Game of Thrones went out in a blaze of glory, and it did so on social platforms, as well, as Nielsen Social Content Ratings pegged it as the most social primetime TV series of 2019. The HBO drama blew away the competition with an average of 5.329 million social interactions per episode, eclipsing second-place WWE... Continue reading at 'AdWeek'
[ AdWeek | 2019-12-11 21:10:10 UTC ]
The movie adaptation of Stephen King’s “The Dark Tower” is getting closer and closer with the 2017 February release. And as the premiere date approaches so do the new details on the expansive world planned for this massive book series translation. Part of that plan is a TV series that explores... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-22 00:00:00 UTC ]
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Four years after leaving Rodale for Time Inc., Matt Bean is set to return to the Emmaus, Pa.-based magazine publisher with a shiny new title: editor in chief of Men's Health. "Matt is truly a modern day editor, savvy across print, digital and social platforms, with a clear vision for the Men's... Continue reading at AdWeek
[ AdWeek | 2016-09-16 00:00:00 UTC ]
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Publishers around the world are trying to figure out how to benefit from social platforms and apps. In June, publishers from all over the world gathered at the Digiday Publishing Summit in Japan to discuss how they are growing internationally at scale. The post Quartz’s Jay Lauf: ‘Serving the... Continue reading at Digiday
[ Digiday | 2016-09-08 00:00:00 UTC ]
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Publishers around the world are trying to figure out how to benefit from social platforms and apps. In June, publishers from all over the world gathered at the Digiday Publishing Summit in Japan to discuss how they are growing internationally at scale. Here's a roundup of highlights from the... Continue reading at Digiday
[ Digiday | 2016-09-01 00:00:00 UTC ]
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In the past year, W Magazine has grown its digital team from four to 16 people, with a focus on creating specific content not only for its website, but social platforms like Instagram and Facebook. With more than half of its website traffic coming through mobile, its publisher and chief revenue... Continue reading at Digiday
[ Digiday | 2016-08-25 00:00:00 UTC ]
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Abrams is to publish Mr Robot: Red Wheelbarrow, a book based on the journal of the main character of the US TV series. Continue reading at The Bookseller
[ The Bookseller | 2016-08-20 00:00:00 UTC ]
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HarperCollins Children’s is releasing The Adventures of Bottersnikes and Gumbles, a collection of stories by S A Wakefield, to coincide with a new TV series. Continue reading at The Bookseller
[ The Bookseller | 2016-07-05 00:00:00 UTC ]
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Roald Dahl's Matilda may have her own stage show but Australian author Jacqueline Harvey's Alice-Miranda character has snaffled her first animated international television series. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2016-06-22 00:00:00 UTC ]
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Derek Jeter’s The Players’ Tribune and Budweiser are launching a content studio, which will focus on short-form videos and photos for Facebook, Instagram and other social platforms. The launch is part of a broader strategy at The Players’ Tribune to diversify its video content and grow audience... Continue reading at Digiday
[ Digiday | 2016-05-24 00:00:00 UTC ]
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Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-16 00:00:00 UTC ]
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The BBC and Netflix have announced they are co-producing a new TV series of Watership Down, based on the classic Richard Adams novel. Continue reading at The Bookseller
[ The Bookseller | 2016-04-29 00:00:00 UTC ]
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The rise of social platforms has opened the doors to a wave of digital media publishers which specialize in off-site content distribution. U.S. Web publisher Mic is among them, and it's been gaining traction in the U.K. where it already has 1 million monthly eyeballs, according to comScore.... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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Earlier this month, InStyle launched its first sweepstakes in partnership with Pinterest. The spring-themed contest is part of the magazine's push to focus on the platform, as it's the only one whose followers continue to grow, 22 percent year over year. "Our other social platforms are maxed... Continue reading at Digiday
[ Digiday | 2016-03-25 00:00:00 UTC ]
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Feeling the Facebook rush, New York Media is investing more toward video production in 2016, starting with hiring Business Insider and TV vet Matt Johnston as its first executive producer of video. The publisher will focus on creating news-driven video -- instead of recurring series -- for... Continue reading at Digiday
[ Digiday | 2016-02-25 00:00:00 UTC ]
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Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly... Continue reading at Fast Company
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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The frenzy to distribute digital content across social platforms has given rise to a tangle of measurement questions for publishers and their advertisers. It's impossible for publishers to get a real-time, competitive read on their content because they're at the mercy of the platforms to report... Continue reading at Digiday
[ Digiday | 2016-01-27 00:00:00 UTC ]
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Viral content site LittleThings, which specializes in uplifting and -- more recently -- how-to video content, has been averaging 80-120 million views per month since August. All of these views are occurring on LittleThings.com, as the publisher has focused on its website ahead of social... Continue reading at Digiday
[ Digiday | 2015-11-19 00:00:00 UTC ]
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Despite being set in the 1980s, David Simon’s new show seems spookily topical. It’s not the only TV series that has turned up in the right place at the right time...David Simon’s new series Show Me a Hero provides everything you might expect from a TV-maker with The Wire, Homicide: Life on the... Continue reading at The Guardian
[ The Guardian | 2015-08-31 00:00:00 UTC ]
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HarperCollins UK has teamed up with George R R Martin and digital product studio Reason to produce a new Game of Thrones app. Released today (30th July), the free app is designed as a "bridge product" for fans of the TV series who have not yet read the books. The app asks users where they are... Continue reading at The Bookseller
[ The Bookseller | 2015-07-30 00:00:00 UTC ]
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