Tumblr Is Getting Into Live Video, But It's Completely Different Than Facebook or Periscope

Yahoo-owned Tumblr wants in on livestreaming, and it's taking a different route than Facebook or Twitter's Periscope app. Today the site is launching a live video feature that will let content creators and brands push their clips to Tumblr. But unlike live video on Facebook, Twitter and YouTube, Tumblr does not have a built-in video player. Instead, the site plugs into existing YouNow, YouTube, Kanvas and Upclose content that now appears in dashboards—or feeds of photos, videos and GIFs. TechCrunch was first to break the news yesterday. "As our peers invest in live video, we want Tumblr to serve as the best publishing and discovery platform for the content—no matter where it's created," Tumblr said in a statement today. To share a stream on Tumblr, users can click a button from the video app. Once a clip is shared, Tumblr will send out a push notification prompting people to open the app and watch the video, similar to Facebook Live. The video will also stay at the top of dashboards so that it's prominent. Each video can also be saved as a regular video post that lives on Tumblr. Tumblr is also working with a handful of publishers like MTV, The Huffington Post, Mashable and Refinery29 to help livestream their events and content. A Tumblr rep said that live video won't be plugged into ads, but the social network has experimented with sponsored clips before. In April, Toyota sponsored a livestream of country music festival Stagecoach on Tumblr and Yahoo. Instead... Continue reading at 'AdWeek'

[ AdWeek | 2016-06-21 00:00:00 UTC ]
News tagged with: #video player #brands push #huffington post #existing platforms

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Facebook to Help Mobile Apps Auction Off Their Ads Using Facebook Data

For years Facebook has considered itself a mobile-first company, so it's perhaps not surprising that the company's first attempt to automate the sale of ads running outside of Facebook will be limited to mobile.Mobile app publishers can now sell their in-app display and video ad inventory... Continue reading at Advertising Age

[ Advertising Age | 2015-03-25 00:00:00 UTC ]
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Vox Opens Video Studio in L.A., Prompting the Question: Are We Nearing Peak Video?

Vox Media -- the digital publisher behind sites like The Verge, SB Nation and Vox.com -- has opened a department in Los Angeles aimed at making more digital video and, possibly, traditional TV.As Vox Creative Director Chad Mumm told The Hollywood Reporter about the new Vox... Continue reading at Advertising Age

[ Advertising Age | 2015-03-12 00:00:00 UTC ]
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Live blog of the live blogs: How tech media is covering the Apple Watch today

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday

[ Digiday | 2015-03-09 00:00:00 UTC ]
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Live From Pentagram, It's Saturday Night Live: The Book!

Pentagram's Emily Oberman tells us about how she channeled her inner super-nerd to help Taschen create the ultimate SNL Bible.Pentagram's Emily Oberman is pretty much Saturday Night Live's go-to designer at this point. She's done three separate SNL identities, including this year's... Continue reading at Fast Company

[ Fast Company | 2015-03-05 00:00:00 UTC ]
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Facebook Gives Publishers New Tools, Hopes They’ll Use Them to Give Facebook More Stuff

Facebook has been courting content companies for years because it wants content companies to bring more of their content to Facebook. Here’s a new example: A set of tools that will make it easier for publishers to share their stuff ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-12-11 00:00:00 UTC ]
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Top 10 Web Series Videos: Halloween Scares Up Prank Video

Prank scares got an extra boost this past Halloween week as online audiences sought out viral videos that would provide thrills and frights. YouTuber SA Wardega, who has had video success in the past with his scare tactics, led the prank wars with his Zombie Apocalypse Halloween Prank. Undead... Continue reading at AdWeek

[ AdWeek | 2014-11-05 00:00:00 UTC ]
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Digital Publishing: Live-Tweeting vs. Live-Blogging

With the 2014 Winter Olympics here, many newsrooms are covering the games with their specific readers in mind. Maybe you’re a newspaper in a small town that has a local Olympian, or maybe you’re a niche sports site devoted to cove ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-12 00:00:00 UTC ]
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Facebook Misery Index: Quantifying exactly how bad Facebook makes you feel

2013 hasn't been especially kind to Facebook. The Facebook Home app launcher, announced in April, was poorly received by consumers. Then, in June, the social media service fell under the scrutiny of privacy advocates as information surfaced about Silicon Valley's relationship with the NSA. But... Continue reading at PC World

[ PC World | 2013-12-18 00:00:00 UTC ]
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Facebook Wants to Be a Newspaper. Facebook Users Have Their Own Ideas.

It's tough to make everyone happy. Can Facebook reconcile its high-minded design ideals with the interests of users and publishers? Continue reading at AllThingsD

[ AllThingsD | 2013-12-10 00:00:00 UTC ]
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The best live TV streaming services to cut cable in 2024

You basically have three options for watching live TV at home: Hook up a digital antenna, pay for a cable subscription or sign up for a live TV streaming service. The content you get through a digital antenna is free, but limited to your local broadcast networks (ABC, CBS, Fox, NBC and PBS).... Continue reading at Engadget

[ Engadget | 2024-10-31 09:00:36 UTC ]
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City backtracks on big Bronx industrial deal after ‘unauthorized’ video by Adams ally

Mayor Eric Adams’ administration is distancing itself from a planned acquisition of a large Bronx industrial center after it emerged that a city real estate official — who is close friends with Adams — had gone to unusual lengths to promote the deal.The administration had been in talks to... Continue reading at Crains New York

[ Crains New York | 2024-10-30 17:40:25 UTC ]
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How Fear the Spotlight became Blumhouse's first video game

Blumhouse wasn’t going to publish a game in 2024. The studio, one of the leading names in horror films, announced in February 2023 that it was launching a video game publishing business and executives were scouting projects from independent teams with budgets under $10 million. The goal of... Continue reading at Engadget

[ Engadget | 2024-10-25 14:00:44 UTC ]
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Here’s the biggest problem with Amazon Prime Video—and how it could be fixed

Prime Video has one of the best film libraries of any streaming service. But if you don’t watch the movie you want to see right away, you might never get the chance. October 1 is the official kickoff of spooky-movie season, but this year, we simply could not wait. On the last day of September,... Continue reading at Fast Company

[ Fast Company | 2024-10-22 14:00:00 UTC ]
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Publishing in the Philippines: Video Interview with Karina Bolasco

With four decades of experience in publishing and part of the Guest of Honor Philippines team at Frankfurt Book Fair 2025, Karina Bolasco talks about Filipino publishing. Sponsored. By Hannah Johnson | @HannahSJohnson n a video discussion with Publishing Perspectives, Filipino publisher Karina... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-14 11:00:55 UTC ]
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How Book Bans Have Changed the Lives and Education of Librarians

"Crawford County (AR) libraries have begun to return segregated LGBTQ+ books to their original sections after an order was issued by a federal judge." Continue reading at Book Riot

[ Book Riot | 2024-10-11 11:00:00 UTC ]
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Social Media Reacts To Melania Trump's 'My Body, My Choice' Video

Many people wondered if the clip to promote the former first lady's upcoming memoir was actually a campaign ad for her husband's opponent. Continue reading at HuffPost

[ HuffPost | 2024-10-03 17:00:08 UTC ]
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How to stream video to your TV via a VPN

Licensing content from their vast libraries and back catalogs is how Hollywood studios make money. A TV show or movie that's on Max in the US may be on a totally different service in the UK or Korea, with the studio pocketing the extra pounds or won in the process. That’s why savvy viewers have... Continue reading at Engadget

[ Engadget | 2024-10-02 11:08:08 UTC ]
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Annapurna's entire video game team has reportedly left the company

The entire Annapurna Interactive team has left the company after its executives walked out, according to Bloomberg. Apparently, the video game publisher's president, Nathan Gary, had been negotiating with Annapurna Pictures' founder Megan Ellison to spin off Annapurna Interactive into its own... Continue reading at Engadget

[ Engadget | 2024-09-13 12:30:45 UTC ]
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MSNBC Live: Like Comic-Con for News Nerds

Comic book superfans have San Diego Comic-Con. Bravo superfans have BravoCon. And now dedicated MSNBC viewers have an in-person experience to satiate their particular strain of superfandom. The network took over the Brooklyn Academy of Music on Saturday for MSNBC Live:... Continue reading at AdWeek

[ AdWeek | 2024-09-09 13:10:00 UTC ]
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