Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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Campaigns promoting humorous safety tips for children, a book by astronaut Chris Hadfield and a guide to getting the style and attitude of Parisian women won big at the Book Marketing Society’s Best Campaign meeting for the Christmas season. The meeting was held at Simon & Schuster’s... Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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Pan Macmillan has acquired the first titles for its new sports list. Non-fiction Publisher Robin Harvie acquired UK and Commonwealth rights to Daniel Friebe’s The Best There Never Was from David Luxton Associates. Friebe’s book will be the “definitive” biography of Jan Ullrich, who alongside... Continue reading at The Bookseller
[ The Bookseller | 2015-02-21 00:00:00 UTC ]
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Sales at The Folio Society fell by almost a quarter in the year to the end of August 2014, compared to the year before, results for the 12-month period show. However the company made a small profit, after losing nearly £3m the previous year. In accounts filed on Companies House this week, The... Continue reading at The Bookseller
[ The Bookseller | 2015-02-19 00:00:00 UTC ]
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Price could escalate to $50 million over the next four years. The post Livingly Media Sells to European Publishing Group for $25 Million appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
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A new Friday night BBC2 TV arts show, "Artsnight", and a season of poetry-focused programming on BBC4, including a profile of poet laureate Carol Ann Duffy, are in the pipeline. Details of the new arts programming have been revealed ahead of a “major new partnership announcement between the BBC... Continue reading at The Bookseller
[ The Bookseller | 2015-02-17 00:00:00 UTC ]
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BitTorrent today announced a partnership with Rapid Eye Studios to launch BitTorrent Originals. Together, the pair will create original video content and distribute it exclusively on BitTorrent Bundle, the company’s publishing platform. The post BitTorrent Will Soon Produce Its Own TV Shows... Continue reading at Wired
[ Wired | 2015-02-12 00:00:00 UTC ]
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Hachette UK finished 2014 with a net sales decline of 10% in the final quarter, compared to the same period in 2013 which saw Sir Alex Ferguson claim the Christmas number one, according to annual results released by French parent company Lagardere. Across 2014 as a whole, Hachette UK saw a... Continue reading at The Bookseller
[ The Bookseller | 2015-02-11 00:00:00 UTC ]
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Independent publishers have come out on top in the shortlist for the 2015 Folio Prize for Fiction, with Faber and Granta getting three books each on the list. Faber’s three titles are All My Puny Sorrows by Miriam Toews, about sisters, suicide and how to carry on after grief; Family Life by... Continue reading at The Bookseller
[ The Bookseller | 2015-02-10 00:00:00 UTC ]
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The non-executive Folio Holdings Board is to assume responsibility for the role the late Lord Gavron played as Chairman of The Folio Society, it has been confirmed. Gavron died this weekend at the age of 84. Continue reading at The Bookseller
[ The Bookseller | 2015-02-10 00:00:00 UTC ]
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Centre Lane Partners has taken over the role of general partner of the investment funds that supported Perseus LLC, the parent company of the Perseus Books Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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Andrew Thrave, director of education at GL Education Group, has left the company after 10 years. Thrave, who joined when the company was still Granada Learning, and whose role has seen him oversee the company's print and electronic publishing as well as its strategy and partnership development,... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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Winter Institute offers many ways for booksellers to interact with authors, with dozens participating in Tuesday evening’s author reception and Wednesday’s closing event with writers from small presses and university presses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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Apple has recorded a quarterly net profit of £18bn for its first fiscal quarter, said to be the biggest ever for a public company. The company’s results, for the quarter ending 27th December 2014, also showed quarterly revenue of £74.6bn, up 29% from $57.6bn in the same period the year... Continue reading at The Bookseller
[ The Bookseller | 2015-01-29 00:00:00 UTC ]
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At its heart, Twitter seems to be suffering from some sort of existential crisis, struggling to work out if it's a social network, a messaging service or a publishing platform. Today sees the company launch two features that, if we're honest, only re... Continue reading at Engadget
[ Engadget | 2015-01-27 00:00:00 UTC ]
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Pan Macmillan has won a six-figure auction for Dark Matter by Blake Crouch, an author previously published by Amazon Publishing. Editorial director Julie Crisp acquired UK and Commonwealth rights to the book from Alexis Hurley at Inkwell Managements, after seeing a 140-page partial. The book... Continue reading at The Bookseller
[ The Bookseller | 2015-01-24 00:00:00 UTC ]
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The writers reportedly visited 22 schools over the course of one week for their children's book. 'Two' centers on prankster rivals living in the town of Yawnee Valley. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-01-23 00:00:00 UTC ]
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Carole Tonkinson’s new non-fiction imprint at Pan Macmillan is to be called Bluebird, with the tagline “books for life”. Tonkinson joined Pan Macmillan from HarperCollins in autumn 2014, and has already signed a number of books for her inspirational lifestyle imprint, which specialises in... Continue reading at The Bookseller
[ The Bookseller | 2015-01-23 00:00:00 UTC ]
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Madeline McIntosh, who was named president of the Penguin Publishing Group last September, put her own stamp on the division last week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-16 00:00:00 UTC ]
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