Religious Publishers Tread Carefully with Humor Titles

Publishers agree that publishing humor books on religion requires a deft touch and a clear marketing strategy to precisely convey the tone of a title that is intended to inform, expand and tickle the reader. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-03-27 00:00:00 UTC ]

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Religious Publishers Tread Carefully with Humor Titles

Publishers agree that publishing humor books on religion requires a deft touch and a clear marketing strategy to precisely convey the tone of a title that is intended to inform, expand and tickle the reader. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-27 00:00:00 UTC ]
More news stories like this


UK and US publishers agree: Video is where the money is

The majority of U.K. publishers receive a third of their traffic from third-party sites like Facebook and Google, according to an AOL report. This figure has surprised some publishers for being low. News UK's Hamish White believes publishers are either "underplaying their figures" because they... Continue reading at Digiday

[ Digiday | 2016-08-04 00:00:00 UTC ]
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E-book price-fixing: three publishers agree to pay $69 million to consumers

Hachette Book Group, HarperCollins, and Simon & Schuster say they will pay consumers to settle claims they conspired to fix ebook prices. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-31 00:00:00 UTC ]
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Survey Finds 60% of Publishers Agree that Print Publishing’s Time is Limited

Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
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From Bible Stories to Buddha Mind

If the Bible is the dairy section of religion publishing, then Bible stories for children are milk cartons sized for kid consumption. Children’s religion publishing sells a lot of those cartons, but it also offers a wide variety of books on topics beyond the Bible, such as good manners,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-08-12 00:00:00 UTC ]
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