‘Tons of unnecessary ad calls going out’: Confessions of a beleaguered ad tech exec

A programmatic exec said publishers make too many ad calls and they don’t have a handle on their reputation with buyers or an understanding of which exchanges bring unique demand. The post ‘Tons of unnecessary ad calls going out’: Confessions of a beleaguered ad tech exec appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-29 00:00:00 UTC ]
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Microsoft buys Activision, maker of Diablo, Warcraft, and Call of Duty, for $69 billion

United Kingdom regulators were effectively the last hurdle stopping Microsoft from purchasing Activision Blizzard, in the biggest merger the video game industry has ever seen. That hurdle was cleared this morning as the UK’s Competition and Markets Authority relented to adjusted terms.... Continue reading at PC World

[ PC World | 2023-10-13 14:10:14 UTC ]
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Authors join call for Baillie Gifford to divest from fossil fuel

More than 150 writers and industry professionals are asking the firm, which is a leading sponsor of UK literary festivals, to drop their investmentsMore than 150 authors and books industry professionals including Naomi Klein, Robert Macfarlane, Emma Dabiri and Geoff Dyer have signed a statement... Continue reading at The Guardian

[ The Guardian | 2023-10-13 11:35:41 UTC ]
More news stories like this | News stories tagged with: #statement calling #baillie gifford #industry professionals #robert macfarlane #geoff dyer #open letter #fossil fuels #sponsorship deal #literary festival


Confessions of an Arrogant and Humble Writer

An author explains how these two qualities are key to her literary success—and how they can help other writers sustain long and fruitful careers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-13 04:00:00 UTC ]
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The 53 best Prime Day deals to shop while you still can — from portable tech to smart home gear

We're now getting close to the end of Amazon's second Prime Day sale event for 2023. Most of the deals we're tracking are still live, so you can still shop early for the holidays — or buy something for yourself at a discount. If you missed out on the deals from the... Continue reading at Engadget

[ Engadget | 2023-10-11 22:10:30 UTC ]
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The 40+ best Prime Day deals to shop for right now — from portable tech to smart home gear

We're into day two of Amazon's second Prime Day sale event for 2023, and it's still a great opportunity to shop for your holiday gifts early — or get something for yourself. If you missed out on any of the deals from the company's Prime Day event in July, this year's... Continue reading at Engadget

[ Engadget | 2023-10-11 14:20:09 UTC ]
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Confessions of an Audiobook Addict

It’s both strange and enlightening to move through the world with an author’s voice filling your ears. Continue reading at New Yorker

[ New Yorker | 2023-10-11 10:00:00 UTC ]
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How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Publishing execs express concern over generative AI’s impact on traffic and IP protections

Publishing executives shared their honest and unfettered opinions on the rise of generative artificial intelligence technology and its impact on traffic, IP protections, content production and jobs at the Digiday Publishing Summit last week. Continue reading at Digiday

[ Digiday | 2023-09-25 04:01:00 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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Media Briefing: Digiday Publishing Summit is approaching and media execs are ready to talk shop

DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday

[ Digiday | 2023-09-14 04:01:00 UTC ]
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Hitting the Books: Meet Richard Arkwright, the world's first tech titan

You didn't actually believe all those founder's myths about tech billionaires like Bezos, Jobs and Musk pulling themselves up by their bootstraps from some suburban American garage, did you? In reality, our corporate kings have been running the same playbook since the 18th century when... Continue reading at Engadget

[ Engadget | 2023-09-11 20:50:45 UTC ]
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Hitting the Books: Meet Richard Akrwright, the world's first tech titan

You didn't actually believe all those founder's myths about tech billionaires like Bezos, Jobs and Musk pulling themselves up by their bootstraps from some suburban American garage, did you? In reality, our corporate kings have been running the same playbook since the 18th century when... Continue reading at Engadget

[ Engadget | 2023-09-10 14:30:56 UTC ]
More news stories like this | News stories tagged with: #company insists #independent contractors #endemic culture #automating cloth-making #founders aim #artificial intelligence


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Sarah Young, ‘Jesus Calling’ Author, Dies at 77

Bestselling author Sarah Young, whose 2004 title 'Jesus Calling' is one of the most successful devotionals of all time, died on September 1. She was 77. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-02 04:00:00 UTC ]
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Society of Authors calls use of bad reviews for book blurbs ‘morally questionable’

After several critics complained of being quoted out of context on the covers of Jordan Peterson’s new book, the industry body has spoken out against the practiceThe Society of Authors (SoA) has spoken out against publishers misrepresenting negative reviews on book covers and the UK publisher... Continue reading at The Guardian

[ The Guardian | 2023-09-01 06:02:22 UTC ]
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‘Jesus Calling’ Author Sarah Young’s Health is ‘Rapidly Failing’

Sarah Young, author of ‘Jesus Calling—’one of the most successful devotionals of all time—is experiencing a health crisis, as confirmed by her publisher, Thomas Nelson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-31 00:00:00 UTC ]
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Calling for a Core Jewish Identity: PW Talks to Donniel Hartman

Rabbi Donniel Hartman urges Jews to forge a connection between themselves and 3,000 years of Jewish life in his new book, Who Are the Jews—and Who Can We Become?. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
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Longtime Tyndale Exec to Retire

After 37 years with the Christian publishing house, Tyndale's chief administrating officer Jeff Johnson will retire on September 29. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-09 04:00:00 UTC ]
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Journalist called News Corp ‘tabloid bottom feeders’ after it queried ABC’s Heston Russell stories, court hears

Defamation trial hears Mark Willacy criticised ‘Murdoch’s people’ in email to confidential source after Daily Telegraph questioned reports on ex-commandoFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe ABC... Continue reading at The Guardian

[ The Guardian | 2023-08-01 05:44:11 UTC ]
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The AirPods Pro drop back to an all-time low, plus the rest of this week's best tech deals

This week, the biggest event in tech took place in Seoul with Samsung's Unpacked showcase. Among other announcements, the company officially unveiled its latest foldable smartphone, the Galaxy Z Fold 5. It's not even available yet, but Amazon is offering a $200 gift card if you pre-order from... Continue reading at Engadget

[ Engadget | 2023-07-28 18:33:17 UTC ]
More news stories like this | News stories tagged with: #6ghz band #record low #buying advice #$100 savings #follow @engadgetdeals #kindle