‘There is an opportunity in everything’: Hearst Magazines’ Kate Lewis on adapting editorial content in a time of crisis

Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where a top Digiday editor discusses how a media industry leader is adapting to a changed reality. The post ‘There is an opportunity in everything’: Hearst Magazines’ Kate Lewis on adapting editorial content in a time of crisis appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-04-13 04:00:00 UTC ]

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Cosmopolitan Kills Travel Booking Product CosmoTrips Following Leadership Change

The Hearst Magazines title Cosmopolitan has killed its CosmoTrips booking product, which it introduced last August in a bid to add another stream of reader revenue to its business, Adweek has learned. According to a person familiar with the situation, CosmoTrips was wound down following a series... Continue reading at AdWeek

[ AdWeek | 2023-08-30 11:38:30 UTC ]
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Newsroom unions’ return to office negotiations heat up as fall approaches

With the summer season winding down, media companies like The New York Times and Hearst are beginning to push employees to work from the office more regularly, reigniting media unions' years-long efforts to organize around the issue.  Continue reading at Digiday

[ Digiday | 2023-08-28 04:01:00 UTC ]
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So you’ve decided to implement a 4-day workweek. Now what?

When this media company tried out a shorter workweek, it saw a boost in morale and productivity. The CEO explains the careful advanced planning this required. In early 2022, business was booming for digital publisher Alpha Brand Media, and staff were struggling to keep up with demand.Read Full... Continue reading at Fast Company

[ Fast Company | 2023-08-06 05:00:00 UTC ]
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Movers and Shakers: Hearst UK, M&C Saatchi, Leo Burnett and McCann Worldgroup

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2023-07-26 10:26:04 UTC ]
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NOTABLE SPOTLIGHT with Sara Mathew

Sara Mathew believes that access to affordable healthcare is a basic human right and has made it her mission to deliver it. She is an Associate Director of Research and Operations Administration within the Department of Surgery, overseeing the Level 1 Adult and Pediatric Trauma Center and The... Continue reading at Crains New York

[ Crains New York | 2023-05-15 12:45:00 UTC ]
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Vice files for bankruptcy protection amid cut-price sale to consortium

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[ The Guardian | 2023-05-15 09:23:50 UTC ]
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Facebook Made BuzzFeed, Then Killed It

The digital publisher grew fat off the back of Facebook’s fickle algorithm. Battered and bruised, it’s now going back to where it all began. Continue reading at Wired

[ Wired | 2023-04-24 11:00:00 UTC ]
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Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away... Continue reading at AdWeek

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Media chiefs predict quick industry recovery from recession

The commercial chiefs of ITV, Hearst and Spotify say the industry is more resilient to economic shocks than in previous downturns. Continue reading at Media Week

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BuzzFeed, Hearst, other publishers, replace lavish holiday parties with more subdued celebrations

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Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

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Sephora, SheaMoisture, Stitch Fix, Ritz-Carlton back Hearst Magazines’ ‘Celebrate Black’ event

The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age

[ Advertising Age | 2022-09-27 15:00:48 UTC ]
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Why Hearst is building a commerce marketplace

Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at Digiday

[ Digiday | 2022-09-27 04:01:00 UTC ]
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Podium Audio Buys Bookstat

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[ Publishers Weekly | 2022-07-26 04:00:00 UTC ]
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While some publishers are slowing hiring plans, publishers like BuzzFeed and The Washington Post are not

As layoffs and hiring slowdowns sweep the industry, some companies like BuzzFeed, The Washington Post, Forbes, Bloomberg and Hearst are actively bringing new people aboard. The post While some publishers are slowing hiring plans, publishers like BuzzFeed and The Washington Post are not appeared... Continue reading at Digiday

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Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-05-17 04:01:00 UTC ]
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BuzzFeed News’ top editors resign as layoffs loom

The digital publisher finds there’s no avoiding the industry’s punishing economics To view the full story, click the title link. Continue reading at Crains New York

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Julia Morgan is best known for designing Hearst Castle. But her achievements reach further.

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Magazine ABCs: Home and garden titles surge but GQ and Hearst suffer

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‘There were seven cases on various floors that week’: Confessions of a media employee who returned to the office

A Hearst employee returned to the office, but just a few weeks later COVID was in the building too. The post ‘There were seven cases on various floors that week’: Confessions of a media employee who returned to the office appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-01-14 05:01:00 UTC ]
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