IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands in 2011 as managing director of multicultural agency Identity, Smalls-Landau says she’s been focused on “connecting the dots” of the organization. (Smalls-Landau, who spent time in group management at Publicis and WPP’s Grey Group as well, was named global chief cross-cultural officer of UM Worldwide in 2017.) “It’s not a departure from that,” she explains. “It’s an amplification of building [cultural] expertise into the many other facets of the agency. ... I will really be focusing on the intersection of advertising, media, technology and culture." Smalls-Landau will continue to be based out of New York and report to UM U.S. CEO Lynn Lewis. “In her expanded role as CMO, she will continue to champion under-represented segments, ensuring cultural data and insights are at the core of our business and branding,” Lewis said in a statement. Under Smalls-Landau’s leadership, UM began publishing Remix Culture, the first culturally focused iteration of its annual Wave X study for tracking global social and digital media usage and motivations. Smalls-Landau says navigating the trends Remix Culture has uncovered will be key to her responsibilities as chief marketing officer. She... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-06 16:00:00 UTC ]
The digital media firm G/O Media filed a lawsuit in Delaware court last month against Paste Media, according to public records obtained by ADWEEK. The lawsuit alleges that Paste Media breached the contract the two parties signed last year when Paste Media acquired the... Continue reading at AdWeek
[ AdWeek | 2024-10-11 18:17:58 UTC ]
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The digital media company Vox Media signed the YouTube creator Kenny Beecham to its podcast network Friday, part of a broader strategy from the company as it seeks to position its podcast portfolio as a multichannel offering that goes beyond audio. "As video has become a... Continue reading at AdWeek
[ AdWeek | 2024-10-11 13:47:00 UTC ]
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Online publication takes out two out of three nominations for digital media innovation, including interactive based around messages between friends in Gaza and US Follow our Australia news live blog for latest updatesGet our breaking news email, free app or daily news podcastGuardian Australia... Continue reading at The Guardian
[ The Guardian | 2024-10-10 06:09:24 UTC ]
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Despite the entertainment industry having more streaming services than ever, Whoopi Goldberg and digital media veteran Larry Adams thought something was missing. That's where BLKFam comes in. Founded by Adams, BLKFam is a free, Black-owned, advertising-based... Continue reading at AdWeek
[ AdWeek | 2024-10-01 13:28:38 UTC ]
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The digital media company Vice relaunched its print magazine and debuted its first subscription product on Tuesday, part of a broader renaissance of the publisher following its May 2023 bankruptcy filing. The revival is the byproduct of a joint venture between Vice Media... Continue reading at AdWeek
[ AdWeek | 2024-09-24 13:00:00 UTC ]
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Can the industry save itself from short-term thinking, even if Google is dealt a blackened eye, or bloodied nose during a raft of government tussles? Continue reading at Digiday
[ Digiday | 2024-09-20 04:01:00 UTC ]
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The Urban Resource Institute, which says it is the country’s largest provider of shelter services for domestic violence survivors and their families, has contracted with the city since the organization’s inception in 1980.But two recent policy changes have transformed the group into a growing... Continue reading at Crains New York
[ Crains New York | 2024-09-16 10:03:16 UTC ]
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Led by CTO Ely Greenfield, Adobe’s digital media business team takes this year’s top honors. Continue reading at Fast Company
[ Fast Company | 2024-09-10 11:00:00 UTC ]
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Vox Media is expanding its print offerings. This year, the digital media company is launching The Cut's first-ever Fall Fashion Issue. The Cut, part of New York Magazine, is competing for lucrative print ad dollars that fashion-focused publications like Vogue and... Continue reading at AdWeek
[ AdWeek | 2024-09-04 17:00:06 UTC ]
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Girls as young as 8 are turning up at dermatologists’ offices with rashes, chemical burns, and other allergic reactions to products not intended for children’s sensitive skin. When she was in fifth grade, Scarlett Goddard Strahan started to worry about getting wrinkles.By the time she turned... Continue reading at Fast Company
[ Fast Company | 2024-09-03 14:30:48 UTC ]
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GameStop is pivoting to retro games at select locations. As the industry moves to digital media — and the retailer struggles to adapt to the shifting landscape (including a short-lived stab at NFTs) — the company is betting on the old school. The GameStop Retro locations will stock physical... Continue reading at Engadget
[ Engadget | 2024-08-28 18:07:04 UTC ]
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The publisher of prominent titles such as Vogue, GQ, Vanity Fair, The New Yorker, and Condé Nast Traveler aims to leverage AI following the digital media industry’s recent struggles to monetise content, particularly through traditional search. Continue reading at Media Week
[ Media Week | 2024-08-21 14:34:53 UTC ]
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Condé Nast, the media conglomerate that owns publications like The New Yorker, Vogue and Wired, has announced a multi-year partnership OpenAI to display content from Condé Nast titles in ChatGPT as well as SearchGPT, the company’s prototype AI-powered search engine. The partnership comes amid... Continue reading at Engadget
[ Engadget | 2024-08-20 19:30:57 UTC ]
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The Google TV streamer, a Chromecast replacement, is truly an AI-first device, using Gemini to offer content summaries and screen savers. The Apple TV version, with Apple Intelligence, can’t be far behind. I’ve long been a fan of the Apple TV (Apple’s digital media player set-top, box–not to be... Continue reading at Fast Company
[ Fast Company | 2024-08-17 09:00:00 UTC ]
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Cody Enterprise Editor Chris Bacon said he “failed to catch” the AI copy and false quotes. A quote from Wyoming’s governor and a local prosecutor were the first things that seemed slightly off to Powell Tribune reporter CJ Baker. Then, it was some of the phrases in the stories that struck him... Continue reading at Fast Company
[ Fast Company | 2024-08-14 15:09:11 UTC ]
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Digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of... Continue reading at AdWeek
[ AdWeek | 2024-08-06 21:07:20 UTC ]
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Digital media company Ziff Davis acquired tech publisher CNET from its parent company, Red Ventures, for more than $100 million, according to reporting from The New York Times. The acquisition confirms an Axios report from January, which found that Red Ventures had been... Continue reading at AdWeek
[ AdWeek | 2024-08-06 10:53:30 UTC ]
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In the latest example of a troubling industry pattern, NVIDIA appears to have scraped troves of copyrighted content for AI training. On Monday, 404 Media’s Samantha Cole reported that the $2.4 trillion company asked workers to download videos from YouTube, Netflix and other datasets to develop... Continue reading at Engadget
[ Engadget | 2024-08-05 20:49:43 UTC ]
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Canadian seniors haven't been the focus of many digital media literacy initiatives, but with more everyday tasks requiring digital fluency, misinformation swirling online and given the influence this cohort wields, experts say older adults want and need more education and support. Continue reading at CBC
[ CBC | 2024-07-26 08:00:00 UTC ]
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