Time Inc. Tries Out New Digital Strategy with Curated DIY Site

Time Inc., the nation's largest magazine publisher, introduced a new website on Monday that collects articles about do-it-yourself projects and home decor from its magazines and several dozen partner websites, including Apartment Therapy.The new site, called "The Snug," is aimed at millennials and is part of a Time Inc. strategy to publish digital-only sites that pull in content from a variety of sources."Time Inc. is re-imagining the way we curate and deliver content for this highly coveted audience" of millennials, Evelyn Webster, exec VP of Time Inc., said in a statement. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
News tagged with: #digital strategy #deliver content #evelyn webster #exec vp

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Boston-born digital media startup shuts down

Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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Epicurious is righting cultural wrongs one recipe at a time

With a new Black editor in chief and ambitious promises to do better, a little corner of the Conde Nast universe is taking racial and cultural injustice one recipe at a time Continue reading at ABC News

[ ABC News | 2020-12-24 18:32:00 UTC ]
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How (and Why) to Spring Clean Your Digital Book Clutter

Take the time to spring clean your digital book clutter by tidying up your Kindle cloud, Goodreads shelves, and TBR with these tips. Continue reading at Book Riot

[ Book Riot | 2020-12-24 11:32:00 UTC ]
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Audiobooks to Get You Through the Most Distracted of Times

New fiction by Chimamanda Ngozi Adichie, Barack Obama’s accent game, a Wilco frontman’s memoir and romance by Vonnegut. Continue reading at The New York Times

[ The New York Times | 2020-12-22 23:58:19 UTC ]
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Brinkhurst-Cuff curates Black Joy collection for Penguin

Penguin Books is releasing Black Joy for young adult readers, a collection of writing on race and belonging curated by gal-dem editor-in-chief Charlie Brinkhurst-Cuff. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 06:53:18 UTC ]
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Radio 2 Book Club moves to prime-time Steve Wright show

The Radio 2 Book Club, now marking 10 years on air, is moving to a prime-time daytime slot on Steve Wright's show. Continue reading at The Bookseller

[ The Bookseller | 2020-12-18 12:29:27 UTC ]
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Havas Chicago Names New Executive Client, Strategy Leads

Havas has named new executive client and strategy leaders in its Chicago office heading into 2021, hiring Lilia Arroyo Flores as chief strategy officer and Maisha Pearson as chief client officer. "Our clients' business needs are constantly changing--now more than ever--with strategy and... Continue reading at AdWeek

[ AdWeek | 2020-12-17 15:30:20 UTC ]
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How Julia Donaldson conquered the world, one rhyme at a time

She published her first book in her 40s and became the biggest selling author of the past decade in any genre – The Gruffalo alone has sold 13m copies. How did this former busker make it so big?The room where the children’s author Julia Donaldson writes – the heart of her vast picture book... Continue reading at The Guardian

[ The Guardian | 2020-12-17 06:00:31 UTC ]
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Watch Karla Cornejo Villavicencio and Marcelo Hernandez Castillo at the L.A. Times Book Club

Watch Karla Cornejo Villavicencio and Marcelo Hernandez Castillo at the L.A. Times Book Club Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-12-16 02:55:22 UTC ]
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Children's Author Presentations Go Digital

We’ve gathered some unique examples of how authors are tailoring their outreach to meet the needs of students and teachers during the pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-11 05:00:00 UTC ]
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Pitch Update: Kopparberg shortlist revealed; Glenlivet searches for global digital agency

Philips has also appointed Wavemaker and Ogilvy to handle its £150m digital media and performance marketing business. Continue reading at Media Week

[ Media Week | 2020-12-03 14:49:45 UTC ]
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Wellcome and Profile to publish Mosse's 'timely' exploration of carer role

Wellcome Collection and Profile Books will publish An Extra Pair of Hands by Kate Mosse, her own "deeply personal" story of finding herself, in middle age, caring for her relatives.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-02 21:14:32 UTC ]
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BBC Radio 4 adaptation of Gaiman's fairytale to be released as digital download

BBC Audio will release the BBC Radio 4 adaptation of Neil Gaiman’s The Sleeper and the Spindle as a digital download in January 2021, with an exclusive introduction from the author.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-30 14:33:55 UTC ]
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Devon indie to open in time for Christmas

Nigel Jones, formerly of Ottakar's and the Totnes Bookshop, and his wife Claire Jones, a former W H Smith children's buyer, are to open their own independent bookshop in Totnes, two weeks before Christmas.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-30 12:29:44 UTC ]
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Thanksgiving is a time to grieve, read and remember. Two new books capture the mood.

Two recently published and appealingly idiosyncratic memoirs reflect this week’s autumnal spirit. Continue reading at The Washington Post

[ The Washington Post | 2020-11-25 14:00:00 UTC ]
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Chicago High School Students Get Free Digital Access to Obama's 'A Promised Land'

All Chicago Public Schools high school students and staff can freely access the e-book and digital audio of 'A Promised Land' through December 31, 2020, via OverDrive's Sora app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-24 05:00:00 UTC ]
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The Joy of Diverse Stories: One Book at a Time

Eileen Robinson and Move Books are inspiring middle graders to find joy in reading through diverse characters and exciting stories. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-23 05:00:00 UTC ]
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University Presses bullish about acceleration of transition to digital

For many in the university press sector, the pandemic’s impact on digital working practices and consumption patterns have hastened plans to transition—and a number are positive about the future Continue reading at The Bookseller

[ The Bookseller | 2020-11-22 15:12:18 UTC ]
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Ezra Klein Leaves Vox for The New York Times

Lauren Williams, the website’s editor in chief, is also leaving. The departures come against a backdrop of change in the digital media business. Continue reading at The New York Times

[ The New York Times | 2020-11-20 21:04:29 UTC ]
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Marcus Rashford's book club couldn't come at a better time – children's reading is at a 15-year low

Research shows action is needed to get more kids reading for pleasure – especially those from disadvantaged and minority backgrounds. Continue reading at The Conversation

[ The Conversation | 2020-11-20 16:53:51 UTC ]
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