Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at 'The Bookseller'

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
News tagged with: #sponsored content #publishers break #publishing industry

Other Publishing stories related to: 'Sponsored Content: how on-demand printing can help publishers break into new markets'


Independent Publishers Bet on Hot Audiobook Market

The thriving digital audiobook market is adding to small and medium-sized publishers' bottom lines. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #medium-sized publishers #bottom lines


The Sprint to Print: INscribe Introduces INdemand for Publishers

'Our ebook sales have been going up, not down,' says INscribe's Larry Norton. And the 'micro-publishers' who are scrappy enough to make that happen also want a fast, easier path into print. The post The Sprint to Print: INscribe Introduces INdemand for Publishers appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #ebook sales


At BEA: Poland’s Publishing Industry Is the Market Focus in Chicago

Opportunities and challenges in Poland's publishing market are under discussion this week at BookExpo America, in the wake of a decision against fixed pricing there. The post At BEA: Poland’s Publishing Industry Is the Market Focus in Chicago appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #market focus #publishing market #bookexpo america #fixed pricing


Overseas Spanish-Language Indie Publishers Tackle the American Market

Traditionally, the American market for Spanish-language books has been dominated by big publishers from Latin America and Spain. But now there’s a new wave of independents making a splash. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american market #spanish-language books #big publishers #latin america


IPG Expands Print-On-Demand Services

The distributor has cut deals with Bookmasters and Edwards Brothers Malloy, moves that give the distributor an agreement with every major print-on-demand company in the market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cut deals


Snapshots of Seven Vibrant Publishing Markets: Frankfurt Book Fair

On October 18, 2016, The Markets: Global Publishing Summit will showcase seven publishing regions you can’t afford to ignore. Here we offer brief glimpses into each of these markets. The post Snapshots of Seven Vibrant Publishing Markets: Frankfurt Book Fair appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-14 00:00:00 UTC ]
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Facebook opens the door to branded content from top publishers

Facebook has officially updated its policy and now allows publishers to post ads in the form of branded content to their pages. Media outlets had been hoping to help driving more money from all their efforts on the social network. The new rules allow verified pages, from publishers like NowThis... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rules apply #facebook opens #branded content #post ads #media outlets


Facebook Opens Up Branded Content to Publishers

Verified publishers now have the platform's blessing to distribute sponsored content—provided they do so within the guidelines. The post Facebook Opens Up Branded Content to Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #facebook opens #branded content


German Publishers on Promising Licensing Markets Around the World

Ahead of the Bologna Book Fair, where Germany is Guest of Honor, German children’s book publishers about the rights opportunities they are seeing globally. The post German Publishers on Promising Licensing Markets Around the World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world appeared #german publishers #german children #book publishers


Paris’ PUF Bookstore Reopens With Print-on-Demand

The Espresso Book Machine proves to be just what's needed to revive Paris' venerable 'PUF' bookshop: print on demand. The post Paris’ PUF Bookstore Reopens With Print-on-Demand appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post paris


Self-published titles '22% of UK ebook market'

Sales of self-published ebooks accounted for 22% of the digital book market in the UK last year, the Nielsen BookInsights Conference today was told, although growth in overall ebook sales is slowing. Continue reading at The Bookseller

[ The Bookseller | 2016-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #self-published titles


New Republic Spinning Off Content Marketing Agency

When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age

[ Advertising Age | 2016-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #air force


Five Ways Publishers Can Improve their Content's Visibility

Book discovery is about more than simple metadata. Here are five things publishers can do to make their products easier for consumers to find. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ways publishers #book discovery #things publishers


‘Abuse of market power’: Inside German publishers’ legal beef with Google

The latest in a long, ongoing legal feud between German publishers and Google ended victoriously for the search giant last month, when it was cleared of using its market dominance to allegedly punish publishers. But this is symptomatic of a larger issue surrounding ancillary copyright laws,... Continue reading at Digiday

[ Digiday | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #market power #search giant #market dominance


Media Companies Focus on Marketing Their Publishing Platforms to Others

In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age

[ Advertising Age | 2016-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #secret sauce


Contently Buys Analytics Startup That Tells B2B Marketers How Well Their Downloads Work

Contently has purchased Docalytics for an undisclosed sum to ramp up its data offerings for publishing-minded, business-to-business clients. In the increasingly competitive content marketing space, Contently hopes to offer customers better actionable results.  "Data is key to B2B marketers, and... Continue reading at AdWeek

[ AdWeek | 2016-02-18 00:00:00 UTC ]
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During Panels, Realities of Cuban Publishing Market Laid Bare

One of the goals of the U.S./Cuba Publishing Mission was to facilitate discussion about the cultural ties between U.S. and Cuban publishers. Although the U.S. trade embargo with Cuba has cast a long shadow--commercial trade between U.S. firms and Cuban ones remains illegal--publishers remain... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cuban publishers #cultural ties #trade embargo


By the book: six ways to break into publishing

Contact publishers and editors directly and remember publishing is bigger than just editorial, says our expert panelIf you’re looking to get experience in the industry, start by applying to publishers directly. “I recommend approaching smaller independent publishers too. They tend to receive... Continue reading at The Guardian

[ The Guardian | 2016-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookish jobs


Major Publishers Bet on Power of Print Ads with Money-Back Guarantee

"We know magazines work and we're willing to put our money where our mouth is," Meredith's Britta Cleveland tells Folio:. The post Major Publishers Bet on Power of Print Ads with Money-Back Guarantee appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-12 00:00:00 UTC ]
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Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enthusiast publisher #uncharted territory