Rolling Stone Tunes Into Music Industry Pros With Latest Product Launch

Since being acquired by PMC Media in 2018, Rolling Stone has undergone a series of changes to transform its business. It invested in writing talent, and hired a new publisher to lead the business-side of the brand. The print magazine reduced frequency from biweekly to monthly, and increased the overall physical quality of the book. It developed a partnership with Imagine Entertainment. And in addition to writing about the business side of music more regularly, it also launched its own music charts, aimed to compete with Billboard’s. Its latest initiative targeting music industry professionals—many of whom are already readers because they often work behind the scenes with the artists featured on the magazine’s iconic covers, album reviews, profiles and enterprise stories—is a new e-letter specifically designed for that cohort. RS Pro will feature exclusive content for subscribers that lives strictly in an email format. The email will be distributed weekly and is primarily designed to appeal to industry professionals seeking deeper dives into the inner workings of the music industry, context around the latest music charts and explorations into the “drama” of the music business. “Music industry professionals must have dynamic resources to navigate the upheaval” Amy X. Wang, senior music business editor at Rolling stone tells Folio:. “And the average music fan, for the first time, is also deeply obsessed with the economics behind their favorite artists and albums. Everyone... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-28 17:09:10 UTC ]
News tagged with: #upheaval amy #deeply obsessed #favorite artists #craves storytelling #record industry #media outlets #industry professionals #trade professionals #key component

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Waterstone's to launch own e-reader

Written By: Lisa Campbell Publication Date: Fri, 09/09/2011 - 09:30 Waterstone's is to launch its own e-reader in 2012 inspired by Barnes & Noble's Nook device. Waterstone's m.d. James Daunt has spoken to BBC Radio 4's "You & Yours" programme, on the edition to be broadcast today at 12... Continue reading at The Bookseller

[ The Bookseller | 2011-09-09 00:00:00 UTC ]
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Amazon to launch collection lockers

Written By: Bookseller Staff Publication Date: Thu, 08/09/2011 - 08:56 Amazon customers based in London may soon be able to collect their orders from shopping centre-based lockers as opposed to waiting at home for deliveries. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-08 00:00:00 UTC ]
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Ebury launches digital first romance list

Written By: Charlotte Williams Publication Date: Wed, 07/09/2011 - 15:59 Ebury is launching a straight-to-digital romance list, Rouge, acquiring print rights to the titles in order to launch physical editions of the most popular titles. The first eight ebooks will be released on 29th... Continue reading at The Bookseller

[ The Bookseller | 2011-09-07 00:00:00 UTC ]
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Good Housekeeping launches reader research tool

Hearst Magazines' homes title Good Housekeeping has launched a new reader recommendation tool for brands to use across marketing material and campaigns. Continue reading at Media Week

[ Media Week | 2011-09-05 00:00:00 UTC ]
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Dolls help to launch children's novel

Written By: Caroline Horn Publication Date: Fri, 02/09/2011 - 15:00 Teacher and artist Patricia Le Baudrier is using digital printing and marketing to launch her debut novel The Orphans of St Cecile, which she created using dolls she has modeled and using photographs as illustrations. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-02 00:00:00 UTC ]
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WHS launches share buyback scheme

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[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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French authors cautious on latest Google deal

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[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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B-to-B Publisher ThinkGlobal To Launch Virtual Marketplaces

Business-to-business higher education and international trade publisher ThinkGlobal is partnering with online s Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-26 00:00:00 UTC ]
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Derwent Bookshop latest indie to shut

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[ The Bookseller | 2011-08-24 00:00:00 UTC ]
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Canongate to launch The Canons

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[ The Bookseller | 2011-08-19 00:00:00 UTC ]
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Argos to launch ebook offer

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[ The Bookseller | 2011-08-18 00:00:00 UTC ]
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Pottermore launches in beta

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[ The Bookseller | 2011-08-16 00:00:00 UTC ]
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British Library launches E-Book Treasures for iPad

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[ The Bookseller | 2011-08-11 00:00:00 UTC ]
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AppWatch : A Look at What Publishers are Launching in the Mobile Space

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[ Publishing Executive | 2011-08-10 00:00:00 UTC ]
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Amazon quietly launches Kindle networking site

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[ The Bookseller | 2011-08-08 00:00:00 UTC ]
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Women's Institute launches library petition

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[ The Bookseller | 2011-08-05 00:00:00 UTC ]
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AOL Launches Daily 'Magazine' App

The tablet has been the latest go-to source for trying to reach personalized content nirvana. And of course it's the magazine format that seems to make the most sense from both a metaphorical and presentation perspective. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-04 00:00:00 UTC ]
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British Library launches 19th Century iPad app

Written By: Graeme Neill Publication Date: Wed, 03/08/2011 - 14:05 The British Library has launched an iPad app allowing subscribers to browse 45,000 books from its 19th century historical collection. Subscription costs £1.99 per month and users can explore books from the likes of classic... Continue reading at The Bookseller

[ The Bookseller | 2011-08-03 00:00:00 UTC ]
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Time Inc. Launches New Tablet Strategy

Time Inc. is making it easier for readers to access its magazines in digital form—the company announced Wednesday that it will make all 21 of its U.S. titles available on the iPad and other tablets by the end of the year. But consumers still won’t be able to buy subscriptions through a key sales... Continue reading at AdWeek

[ AdWeek | 2011-08-03 00:00:00 UTC ]
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Clare Conville launches literary festival

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[ The Bookseller | 2011-08-03 00:00:00 UTC ]
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