Rose promoted to Mills & Boon brand director

Jo Rose, marketing manager at HarperCollins, has been promoted to the newly-created role of Mills & Boon brand director in anticipation of the brand's future growth. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-01-05 00:00:00 UTC ]
News tagged with: #marketing manager #newly-created role #future growth

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‘Over-indexing on brand safety’: Trump is a boon for traffic, but advertisers remain wary

Advertisers remain skittish around political news even as news publishers are seeing big traffic numbers around President Donald Trump. The post ‘Over-indexing on brand safety’: Trump is a boon for traffic, but advertisers remain wary appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news publishers #political news #brand safety


Mills & Boon gets graphic in ‘sexiest’ series yet

HarperCollins imprint Mills & Boon has launched Dare, a new series of “sexually graphic storytelling [with] strong, independent women and sizzling hot heroes”. Continue reading at The Bookseller

[ The Bookseller | 2017-03-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent women #mills boon


S&S promotes Virtue to special sales and brand role

Simon & Schuster UK has promoted Sara-Jade Virtue to a newly created role, special sales director and brand director for commercial fiction. Continue reading at The Bookseller

[ The Bookseller | 2017-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #commercial fiction #brand director #special sales


Why TBS is using Instant Articles to promote its brand

On Facebook, Instant Articles has largely been the domain of traditional publishers using them to distribute their journalism. Last week, in the latest example of the blurring of lines between brand and publisher, TBS began using them to promote one of its shows. To drum up excitement for the... Continue reading at Digiday

[ Digiday | 2016-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #main characters #traditional publishers #brand appeared


Pan Mac's Pagan promoted to editorial director

Bella Pagan, senior commissioning editor at Pan Macmillan and Tor, has been promoted to editorial director at Pan Macmillan Fiction.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-16 00:00:00 UTC ]
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Bardon promoted to publishing director of HarperVoyager

Natasha Bardon, deputy publishing director at HarperVoyager, has been promoted to publishing director with immediate effect. Continue reading at The Bookseller

[ The Bookseller | 2016-10-07 00:00:00 UTC ]
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Orion promotes W&N's Paul Murphy to editorial director

Orion Publishing Group has promoted three members of its Weidenfeld & Nicolson (W&N) non-fiction editorial department, including senior editor Paul Murphy, who has moved up to become editorial director. Continue reading at The Bookseller

[ The Bookseller | 2016-09-22 00:00:00 UTC ]
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Bloomsbury hires IP and brand director

Bloomsbury has hired John Lomas-Bullivant, who has previously worked at HIT Entertainment, Pearson, TV-Loonland and Kickback Media, as an intellectual property and brand development director. Continue reading at The Bookseller

[ The Bookseller | 2016-09-16 00:00:00 UTC ]
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Modern Girl's Guide spoof titles from Mills & Boon

Romance publisher and HarperCollins imprint Mills & Boon is to launch a "fun and feminist" series of humour books which "celebrate the sisterhood from A to Z". Continue reading at The Bookseller

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #humour books #romance publisher #mills boon #modern girl


Mills & Boon launches #LoveAtTheLibrary campaign

Romantic fiction publisher Mills & Boon is partnering with The Reading Agency to work with libraries across the UK to help readers “fall in love” at their library. Continue reading at The Bookseller

[ The Bookseller | 2016-06-22 00:00:00 UTC ]
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Mills & Boon partners with Gransnet

Romance publisher Mills & Boon has struck a new relationship with Gransnet, the UK's online network for grandparents. Continue reading at The Bookseller

[ The Bookseller | 2016-05-05 00:00:00 UTC ]
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Bonnier promotes Matthewson to publishing director

Bonnier Zaffre, the fiction division of Bonnier Publishing, has made a number of changes at Piccadilly Press and Hot Key Books, including promoting Emma Matthewson to publishing director of both imprints. Continue reading at The Bookseller

[ The Bookseller | 2016-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #piccadilly press #bonnier publishing #fiction division #bonnier zaffre


Mills & Boon enters adult colouring-in market

Romance fiction publisher Mills & Boon is entering the adult colouring book market with a new book,The Art of Romance. Continue reading at The Bookseller

[ The Bookseller | 2016-01-29 00:00:00 UTC ]
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Mills & Boon launches colouring book

Romance fans will soon have another reason to swoon as Mills & Boon launches an adult colouring book. Continue reading at BBC News

[ BBC News | 2016-01-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #romance fans


Mills & Boon reveals 'man of the year' cover winner

Mills & Boon has revealed drama teacher and public speaker, Courtney Hayles, as the winner of its Man of the Year 2016 competition. Continue reading at The Bookseller

[ The Bookseller | 2016-01-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #public speaker #mills boon


Quercus promotes Bethan Ferguson to marketing director

Quercus has promoted Bethan Ferguson to marketing director as part of a drive to strengthen its marketing and publicity departments. Ferguson, who joined Quercus in 2011, said: “I am delighted to be part of such a smart and creative team, and to have this opportunity at a time when Quercus and... Continue reading at The Bookseller

[ The Bookseller | 2015-10-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #creative team #publicity departments #marketing director


Kobo, Mills & Boon and W H Smith launch competition

Mills & Boon, Kobo and W H Smith are launching a Romance Writing Life competition, offering authors the chance to win a book deal with Mills & Boon, ebook promotions from Kobo and in-store support from W H Smith. Entrants must submit a synopsis of their novel and its first chapter via... Continue reading at The Bookseller

[ The Bookseller | 2015-04-15 00:00:00 UTC ]
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WHS' Kobo partnership gives Mills & Boon boost

Mills & Boon has seen a sharp rise in sales of its ebooks after Kobo matched W H Smith’s in-store offer online. W H Smith has been running a “five for the price of four” offer on Mills & Boon titles throughout February, and its digital partner Kobo applied the offer to the same titles’... Continue reading at The Bookseller

[ The Bookseller | 2015-03-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital editions #sharp rise #mills boon #kobo partnership


Mills & Boon signs women's fiction debut

Harlequin UK's Mills & Boon imprint has signed two novels by debut author Eva Woods. Commissioning editor Anna Baggaley signed UK and Commonwealth rights from Diana Beaumont at Rupert Heath Literary Agency. The first book in the deal, The Thirty List, follows a newly-divorced woman setting... Continue reading at The Bookseller

[ The Bookseller | 2014-10-25 00:00:00 UTC ]
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For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
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