To deal with native ad pains, Vox Media brings distribution in-house

With the help of an ad testing tool, the publisher reduced its reliance on buying traffic from Facebook to meet clients' campaign goals. The post To deal with native ad pains, Vox Media brings distribution in-house appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-10-27 00:00:00 UTC ]

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Transformative insights: Deloitte unveils digital media trends of 2024

There is continued disruption for media and entertainment (M&E) companies as evidenced by Deloitte's 18th Digital Media Trends Survey, which offers a forward-looking lens on the digital media landscape. Streaming, social and gaming are converging, and companies have an opportunity to... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-06-03 07:00:00 UTC ]
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Media Buying Briefing: Agencies bet on PR with acquisitions and AI investments

Media agencies are buying public relations shops and investing in AI as the rapid growth of digital media presents new opportunities to engage consumers and expand their specialities. Continue reading at Digiday

[ Digiday | 2024-06-03 04:01:00 UTC ]
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Book Deals: Week of June 3, 2024

Metropolitan signs two books from Palestinian rapper Tamer Nafer, Malcolm Gladwell will update 'The Tipping Point' for Little, Brown, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-31 00:00:00 UTC ]
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Book Riot’s Children’s Deals of the Day for May 29, 2024

Poetry from the Young People’s Poet Laureate, the adventures of Eloise, a DIY cookbook for young chefs, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-05-29 15:16:09 UTC ]
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Social media bosses are ‘the largest dictators’, says Nobel peace prize winner

Journalist Maria Ressa named Mark Zuckerberg and Elon Musk in speech at Hay literary festival in Powys“Tech bros” such as Mark Zuckerberg and Elon Musk are “the largest dictators”, Maria Ressa, who won the Nobel peace prize in 2021 for her defence of media freedom, has said.The American-Filipina... Continue reading at The Guardian

[ The Guardian | 2024-05-27 15:11:47 UTC ]
More news stories like this | News stories tagged with: #elon musk #mark zuckerberg #literary festival


Book Riot’s YA Book Deals of the Day for May 25, 2024

A teen living through the Kuala Lumpur race riots, a magical historical fantasy, a mission to Jupiter's moon, and more of today's best YA book deals. Continue reading at Book Riot

[ Book Riot | 2024-05-25 10:30:00 UTC ]
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Book Deals: Week of May 27, 2024

Grand Central signs legal thriller writer Lisa Scottoline to a four-book deal; St. Martin’s picks up Henry Gee’s take on human extinction, and more Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-24 04:00:00 UTC ]
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OpenAI Strikes a Deal to License News Corp Content

The deal gives OpenAI’s chatbots access to new and archived material from The Wall Street Journal, The New York Post, MarketWatch and Barron’s, among others. Continue reading at The New York Times

[ The New York Times | 2024-05-22 21:41:26 UTC ]
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Book Riot’s Children’s Deals of the Day for May 22, 2024

Missing griffin cubs, Native pride at a powwow, the first people to summit Mount Everest, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-05-22 15:00:20 UTC ]
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The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

[ Digiday | 2024-05-21 04:01:00 UTC ]
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Penguin Random House Dismisses Two of Its Top Publishers

The departures of Reagan Arthur, who led Alfred A. Knopf, and Lisa Lucas, who held the top job at Pantheon and Schocken, came as a surprise to many in the company. Continue reading at The New York Times

[ The New York Times | 2024-05-20 22:16:53 UTC ]
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Book Riot’s Deals of the Day for May 20, 2024

A book club for revenge, finding love through magic (and war), a modern Bartleby, and more of today's best book deals. Continue reading at Book Riot

[ Book Riot | 2024-05-20 15:00:00 UTC ]
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Amazon's Kindle Scribe dips back to an all-time low, plus the rest of this week's best tech deals

Apple and Google recently held events to showcase new products and services. From a deals perspective, that means some older iPads are hitting new low prices — we even spotted a few modest $30 and $50 discounts on brand new iPad Air and iPad Pro models. Google's latest smartphone, the Pixel 8a,... Continue reading at Engadget

[ Engadget | 2024-05-17 16:39:00 UTC ]
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Book Deals: Week of May 20, 2024

Dey Street lands Jason Fagone’s AI love story, Vintage takes Amy Vincent’s Jane Austen collab, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-17 04:00:00 UTC ]
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