Some Very Ugly Fish Star in This Bizarre Ad About Investigative Journalism

The news is like the ocean. On the surface, everything might seem pretty, but the further down you go, the worse things look.  That, at least, is the metaphor behind a new ad from Veja, a popular right-leaning (if not right-wing) Brazilian magazine that featured President Obama as Che Guevara on its cover in 2014.  The 40-second spot below, by AlmapBBDO, features tropical fish floating just under the surface of the sea, before the camera plummets to meet less aesthetically pleasing denizens. At 5,000 meters down, a particularly hideous sea creature—the common fangtooth—graces the screen.  Copy at the end explains the metaphor.  At first blush, it's a powerful, if hyperbolic argument—the spurred hatchetfish seen at 500 meters isn't going to be winning any beauty contests, either. And Veja's point—that its publication is a serious investigative outfit, devoted to uncovering important and sordid truths—comes across clearly enough.  In context, though, it may hold less water. The magazine has earned a reputation for distorting facts to serve a conservative agenda, notably in its coverage of the current corruption scandal—recent missteps include accusing a Brazilian senator of having the equivalent of more than $2 million in a Swiss bank account, which turned out not to exist in the first place.  In a sense, then, the campaign is fitting, if perhaps ultimately counterproductive for viewers who follow through and research Veja itself. Then again, the merits of... Continue reading at 'AdWeek'

[ AdWeek | 2016-05-31 00:00:00 UTC ]

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Would you let a real-life vendor stalk you like an Instagram ad?

And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company

[ Fast Company | 2022-11-15 05:00:00 UTC ]
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Tuesday New Release Day: Starring Banks, Wilson, Krasznahorkai, and More

Here’s a quick look at some notable books—new titles from Russell Banks, Kevin Wilson, László Krasznahorkai, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-11-08 10:59:45 UTC ]
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Tuesday New Release Day: Starring Everett, Dunn, Als, and More

Here’s a quick look at some notable books—new titles from Percival Everett, Katherine Dunn, Hilton Als, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-11-01 09:59:41 UTC ]
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What I Write in My Journal is Just for Me (It is Not My Memoir)

I wrote in my journal this morning. I am not going to disclose its contents to you here, on this page, on Beyoncé’s internet. What I write in my journal, its unfiltered stream of consciousness, is just for me. A memoir is not a journal. * Also this morning: I wrote up to the very […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-28 08:57:23 UTC ]
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PW Star Watch 2022: Publishing’s Brightest

Our annual celebration of the rising stars of book publishing features profiles of 36 honorees and five finalists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-28 04:00:00 UTC ]
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PW Announces Five 2022 Star Watch Finalists

Selected honorees include publishing professionals from Clarion Books, Tordotcom, Lerner Publishing Group, Familius and Little, Brown. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-26 04:00:00 UTC ]
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Tuesday New Release Day: Starring McCarthy, Chen, Samatar, and More

Here’s a quick look at some notable books—new titles from Cormac McCarthy, Kevin Chen, Sofia Samatar, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-10-25 09:59:42 UTC ]
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“Eclectic, Refreshingly Wild, and Important.” Exploring the Archives of America’s Best Literary Journals

The 28th issue of Kayak—a literary magazine edited and published by George Hitchcock out of Santa Cruz, California—appeared in 1972. The issue includes mostly poetry, as well as a few book reviews, a work of verse fiction, collages, illustrations lifted from old books and manuals, and an acerbic... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-19 08:57:28 UTC ]
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Publishers Weekly Announces 2022 Star Watch Honorees

This year's honorees come from all parts of the publishing industry and will be saluted at an event set for November 15 in New York City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-19 04:00:00 UTC ]
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Tuesday New Release Day: Starring Saunders, Schweblin, Kingsolver, and More

Here’s a quick look at some notable books—new titles from George Saunders, Samanta Schweblin, Barbara Kingsolver, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-10-18 09:59:40 UTC ]
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Netflix with ads will be available November 3rd for $7 per month

Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget

[ Engadget | 2022-10-13 17:45:26 UTC ]
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Tuesday New Release Day: Starring Millet, Cain, Orner, and More

Here’s a quick look at some notable books—new titles from Lydia Millet, Amina Cain, Peter Orner, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-10-11 09:59:19 UTC ]
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Star Trek: Picard’s latest trailer suggests the series will end with a bang

With New York Comic Con underway this weekend, Paramount shared a new trailer for the final season of Star Trek: Picard. After the previous teasers mostly played up the nostalgia of the principal cast of The Next Generation returning to the franchise, the new trailer finally offers a look at... Continue reading at Engadget

[ Engadget | 2022-10-08 22:09:19 UTC ]
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'Black Hollywood' photo book stars Black actors at the center of film's golden ages

Photographer Carell Augustus' book recasts classic Hollywood films with Black actors. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-10-04 21:56:02 UTC ]
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Tuesday New Release Day: Starring Pamuk, Ng, Yoder, and More

Here’s a quick look at some notable books—new titles from Orhan Pamuk, Celeste Ng, our own Anne K. Yoder, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-10-04 09:59:37 UTC ]
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Robb Pearlman's Year of 'Star Trek'

On October 4, Smart Pop is publishing two Star Trek board books under license from Paramount Consumer Products; together, the two books teach STEAM concepts to the youngest readers, with plenty of Easter eggs for adults. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-29 04:00:00 UTC ]
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Tuesday New Release Day: Starring Proulx, Serpell, Hsu, and More

Here’s a quick look at some notable books—new titles from Annie Proulx, Namwali Serpell, Hua Hsu, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-09-27 09:59:41 UTC ]
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Tuesday New Release Day: Starring Li, Greer, Strout, and More

Here’s a quick look at some notable books—new titles from Yiyun Li, Andrew Sean Greer, Elizabeth Strout, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-09-20 09:59:24 UTC ]
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Tuesday New Release Day: Starring Ma, Riley, Ogunyemi, and More

Here’s a quick look at some notable books—new titles from Ling Ma, Gwendoline Riley, Omolola Ijeoma Ogunyemi, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-09-13 09:59:24 UTC ]
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The first 'Mandalorian' season three trailer reunites a favorite Star Wars family

With D23 underway this weekend, Disney had a lot to share with Star Wars fans. In all, the company debuted three trailers at the expo. First, there was a final look at Star Wars: Andor ahead of the show’s Disney+ premiere on September 21st. Then, we got to see Tales of the Jedi, a new animated... Continue reading at Engadget

[ Engadget | 2022-09-10 19:06:44 UTC ]
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