Spotify is laying off 200 employees from its podcast division

Spotify isn't done with layoffs this year. The company is cutting 200 jobs in its podcast division, or about 2 percent of its workforce, as part of a "strategic realignment." Spotify is moving to a more "tailored approach" that optimizes resources for each podcast creator and their shows, and the streaming service believes this requires a leaner team.The new strategy will also see Spotify merge its Gimlet and Parcast production houses into an updated Spotify Studios unit. They'll continue to produce well-known originals and start new shows, although there will be a new emphasis on frequent content that fosters large audiences. Spotify as a whole will work on "maximizing consumption" from the existing audience, encouraging them to listen more often and to more podcasts. The firm is also growing its Spotify For Podcasters analytics, refining its ad options and adding "more business models" to help creators profit.The provider is keen to tout its growth since it started investing heavily in podcasts in 2019, including the acquisitions of Gimlet, Parcast and the creator platform Anchor. It now claims to be the most popular podcast platform in "most corners" of the planet, with over 100 million listeners and 5 million shows. Usage has grown over 1,400 percent, Spotify says. It also says it's the top publisher in the US. Even so, the layoffs add to a string of blows for the company. Spotify reportedly dropped numerous shows last fall, shedding nearly 5 percent of its podcast... Continue reading at 'Engadget'

[ Engadget | 2023-06-05 13:47:49 UTC ]

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How Condé Nast's Food Innovation Group Plans to Take Over the 'Food Internet'

Condé Nast's Food Innovation Group dominated 2016 in all of those areas: food, innovation and groups. FIG houses Bon Appétit (the magazine and multiple digital platforms), Epicurious (the website and app), The Farm (the branded content division), and the FIG Influencers Network (the blog... Continue reading at AdWeek

[ AdWeek | 2016-12-15 00:00:00 UTC ]
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Indie Booksellers Tweak Business Models to Make Most of Hearty Print Sales

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Facebook's rise as news source hits publishers' revenues

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IPG Shortlist Announced from Record Number of Entries

The 2016 shortlist for the IPG Independent Publishing Awards showcases how publishers are generating sales from new business models and digital projects. The post IPG Shortlist Announced from Record Number of Entries appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

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A manifesto for new business models

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Simon & Schuster CEO Seeks to Master Data

Simon & Schuster CEO Carolyn Reidy is eagerly exploring new business models but acknowledges there’s still room for old-fashioned intuition in publishing. The post Simon & Schuster CEO Seeks to Master Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

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Why publishers warily embrace platforms: ‘They need you and you need them’

As publishers increasingly post their content directly to social networks, many media companies are losing control of the distribution of their own product. Still, some publishers say that the rise of these platforms as distribution channels -- from Facebook's Instant Articles to Snapchat's... Continue reading at Digiday

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BEA 2015: Social Media is Fun, Effective, Indie Booksellers Say

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New York Times, BuzzFeed to Publish Directly to Facebook

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[ Advertising Age | 2015-05-13 00:00:00 UTC ]
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Digital Solutions Industry: Then, Now and the Future: Digital Solutions in India 2015

Over the last decade, publishers have seen many external factors impacting their business models. Continue reading at Publishers Weekly

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Report Details New Business Models

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Report Looks at New Publishing Business Models

Spain-based Dosdoce.com this week released an English language version of its 2014 report “New Business Models in the Digital Age.” Continue reading at Publishers Weekly

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IPA Congress: publishers urged to join subscription

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Big Idea: Publishing Must Continue To Diversify

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The Rejectors: How The Most Selective Gatekeepers Say "No"

A matchmaker, casting director, a former Stanford admissions officer, and a book publisher share their philosophies on saying "no."Everybody needs to say "no" sometimes. But not everybody needs to say it to the about 30,000 hopeful high school students who don't get into Stanford every year. Or... Continue reading at Fast Company

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The ebook industry needs to make reading more social

The music, film and TV industries have all undergone radical transformations over the last fifteen years. In contrast, the publishing industry is only now feeling the full force of technological change. Ebooks and ereaders are changing consumers' reading habits and throwing up serious questions... Continue reading at Betanews

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“Hacking Hollywood” Contributors On Martin Scorsese’s Courage, Mel Brooks’s Rebellious Creativity, And More

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The 10 Coolest Original Digital Comics of 2012

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