To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

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Scholastic buys ‘spine-chilling’ debut by Bath Spa graduate

Scholastic has acquired the UK and Commonwealth rights to The Switching Hour, a middle-grade novel about a creature that snatches children to eat their dreams, by debut author Damaris Young. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
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H&S signs debut novel by comedian Liam Williams

Hodder & Stoughton has signed the “funny, warm and deeply human” debut novel by comedian Liam Williams, to be released first as an audiobook. Continue reading at The Bookseller

[ The Bookseller | 2019-03-08 00:00:00 UTC ]
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‘Mockingbird’ Play Publisher Demands $500,000 From Harper Lee Estate

The set for “To Kill a Mockingbird” at the Kavinoky Theater at D’Youville College in Buffalo being taken down last month after several theaters were forced to cancel their productions. Continue reading at The New York Times

[ The New York Times | 2019-03-08 00:00:00 UTC ]
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Orion snaps up debut by 'future star' Slee

Orion has snapped up the debut novel from “future star” Katherine Slee, revolving around a coded dedication in a children’s book. Continue reading at The Bookseller

[ The Bookseller | 2019-03-08 00:00:00 UTC ]
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Industry Notes: London’s Exact Editions Digitizes ‘The Tablet’; Singapore’s MXRi Signs With OUP

The 180-year-old weekly 'The Tablet' now has its archive online. And Gerald Cai of MXRi and SnapLearn has a development project with Oxford University Press. The post Industry Notes: London’s Exact Editions Digitizes ‘The Tablet’; Singapore’s MXRi Signs With OUP appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-06 00:00:00 UTC ]
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Bloomberg Ends the Tease, Decides Not to Run for President

Strike another one off the long list of possible Democratic 2020 hopefuls: Michael Bloomberg announced Tuesday that he will not run for president. “I believe I would defeat Donald Trump in a general election,” the former New York City mayor wrote in an op-ed published by the news outlet that... Continue reading at Slate

[ Slate | 2019-03-06 00:00:00 UTC ]
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BuzzFeed's print edition, Kylie Jenner + AI, NYT's new TV show, Pecker's latest woes: Publisher's Brief

The cover story is "Help! I'm in Love With Momo." Hardin, incidentally, wrote about the so-called Momo Challenge on March 1:It remains unclear how many Momo videos actually exist, whether they have actually caused kids to harm themselves, and just how widespread a phenomenon it is. It's also... Continue reading at Advertising Age

[ Advertising Age | 2019-03-06 00:00:00 UTC ]
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Endeavour Media: making waves

A year after going into liquidation, digital indie Endeavour Media (the new iteration of Endeavour Press) is "sailing on as before" and now has its sights set on audio. Continue reading at The Bookseller

[ The Bookseller | 2019-03-05 00:00:00 UTC ]
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The Who's Pete Townshend announces debut novel, The Age of Anxiety

Musician says his tale of the ‘dark art of creativity’ is part of a magnum opus that will eventually combine fiction with opera and installation art The Who’s lead guitarist Pete Townshend has announced his debut novel The Age of Anxiety, an “extended meditation on manic genius and the dark art... Continue reading at The Guardian

[ The Guardian | 2019-03-05 00:00:00 UTC ]
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Pan Macmillan snaps up Bayliss-Jennings debut in four-way auction

Pan Macmillan has snapped up a “festive feel-good romantic novel” from debut author Jennifer Bayliss-Jennings in a four-way auction. Continue reading at The Bookseller

[ The Bookseller | 2019-03-04 00:00:00 UTC ]
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Orion bags Quinn debut on England's smallest man at auction

Orion Fiction has bagged the author Frances Quinn's debut novel at auction, telling the story of England’s smallest man. Continue reading at The Bookseller

[ The Bookseller | 2019-03-01 00:00:00 UTC ]
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Headline Review snaps up 'compulsive' Barkworth debut in pre-empt deal

Headline's sister imprint Headline Review has snapped up the "heady and compulsive" debut novel from Hazel Barkworth in a pre-empt deal. Continue reading at The Bookseller

[ The Bookseller | 2019-03-01 00:00:00 UTC ]
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Weidenfeld & Nicolson lands 'gorgeously complex' Agar debut novel

Weidenfeld & Nicolson has landed the "gorgeously complex" debut novel from Haleh Agar. Continue reading at The Bookseller

[ The Bookseller | 2019-03-01 00:00:00 UTC ]
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Cape wins 'heated' five-way auction for biologist Raihani’s debut

Jonathan Cape has triumphed in a five-way auction for award-winning evolutionary biologist Nichola Raihani’s debut Together: How Cooperation Shaped Humankind. Continue reading at The Bookseller

[ The Bookseller | 2019-03-01 00:00:00 UTC ]
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Headline snaps up Bradley's debut novel Thirty

Headline has snapped up the "hilarious and insightful" debut novel by Christina Bradley about a woman who goes on 30 dates in as many days. Continue reading at The Bookseller

[ The Bookseller | 2019-02-28 00:00:00 UTC ]
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Why this digital publisher refuses to blame Facebook for media's woes

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!Ben Lerer has a message for digital publishers: Stop blaming the big, bad duopoly for eating your homework. Continue reading at AdAge.com Continue reading at Advertising Age

[ Advertising Age | 2019-02-28 00:00:00 UTC ]
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