The difficulty of seeing the coronavirus

Last week, Elahe Izadi and Sarah Ellison wrote, for the Washington Post, on the difficulties reporters face getting access to, and information from, hospitals. “The coronavirus pandemic has been likened to a war,” they observed. “But journalists are largely absent from the harrowing, heartbreaking front line of this crisis.” Plenty of healthcare workers and first responders have given interviews, but we don’t often get to see them at work—photos and videos from inside hospitals are rare, and those we’ve seen have frequently been shot on healthcare workers’ smartphones. COVID-19, the disease caused by the new coronavirus, is often described as an invisible enemy, which makes it hard to conceptualize. “The lack of richly visual depictions of the disease’s impact,” Izadi and Ellison wrote, “may be a key reason some members of the public doubt its seriousness.” Press access to hospitals is limited by two principal concerns: health, including that of journalists, and patient privacy. The first consideration, in particular, has given many news organizations pause. Network bosses told Izadi and Ellison that they’re also concerned about their reporters impeding the provision of care and using protective equipment that could have gone to a healthcare worker. Noah Oppenheim, the president of NBC News, said that there’s “unequivocal news value” in what’s happening in hospitals right now, but that the editorial bar for such stories is “extremely high.” Michael Dowling, who leads a... Continue reading at 'Columbia Journalism Review'

[ Columbia Journalism Review | 2020-04-10 12:10:56 UTC ]

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Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 20:39:22 UTC ]
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