Time Inc. Launches New Tablet Strategy

Time Inc. is making it easier for readers to access its magazines in digital form—the company announced Wednesday that it will make all 21 of its U.S. titles available on the iPad and other tablets by the end of the year. But consumers still won’t be able to buy subscriptions through a key sales channel, Apple’s iTunes store. The publisher said it's expanding its “all-access” model already in place at Time and Sports Illustrated that lets people buy print-digital bundles as well as digital-only subscriptions and single issues. Time Inc. already distributes its titles in the HP TouchPad, Android and Next Issue Media stores, and as part of today's announcement said it would start to sell digital editions on Barnes & Noble’s Nook Color. The announcement was made by Maurice Edelson and may be his first public statement since he was appointed, along with Howard Averill and John Huey, to run the company after Jack Griffin was fired as CEO in February. Edelson, who has been overseeing strategy and meeting with Apple to work on iPad subscription sales, called the news a "bold commitment" to offering content in the burgeoning tablet market. Other major publishers, including Hearst and Condé Nast, have acquiesced to Apple, which takes a 30 percent cut of revenue from sales through iTunes and controls the consumer relationship, in order to offer subscriptions through its store. But Time Inc. seems to have foregone that strategy in order to maintain control over its subscriber... Continue reading at 'AdWeek'

[ AdWeek | 2011-08-03 00:00:00 UTC ]
News tagged with: #audit bureau #digital copies #digital editions #hold back

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20 of the Most Thought-Provoking, Philosophical Science Fiction Books of All Time

Looking for a work of science fiction that will make you really think? Welcome to these philosophical sci-fi books! Continue reading at Book Riot

[ Book Riot | 2023-09-15 10:33:00 UTC ]
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W.W. Norton Launches Norton Shorts Series

The Norton Shorts series will comprise slim volumes—all less than 200 pages—written on a variety of topics by scholars for the general public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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In Times of Environmental Collapse, Storytelling is a Form of Repair

In Alissa Hattman’s debut novel Sift, the world, at first, appears hostile to life, nearly uninhabitable. Skies darken with toxins and smoke. Food, especially produce, is scarce. Drinking water is limited, a result of rivers and other natural bodies that have been poisoned. Fires rage and a... Continue reading at Electric Literature

[ Electric Literature | 2023-09-05 11:00:00 UTC ]
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Sex, Time, and Memory: Annie Ernaux’s Young Man, by Manash Firaq Bhattacharjee

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[ World Literature Today | 2023-08-21 20:04:48 UTC ]
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Author Michelle Tea Launches Dopamine Books

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[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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How to watch Christian Cooper discuss 'Better Living Through Birding' at L.A. Times Book Club

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[ Los Angeles Times | 2023-08-16 20:59:16 UTC ]
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EveryLibrary and Book Riot Partner to Launch Parent Perceptions Survey on Public Libraries and Current Issues

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‘Times change’: what authors think about rewriting older books

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Catherine Taylor Reads From The Stirrings: A Memoir in Northern Time

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The Bestselling Science Fiction Books of All Time

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Share This Link 9 Times or Never Read a Good Book Again!

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10 Bookish Jigsaw Puzzles For All Your Audiobook Reading Time

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The BBC’s Fergal Keane: ‘The breakdowns get harder to recover from each time’

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The AirPods Pro drop back to an all-time low, plus the rest of this week's best tech deals

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Binc Launches Business Incubator for BIPOC Booksellers

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Exclusive: Mailchimp Owner Intuit Launches Media Network for Small Businesses

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HarperCollins Focus Launches Spanish-Language Imprint

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