Students' social venture aims to help teenage males out of depression

Film-maker Taika Waititi and Prime Minister John Key are among a dozen Kiwis who have shared their insights into mental health in a book published by Onslow College students. Continue reading at 'Stuff'

[ Stuff | 2016-08-29 00:00:00 UTC ]
News tagged with: #mental health #book published

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Teenagers' book choices 'too easy'

Teenagers are selecting "easier reads" in their book choices, rather than more challenging classics, according to a survey published for World Book Day. Continue reading at BBC News

[ BBC News | 2013-03-07 00:00:00 UTC ]
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Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns


Arizona Bills Take Aim at Laws Requiring Public Notices in Newspapers

PHOENIX – Despite objections from newspaper publishers, a House committee endorsed two bills Thursday that would allow local governments to publish public notices online rather than in newspapers. Rep. David W. Stevens, R-Sierra Vista, ch ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers


Facebook Eying Movies, Books, TV as Next Dominant Social Content

Outside of photos and status updates, Facebook's original shareable content was game activity. So-and-so just planted a new crop, etc. Next Facebook rolled out the Like button, and news articles became popular. Then Facebook debuted its Open Graph in fall 2011 so that someone could listen to a... Continue reading at AdWeek

[ AdWeek | 2013-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big fish


Social Analytics: What to Measure and How to Drive Growth

Measuring social traffic should not be confused with engagement—driving a reader to a website is a long way from having them actually interact in a meaningful way with a brand’s content. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive growth


3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing


Penguin Ventures "to generate 15% of profit"

  Penguin UK c.e.o. Tom Weldon has said he expects at least 15% of Penguin's profit... Continue reading at The Bookseller

[ The Bookseller | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin ventures #penguin uk #tom weldon


ALLi attacks Archway venture

The Alliance of Independent Authors (ALLi) has clashed with self-publishing company Archway... Continue reading at The Bookseller

[ The Bookseller | 2013-01-17 00:00:00 UTC ]
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School libraries aim for world record on National Libraries Day

School libraries will be celebrating National Libraries Day with a Guinness World Record attempt... Continue reading at The Bookseller

[ The Bookseller | 2013-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world record #school libraries


Titan Comics in graphic novel venture

Titan Comics has teamed up with comics veteran Dave Elliot on a new co-publishing venture which... Continue reading at The Bookseller

[ The Bookseller | 2013-01-10 00:00:00 UTC ]
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Move to hand York libraries to social enterprise

Libraries in York could be run by community or social enterprise, after the city's council... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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McGraw-Hill reveals the SmartBook: an 'adaptive' ebook for students

McGraw-Hill is taking on the one-size-fits-all approach to textbooks with its freshly unveiled SmartBook: an ebook that is claimed to adapt to student's learning patterns. Aimed at college students, the SmartBook service peppers users with questions as they read and determines what topics it... Continue reading at Engadget

[ Engadget | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #college students #driving home


Should Book Editors Be Involved in Social Media Engagement?

The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book editors


‘The Hobbit’ Tops in Social Media

The books drawing the most interest on social media in November were mostly tied to movies, according to CoverCake, whose analytical tools track what is trending on various social media platforms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-03 00:00:00 UTC ]
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Ellen Forney's 'Marbles' details struggles with depression

The author's revealing graphic memoir is much more than a survivor's tale. It's a story of coming to terms with oneself. Marbles Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-11-23 00:00:00 UTC ]
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TFP aims to Charm with digital pamphlets

The Friday Project has signed a series of three digital “pamphlets” by British design... Continue reading at The Bookseller

[ The Bookseller | 2012-11-09 00:00:00 UTC ]
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Penguin joint venture deal agreed

Publisher Pearson says it has agreed a deal with German media group Bertelsmann to combine their Penguin and Random House businesses. Continue reading at BBC News

[ BBC News | 2012-10-29 00:00:00 UTC ]
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AIM Partners With Restore Media

Active Interest Media (AIM) and Restore Media have agreed to partner in production of their historic home and building brands, the companies announced today. AIM  Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #building brands


New Venture Bringing French Bestsellers to U.S.

The 7th Woman by Frédérique Molay is a serial killer novel that’s sold over 150,000 copies in France and has been published in seven languages, in addition to its native French. You can add English to that list on October 23, when indie startup Le French Book brings it to the U.S. as an ebook,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-28 00:00:00 UTC ]
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What books to assign to a group of inmate-students?

Dickens or Denisovich? Mailer or Malamud? This professor agonized over the reading list for a class of prison inmates. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prison inmates