize winners, tales of Hollywood then and now, a new African fantasy epic and much more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-28 14:00:38 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick

Records tumble as Nielsen figures claim 2021 as the most lucrative year on record

Despite some gaps in the BookScan data, it looks as though 2021 was a record year for the book industry, with many sectors setting annual records based on 42-week sales figures alone. Continue reading at The Bookseller

[ The Bookseller | 2022-01-22 09:59:44 UTC ]
More news stories like this | News stories tagged with: #record year #bookscan data #book industry #bookscan #nielsen

Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
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10 books to add to your reading list this month

Bethanne Patricks' January picks cover train wrecks, political drama, enraging inequality, the complications of polyamory and the joy of the ampersand. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-07 14:33:51 UTC ]
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Osman named 2021's number one bestseller as TV star’s cosy crime titles set the tills alight

Richard Osman claims the crown for the bestselling book of 2021 ahead of Charlie Mackesy, although the top-line figures are once again affected by some data blackouts owing to lockdowns. Continue reading at The Bookseller

[ The Bookseller | 2022-01-06 06:20:57 UTC ]
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Jessica Chastain has optioned Jessamine Chan’s The School for Good Mothers for TV.

Deadline has reported that Jessica Chastain, through her cutely named production company Freckle Films, has beaten out several others to the TV rights to Jessamine Chan’s The School for Good Mothers. The School for Good Mothers, published this week by Simon & Schuster, is Chan’s debut novel;... Continue reading at Literrary Hub

[ Literrary Hub | 2022-01-05 16:49:39 UTC ]
More news stories like this | News stories tagged with: #jessamine chan #tv rights #good mothers #simon schuster #short stories

White Lion bags first official cookbook inspired by TV series Peaky Blinders

White Lion has bagged the first official cookbook inspired by hit television show "Peaky Blinders". Continue reading at The Bookseller

[ The Bookseller | 2022-01-04 23:21:05 UTC ]
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2022 Historical Fiction To Add To Your TBR Right Now

Looking for great new reads in the new year? Add these 2022 historical fiction books to your TBR right now, including The Good Wife of Bath by Karen Brooks. Continue reading at Book Riot

[ Book Riot | 2022-01-04 11:30:00 UTC ]
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‘We would discuss how dislikable I was’ – what’s it like to see your life story on TV?

Telling your story in a book is hard enough. But what if it ends up on screen? Adam Kay, writer of This Is Going to Hurt, and Dolly Alderton, who penned Everything I Know About Love, relive the shocksMore cultural highlights of 2022Most people find seeing themselves on screen distinctly... Continue reading at The Guardian

[ The Guardian | 2021-12-29 14:00:23 UTC ]
More news stories like this | News stories tagged with: #life story #adam kay #dolly alderton #life stories #junior doctor #ben whishaw #memoir