Question of the Day: How did data shape content creation in a year of change?

In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of Research and Insights at Dotdash, talks about what […] The post Question of the Day: How did data shape content creation in a year of change? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-03-10 02:00:00 UTC ]

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Pence's Rabbit Outsells Oliver's Bunny

'Marlon Bundo’s Day in the Life of the Vice President,' by Mike Pence’s daughter and wife, sold 8,630 copies in its first full week on sale, topping the sales of 'Last Week Tonight with John Oliver Presents a Day in the Life of Marlon Bundo,' which was conceived of as a parody of the Pence book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-30 00:00:00 UTC ]
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John Oliver Gave Mike Pence’s Book A Gay Makeover For Charity

And the audio format features guest turns from RuPaul, Jim Parsons, Jesse Tyler Ferguson, and John Lithgow. All sales go to The Trevor Project. What: A Day in the Life of Marlon Bundo, an alternate version of the Pence family children’s book, Marlon Bundo’s Day in the Life of the Vice... Continue reading at Fast Company

[ Fast Company | 2018-03-19 00:00:00 UTC ]
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Twitter Tightened Up the Requirements for Its Amplify Publisher Program

Twitter made a move to protect brands from having their advertisements appear alongside objectionable content by tweaking the requirements for participation in its Amplify program for publishers. Vice president of emerging content products Mike Park announced in a blog post that in order to... Continue reading at AdWeek

[ AdWeek | 2018-02-23 00:00:00 UTC ]
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A Deeper Look at David Marcus’ 6 Trends for Facebook Messenger in 2018

Facebook Messenger has come a long way since vice president of messaging products David Marcus left his post as president of PayPal to join the social network in June 2014. Marcus shared six trends that he believes will emerge for the messaging application in 2018 in a note published on Facebook... Continue reading at AdWeek

[ AdWeek | 2018-01-20 00:00:00 UTC ]
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Kremer urges book trade to 'rout out sexual harassment'

The vice president of the Association of Authors Agents, Lizzy Kremer, has said it is important for the trade to draw up industry guidelines on behaviour following the Harvey Weinstein sexual harassment scandal. Continue reading at The Bookseller

[ The Bookseller | 2018-01-19 00:00:00 UTC ]
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Wave Goodbye to Facebook Instant Articles on Messenger

Facebook still has big plans for its Instant Articles media-rich, quick-loading mobile stories from publishers, but those big plans no longer include Messenger. The social network rolled out Instant Articles on Messenger in July 2016, with vice president of messaging products David Marcus saying... Continue reading at AdWeek

[ AdWeek | 2017-09-12 00:00:00 UTC ]
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What Has the Facebook Journalism Project Accomplished in Its First Six Months?

Facebook introduced its Facebook Journalism Project in January, and Thursday, head of news partnerships Campbell Brown and vice president of product Fidji Simo provided an update of its progress at the six-month mark. Brown and Simo said Facebook has met with 2,600 publishers globally since... Continue reading at AdWeek

[ AdWeek | 2017-07-20 00:00:00 UTC ]
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Friedman joins Quarto Group

Wendy Friedman has been appointed as the new vice president, director of international sales for The Quarto Group. Continue reading at The Bookseller

[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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Facebook Is Guiding Publishers Through the Rough Waters of Recent News Feed Changes

In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek

[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail,... Continue reading at Digiday

[ Digiday | 2017-04-05 00:00:00 UTC ]
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Digiday’s Publishing summit: What’s on the mind of European publishing execs

It’s not often you get to shake out what publishers’ biggest concerns are across the entire range of European markets, all at once. When 250 execs from leading publishers from across Europe convened on the French riviera this week for the Digiday Publishing Summit, we asked them to literally map... Continue reading at Digiday

[ Digiday | 2016-10-28 00:00:00 UTC ]
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‘It’s all powerful and it knows it’: Publishers reveal their biggest challenges with Facebook

Facebook is all powerful and it knows it. Publishers have little choice but to play by its rules. At Digiday’s Publishing Summit in Nice we asked publishers what their biggest challenge with Facebook was: unclear metrics, murky routes to monetization and unpredictable priorities were among... Continue reading at Digiday

[ Digiday | 2016-10-27 00:00:00 UTC ]
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Hillary Clinton considered Tim Cook, Bill Gates for vice president, Wikileaks reveals

Apple CEO Tim Cook and Microsoft founder Bill Gates were both on a list of potential vice presidential candidates for Democrat Hillary Clinton, according to a leaked email published on Tuesday by Wikileaks. The email, apparently sent by campaign chairman John Podesta on March 17, named the two... Continue reading at PC World

[ PC World | 2016-10-19 00:00:00 UTC ]
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IAB Europe chief: ‘There’s an obsession in Brussels with tracking’

Brussels hasn't always looked kindly on the use of things like online behavioral advertising, and the revised General Data Protection Regulations reflect that. But there are other debates now raging concerning the ePrivacy Directive, and the fallout for both publishers, advertisers, and... Continue reading at Digiday

[ Digiday | 2016-09-01 00:00:00 UTC ]
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Why the 2016 Folio: Show Is a Can’t-Miss Media Industry Event

Tony Silber, vice president of Folio:, gives a preview of what's new and exciting for the most comprehensive magazine industry conference. The post Why the 2016 Folio: Show Is a Can’t-Miss Media Industry Event appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-15 00:00:00 UTC ]
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SAGE's Barr succeeds Prior as PA president

Stephen Barr, president of SAGE International, has been elected as the new president of the Publishers Association. Barr, previously vice president, will succeed Joanna Prior, managing director of Penguin General Books, who remains as an officer on the PA Council.  The PA’s a.g.m. took place... Continue reading at The Bookseller

[ The Bookseller | 2016-05-19 00:00:00 UTC ]
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Five Ways Publishers Can Improve their Content's Visibility

Book discovery is about more than simple metadata. Here are five things publishers can do to make their products easier for consumers to find. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Amazon policy chief says physical bookshops are 'natural growth’

Amazon will see how customers respond to its Seattle bricks and mortar store before considering opening any in the UK, its vice president of global public policy has said. Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Europe’s top publishers on what they’re doing about ad blocking

Publishers are divided about what to do about ad blocking, whether it’s follow in the steps of Axel Springer’s Bild and toe the hard line, or unite together and make a stand against to block ad blockers. At Digiday’s Publishing Summit in Bologna this week, we asked Europe's top publishers what... Continue reading at Digiday

[ Digiday | 2016-03-08 00:00:00 UTC ]
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