Radio Times, which accounts for 60% of its publisher's profits, is undergoing a transformation to woo younger readersWhile other magazine publishers chase the digital-savvy generation of under-25s Radio Times is swimming against the tide somewhat, targeting a slightly older, thirtysomething demographic with its online products. But then the average age of its print readers is 57.The weekly is the standout title in Immediate Media's 56-strong magazine portfolio, accounting for 60% of the company's total adjusted profits of £26.5m (up a quarter year-on-year), according to the most recent public financial report for the year to 31 March. "It is the jewel in the crown, a phenomenally robust brand that everyone knows and we can move that into digital services targeting the late 20s to 40s," says Tom Bureau, chief executive of Immediate Media. "We're not focusing on 16 to 24s, we think that's where social TV apps and those services are focusing their attention. We need to be laser-targeted."The venerable listings title is touted as the most profitable magazine in the UK, and Bureau could choose to milk its impressively slow decline for years ("it is very robust, very few people leave the title, we're talking mortality"). Instead it epitomises the publisher's ambition to turn its print titles into multi-platform brands. Radio Times recently invested heavily in Discover TV, an iPad app (soon on iPhone and Android) targeting 30- to 35-year-olds with Buzzfeed-style "best of"... Continue reading at 'The Guardian'
[ The Guardian | 2014-01-20 00:00:00 UTC ]
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Unit sales of print books rose 24% last week over the comparable week in 2020. Sales of travel books continued to rebound after a disastrous 2020, and graphic novel sales soared again. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-29 04:00:00 UTC ]
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Hachette UK has been selected as one of the Times Top 50 Employers for Women for the second year running. Continue reading at The Bookseller
[ The Bookseller | 2021-04-28 21:32:56 UTC ]
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"Philip Roth: The Biography" and the memoir "The Splendid Things We Planned" are axed as Blake Bailey's publisher plans to donate to charities. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-27 21:01:25 UTC ]
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Total publishing income hit record levels in 2020, rising 2% to £6.4bn, buoyed by a digital surge that helped offset a 6% decline in print sales, a report by the Publishers Association shows. Continue reading at The Bookseller
[ The Bookseller | 2021-04-26 10:50:38 UTC ]
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The drumbeat against Google's cookieless tracking and ad targeting method gets louder as publishers including The Guardian and The Markup block FLoC. The post Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech... Continue reading at Digiday
[ Digiday | 2021-04-26 04:01:00 UTC ]
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Want to read what everyone else is reading? MarketWatch reports that in honor of World Book Day, Amazon has released a list of their 50 overall bestselling books in the U.S. (at least in the 27 years since their launch in 1994). Of course, not everyone buys their books on Amazon (may we suggest... Continue reading at Literrary Hub
[ Literrary Hub | 2021-04-23 16:45:58 UTC ]
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Former President Barack Obama and filmmaker Ava DuVernay discuss "A Promised Land" at the L.A. Times Community Book Club. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-21 21:09:15 UTC ]
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Maggie O'Farrell's Hamnet (Tinder Press) has bounced back into the UK Official Top 50 number one spot, the week bookshops reopened across England following the third national lockdown. Continue reading at The Bookseller
[ The Bookseller | 2021-04-19 18:26:28 UTC ]
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Strong book sales continue in Q1 of 2021, with print sales up 29 percent in the US. And in 2020, ebook sales increased by 17 percent. The post US First-Quarter 2021 Print Book Sales Grew 29 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-19 16:24:12 UTC ]
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The 41st annual Los Angeles Times Book Prizes were awarded in a livestreamed virtual ceremony last Friday. The awards are presented in 12 categories; 56 books were shortlisted overall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-19 04:00:00 UTC ]
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Deesha Philyaw, Victoria Chang and Isabel Wilkerson are among the winners of the 2020 L.A. Times Book Prizes, announced Friday. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-17 01:06:54 UTC ]
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The 26th Los Angeles Times Festival of Books is going virtual again this year. The event kicks off April 17 at 10 a.m. Here's how to watch. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-16 12:00:30 UTC ]
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Unit sales of adult titles jumped for the week ended April 10, 2021, over the comparable week in 2020, offsetting steep declines in the juvenile categories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-16 04:00:00 UTC ]
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Barack Obama and filmmaker Ava DuVernay will discuss the former president's memoir "A Promised Land" April 21 in a livestreamed event for the L.A. Times Community Book Club. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-16 01:25:03 UTC ]
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‘The Book Review’ podcast began as a brief show with a rebellious touch. It became a forum for some of the biggest names in literature. Continue reading at The New York Times
[ The New York Times | 2021-04-15 13:38:51 UTC ]
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London Book Fair not only goes to the digital option but also adds early-June dates to its previous late-June schedule. The post London Book Fair Opts for a Digital-Only Edition in 2021 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-15 08:03:25 UTC ]
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A three-day digital program, the US Book Show–which lies on the calendar where BookExpo did–is announcing panel discussions. The post Digital ‘US Book Show’ Announces Panels for Late May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-14 17:07:57 UTC ]
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The biennial forum this year will feature publishers, agents, scouts, editors, civic leaders and Israeli conductor Gil Shohat. (Sponsored) The post Jerusalem International Book Forum: Its 2021 Digital Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-12 14:23:31 UTC ]
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Today, April 9th, marks the fifty-eight publication anniversary of Maurice Sendak’s Where the Wild Things Are. Perhaps the most beloved children’s book of the latter half of the 20th century, Sendak’s gorgeously-illustrated tale of a young boy in a wolf suit who, upon being sent to bed with no... Continue reading at Literrary Hub
[ Literrary Hub | 2021-04-09 16:58:23 UTC ]
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Print unit sales jumped 29% in 2021’s first quarter. Most of the increase was due to the surge in book-buying that began last spring and carried over into 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
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