Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
News tagged with: #diverse audiences #somos

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Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age

[ Advertising Age | 2022-08-18 14:23:15 UTC ]
More news stories like this | News stories tagged with: #large part #stranger things #nielsen


Media measurement uncertainty—tracking TV, social and digital

How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age

[ Advertising Age | 2022-08-10 12:08:43 UTC ]
More news stories like this | News stories tagged with: #media companies #nielsen


The Sandman: ingenious TV that will inspire an entire generation of goths

The enduringly popular comic book series about gods and the afterlife gets the big-bucks, amazing-cast Netflix treatment. And it’s good. Very good, in factNothing lets me know I’m in for a week of tedious emails like being tasked to write about a big-budget fantasy series for this fun TV column.... Continue reading at The Guardian

[ The Guardian | 2022-08-06 06:00:07 UTC ]
More news stories like this | News stories tagged with: #heavy heart #road trip #comic book


This is definitive proof that Jeff Bezos is building an army of robot ants.

It’s a tale as old as time: a Brazilian writer sets her Kindle aside for a few weeks to work on her own novel, and when she goes back to get a little reading done, finds that the device has been infested with a horde of tiny white ants. “My virtual library had become a […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-04 13:07:23 UTC ]
More news stories like this | News stories tagged with: #definitive proof #jeff bezos #virtual library #kindle


Libraries Save Lives: 8 Horror Movies and TV Shows Where Research Happens at the Library

Is there anything you can't find at a library? These 10 scenes from horror movies and TV shows prove that libraries save lives. Continue reading at Book Riot

[ Book Riot | 2022-07-25 10:36:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #horror movies #libraries


Brands can make Hollywood-level entertainment. This guy proved it

Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company

[ Fast Company | 2022-07-16 07:00:30 UTC ]
More news stories like this | News stories tagged with: #multiyear deal #ted lasso #hannah waddingham #best-selling book


When Books Become Brands, Graphic Design Is Key

In the first of a planned series of webinars focusing on branding as a metaphor for modern times, the American Institute of Graphic Arts hosted a conversation aimed at illuminating how books have become recognizable brands. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #recognizable brands #graphic design #planned series


The Apple TV 4K drops to $150, plus the best early Prime Day deals you can get

With Amazon Prime Day only a few days away, the early deals are in full swing. Prime members can pick up things like Echo Dots, Kindles, Fire TV devices and more for less right now, while anyone can pick up the latest Apple TV 4K for one of the best prices we've seen. Roku has also discounted... Continue reading at Engadget

[ Engadget | 2022-07-08 15:45:42 UTC ]
More news stories like this | News stories tagged with: #solve puzzles #read stories #family members #slimmer design #nest hub #smaller design #battery life #bluetooth speaker #@engadgetdeals #kindle


Cannes TV measurement takeaways from top execs—banning the word 'alternatives' and more

Measurement was a hot topic of conversation on the Croisette this week amid mounting uncertainty around Nielsen data. Continue reading at Advertising Age

[ Advertising Age | 2022-06-24 14:08:24 UTC ]
More news stories like this | News stories tagged with: #hot topic #nielsen data #nielsen


Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | News stories tagged with: #ad industry #nielsen


The Apple TV 4K drops to $130, plus the rest of the week's best tech deals

If you're still hunting for the perfect gift for dad ahead of Father's Day this weekend, a bunch of our favorite gadgets are on sale right now. The Apple TV 4K remains discounted to $130, its cheapest price yet, and a couple of colors of the AirPods Max are $120 off. Amazon's Fire tablets and... Continue reading at Engadget

[ Engadget | 2022-06-17 15:30:52 UTC ]
More news stories like this | News stories tagged with: #worth noting #ll save #mobile app #companion app #clean base #nest hub #buying advice #kindle


Campaign wins online B2B brand and editorial team of year at AOP Awards

Haymarket Business Media won another two prizes, including best B2B digital publishing company. Continue reading at Media Week

[ Media Week | 2022-06-16 07:59:53 UTC ]
More news stories like this | News stories tagged with: #editorial team #digital publishing


TV Alert: 'The Summer I Turned Pretty'

Sunny summer days are on the horizon and so is love in Jenny Han's 2009 book turned screen adaptation of 'The Summer I Turned Pretty.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #tv alert #turned pretty #jenny han


Fans of Must See TV need this must-read memoir

James Burrows, who directed "Cheers," "Friends" and "Frasier," among many other television series, looks back on his career. Continue reading at The Washington Post

[ The Washington Post | 2022-06-11 12:00:00 UTC ]
More news stories like this | News stories tagged with: #television series


TV ad leaders say Nielsen measurement alternatives not ready for prime time

Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age

[ Advertising Age | 2022-05-26 14:00:29 UTC ]
More news stories like this | News stories tagged with: #samba tv #prime time #measurement solutions #nielsen


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen alternatives #macroeconomic news #nielsen


‘Heartstopper’ Is a TV Love Story With the Soul of a Comic

This faithful Netflix adaptation of a popular webcomic and graphic novel tells a heartwarming boy-meets-boy tale through live action and animation. Continue reading at The New York Times

[ The New York Times | 2022-05-09 20:44:12 UTC ]
More news stories like this | News stories tagged with: #popular webcomic #live action #graphic novel


Ad groups evaluate TV measurement beyond Nielsen

ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age

[ Advertising Age | 2022-05-05 20:04:57 UTC ]
More news stories like this | News stories tagged with: #nielsen


How reading helps us build empathy and resist tyranny

While arguing against intolerance, Azar Nafisi draws parallels between literary dystopias and contemporary America. Continue reading at The Washington Post

[ The Washington Post | 2022-04-29 12:00:16 UTC ]
More news stories like this | News stories tagged with: #resist tyranny #contemporary america


Malcolm Nance, TV pundit turned fighter in Ukraine: ‘I believe in the defense of democracy’

The MSNBC counter-terrorism expert and former US navy servicemember discusses his decision to take up arms in UkraineMalcolm Nance, MSNBC’S former military and counter-terrorism expert, is always fighting someone.As a personal and professional acquaintance of Nance, I wasn’t the least bit... Continue reading at The Guardian

[ The Guardian | 2022-04-29 10:00:38 UTC ]
More news stories like this | News stories tagged with: #months ago #upcoming book #literary agent